eBay Joins Social Network Caravan
Media

eBay Joins Social Network Caravan

19y Anna Maria Virzi

eBay Joins Social Network Caravan

What do coffee lovers have in common with jewelry shoppers? They were among the most active eBay members participating in the online commerce site's n...

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Uniqlo Employees Jump for Ads
Media

Uniqlo Employees Jump for Ads

19y Enid Burns

Uniqlo Employees Jump for Ads

Japanese-based casual wear retailer Uniqlo enlisted 650 employees from its stores worldwide to act as models in its ads Read More...

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European Brands Not Necessarily Gung Ho on Mobile
Marketing

European Brands Not Necessarily Gung Ho on Mobile

19y Jack Marshall

European Brands Not Necessarily Gung Ho on Mobile

Upon closer inspection, a recent European mobile marketing spend report reveals brands are approaching the medium with caution. Read More...

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U.K. Sprints Ahead U.S. in Ad Spend Growth, Europe Poised to Rival U.S.
Marketing

U.K. Sprints Ahead U.S. in Ad Spend Growth, Europe Poised to Rival U.S.

19y Jack Marshall

U.K. Sprints Ahead U.S. in Ad Spend Growth, Europe...

While search and display spending growth has risen here, that growth has dropped in the U.K. and classifieds have gained share. Read More...

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IAB Presents Standards on RIA, Game Ad State of the Union
Media

IAB Presents Standards on RIA, Game Ad State of the Union

19y Enid Burns

IAB Presents Standards on RIA, Game Ad State of th...

The IAB updated its Rich Internet Application guidelines and released its first communication on game ads. Read More...

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Social Networks: The New E-Mail
Media

Social Networks: The New E-Mail

19y Tessa Wegert

Social Networks: The New E-Mail

Should media buyers, like consumers, approach social networks as another form of B2C e-mail? Read More...

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Local Search: What's on the Horizon
Local

Local Search: What's on the Horizon

19y Brian Wool

Local Search: What's on the Horizon

Consumers are going to demand more from local search applications and expect more from local search content. Read More...

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Metrics, IBM and Dancing Avatars at the Virtual Worlds Conference and Expo
Media

Metrics, IBM and Dancing Avatars at the Virtual Worlds Conference and Expo

19y Matthew G. Nelson

Metrics, IBM and Dancing Avatars at the Virtual Wo...

Amidst the dancing women in body suits and the corresponding avatars tracking their movements onscreen, the attendees and businesses at the Virtual Wo...

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AlmondNet Pairs up with National AdForce
Media

AlmondNet Pairs up with National AdForce

19y Kate Kaye

AlmondNet Pairs up with National AdForce

Behavioral targeting firm AlmondNet has aligned with interactive site rep firm National AdForce, enabling the company to offer AlmondNet's targeting a...

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The Opposite of SEO
Media

The Opposite of SEO

19y Rebecca Lieb

The Opposite of SEO

You probably don't want to do this for your business... Tonight, I'm meeting a friend at a super-secret new New York City bar Read More...

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Mobile Bar Code Resolve
Media

Mobile Bar Code Resolve

19y Enid Burns

Mobile Bar Code Resolve

Bar codes for mobile applications are big in Japan Read More

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CSI Goes Virtual to Track a Killer
Media

CSI Goes Virtual to Track a Killer

19y Matthew G. Nelson

CSI Goes Virtual to Track a Killer

In his real world presentation at the Virtual World Convention today in San Jose, the creator of CBS's popular crime show franchise CSI, Anthony Zuike...

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NYC's i33 Agency Hopes Live Ad Units Can Monetize 'Living Search Engine'
Media

NYC's i33 Agency Hopes Live Ad Units Can Monetize 'Living Search Engine'

19y Fred Aun

NYC's i33 Agency Hopes Live Ad Units Can Monetize ...

Plan calls for creating banners that initiate chats with company reps. Read More...

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Blinkx Offers Video Ad Overlays for the Masses
Media

Blinkx Offers Video Ad Overlays for the Masses

19y Zachary Rodgers

Blinkx Offers Video Ad Overlays for the Masses

An extension of the video search engine's ad matching service may enable "made for AdSense" sites and copyright abuse. Read More...

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Sugar Sweetens Pot with Coutorture Buy, Plans Move Beyond Fashion
Media

Sugar Sweetens Pot with Coutorture Buy, Plans Move Beyond Fashion

19y Enid Burns

Sugar Sweetens Pot with Coutorture Buy, Plans Move...

Sugar plans to expand its core business with the launch of sites for pets and parents in the coming weeks. Read More...

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Execs & Accounts for October 10, 2007
Media

Execs & Accounts for October 10, 2007

19y Matthew G. Nelson

Execs & Accounts for October 10, 2007

Revenue Science hires four sales execs; Slate Gets Quigo Ads; OMD hires director for Apple Account Read More...

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Google Video Content Network Could Evolve, Converge with YouTube Overlays
Media

Google Video Content Network Could Evolve, Converge with YouTube Overlays

19y Kate Kaye

Google Video Content Network Could Evolve, Converg...

The latest product is a culmination of previous video-related tests by the company and will most likely continue to evolve. Read More...

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Facebook My Ride
Marketing

Facebook My Ride

19y Dave Evans

Facebook My Ride

Online social networks are something you need to be a part of. How? Glad you asked. Read More...

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Socially Optimal
Search

Socially Optimal

19y P.J. Fusco

Socially Optimal

Social media optimization builds on best practices for a Web site's natural SEO campaign. Read More...

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Hotmail Delivery Tips for Sender ID and SPF
Advanced Email Marketing

Hotmail Delivery Tips for Sender ID and SPF

19y Stefan Pollard

Hotmail Delivery Tips for Sender ID and SPF

How to make it easier for Hotmail to authenticate and deliver your marketing messages. Read More...

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Chatting With Behavioral Targeting's Darlings, Part 1
Data insights

Chatting With Behavioral Targeting's Darlings, Part 1

19y Anna Papadopoulos

Chatting With Behavioral Targeting's Darlings, Par...

Revenue Science VP Marla Schimke discusses trends, offers predictions for behavioral. Last in a series. Read More...

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Google Competitor Ads in Video on AdSense Blog
Media

Google Competitor Ads in Video on AdSense Blog

19y Kate Kaye

Google Competitor Ads in Video on AdSense Blog

We couldn't help but chuckle this morning when checking out Google's AdSense Blog post about the new video content/ad network Goo(we're not a media co...

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Sony's New Game: In-Game Ad Biz
Media

Sony's New Game: In-Game Ad Biz

19y Enid Burns

Sony's New Game: In-Game Ad Biz

Sony Computer Entertainment creates an in-game advertising business unit for the PlayStation platforms including the PlayStation Network. Read More...

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Citizen News Site Becomes MSNBC.com's First Purchase
Media

Citizen News Site Becomes MSNBC.com's First Purchase

19y Fred Aun

Citizen News Site Becomes MSNBC.com's First Purcha...

Should MSNBC.com take over ad sales, the deal may result in higher payouts to Newsvine contributors. Read More...

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Will Retail Sync with E-tail for Holiday Season?
Marketing

Will Retail Sync with E-tail for Holiday Season?

19y Chad Stoller

Will Retail Sync with E-tail for Holiday Season?

Uninformed salespeople and poor merchandising are among the problems encountered when consumers try to convert an online experience into a transaction...

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Advertising in 2007 Online Holiday Gift Guides
Media

Advertising in 2007 Online Holiday Gift Guides

19y Hollis Thomases

Advertising in 2007 Online Holiday Gift Guides

While several publishers will offer run-of-channel display ad opportunities, many gift guides will have exclusive sponsors. Read More...

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Top 10 Search Terms in 10 Categories, September 2007
Media

Top 10 Search Terms in 10 Categories, September 2007

19y Enid Burns

Top 10 Search Terms in 10 Categories, September 20...

The month's top search terms in 10 categories. Read More...

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