Photos and videos have been proven to boost engagement with social media posts, so here are 10 different ways you can incorporate them into your brand...
View articleLancôme Elite Rewards provides multichannel engagement and gives points for sharing on social media. Read More...
View articleHere are a few reasons why we should expect that online advertising will remain the top revenue channel for a long time to come, and one reason why it...
View article"Lets Get Social 2014", a social media themed song and performance by Mary McCoy, has gone viral. Many people on the internet are saying it's the wors...
View articleTwitter's latest acquisition is Gnip, a Colorado-based start-up that has worked closely with the social network for several years. Read More...
View articleClorox is appealing to parents with a real-time improv video event inspired by social media posts about their kids' messes. Viewership numbers, howeve...
View articleHere are five steps to take to start listening to what people are saying about you on the Web, regardless of your marketing budgets. Read More...
View articleAt last week's ClickZ Live New York, the session "Unlocking the Secrets to Mobile Video" shared tips and tricks for getting the most out of video on Y...
View articleTips for planning and executing interactive videos, as well as how to work with influencers and what trends and tools to look out for. Read More...
View articlePinterest is the latest social network to wed paid ads, so it's time for media buyers to prepare for this next wave of social media marketing. Here ar...
View articleIt's becoming clearer and clearer that images are the key to breaking through the clutter of social media and reaching consumers. So how can you take ...
View articleThe Facebook "Like" may no longer guarantee reach, but two search experts at ClickZ Live New York say that the platform still provides the best bang f...
View articleWith the changes to Pinterest's Acceptable Use Policy, marketers may have to rethink the way they use the social site. The policy update includes modi...
View articleOn the first day of ClickZ Live New York, Boot Camp Digital chief executive Krista Neher talked about how images tell a brand’s story and help increas...
View articleClickZ Live New York kicked off with a keynote from Randi Zuckerberg on the top trends in tech and new media that are influencing the minds and behavi...
View articleThe quick-service brands want young, hungry guys and sci-fi fans to submit Instagram photos with menu items for the chance to receive one of several h...
View articleThe spirit brand has released an app that will scrape images and videos from users’ phones to create 30-second video highlight reels of their nights o...
View articleAs younger generations grow increasingly dependent on isolating technology to stay in touch, perhaps a new breed of social media services that aim to ...
View articleTwitter's new functionality arrives on iPhone first, with Android and Twitter.com desktop versions to follow. Read More...
View articleTo build an effective inbound marketing plan, start by building a solid foundation with these eight helpful steps, which include laying out measurable...
View articleHow could the social media giant have missed the opportunity to own its most important asset at the registry level - its website? Here are a few ideas...
View articleThe brand is drumming up excitement for the debut of its breakfast menu on March 27 by distributing phones that will receive calls and text messages a...
View articleBrands and businesses need to lighten up on social media. If you want to be a success on social media, you can't afford not to be extemporaneous and e...
View articleNew forms of content can spark renewed interest in your product or service. Consider these various types of image, video, and written content for onli...
View articleFollowing this weeks announcement by the Royal Mint, McVitie’s have responded to news of the new 12-side pound coin by publically joking of their plan...
View articleOver the past year, the digital marketing industry has seen several major video developments that stand to drastically alter the way we think about re...
View articleStarbucks is expanding its digital ambitions by rolling out a ‘text-ahead’ service for busy coffee lovers. Read More...
View articleFashion-giant Chanel, with Karl Lagerfeld at its helm, is attempting to digitise its flagship store by installing iPads into changing room walls. Read...
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