What Media Buyers Can Learn From Their Peers
Media

What Media Buyers Can Learn From Their Peers

14y Tessa Wegert

What Media Buyers Can Learn From Their Peers

News you can use about social media, online video, and mobile marketing. Read More...

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AOL Offers Cross-Platform Ads for Desktop and Mobile
Display Advertising

AOL Offers Cross-Platform Ads for Desktop and Mobile

14y Matt Kapko

AOL Offers Cross-Platform Ads for Desktop and Mobi...

Pictela ads now work across smartphones and tablets. Read More...

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China Internet Scene: A Whole Different World!
Asia

China Internet Scene: A Whole Different World!

14y Karen Ho

China Internet Scene: A Whole Different World!

Chinese Internet is not complicated. Remember, it is a seller's market. Read More...

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M80 CEO Predicts Brands Will Boost Facebook Ad Spend
Display Advertising

M80 CEO Predicts Brands Will Boost Facebook Ad Spend

14y ClickZ News Staff

M80 CEO Predicts Brands Will Boost Facebook Ad Spe...

Todd Steinman also worries about Facebook mobile ad clutter. Read More...

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A YouTube Primer for Media Planning Success
Media

A YouTube Primer for Media Planning Success

14y Hollis Thomases

A YouTube Primer for Media Planning Success

With video attracting so many eyeballs, media strategy needs to consider online video, which means the media planner needs to understand the space as ...

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Content Apps Could Be First to Embrace Facebook Mobile Likes
Media

Content Apps Could Be First to Embrace Facebook Mobile Likes

14y Matt Kapko

Content Apps Could Be First to Embrace Facebook Mo...

Popular Facebook apps could see resurgence with mobile likes. Read More...

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Samsung Pushes Galaxy S III With Facebook Logout Ads
Media

Samsung Pushes Galaxy S III With Facebook Logout Ads

14y Kate Kaye

Samsung Pushes Galaxy S III With Facebook Logout A...

New device features lots of social sharing capabilities. Read More...

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Mysterious Web Game Lures Viewers to Tom Hanks Show
Media

Mysterious Web Game Lures Viewers to Tom Hanks Show

14y Joan Voight

Mysterious Web Game Lures Viewers to Tom Hanks Sho...

Tap Joint game previews post-apocalyptic Yahoo series "Electric City." Read More...

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Gamification in the Friendly Skies
Asia

Gamification in the Friendly Skies

14y Mark Schreiber

Gamification in the Friendly Skies

I'd like to offer an example of a recent experience with US Airways I wish had been gamified. Read More...

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Facebook Ads Running on Zynga
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Facebook Ads Running on Zynga

14y Kate Kaye

Facebook Ads Running on Zynga

Could this be the beginning of the long-awaited Facebook ad network? Read More...

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The Political Video Ad Shortage by the Numbers
Marketing

The Political Video Ad Shortage by the Numbers

14y Kate Kaye

The Political Video Ad Shortage by the Numbers

Mixpo projects political advertisers will demand as much as 48% more in-stream video ads than will be available. Read More...

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3 Publishers Driving Adoption for 'People Like Us' With Digital Magazines
Media

3 Publishers Driving Adoption for 'People Like Us' With Digital Magazines

14y Jeanniey Mullen

3 Publishers Driving Adoption for 'People Like Us'...

How Reader's Digest, The Economist, and Robb Report are helping the digital magazine industry evolve through effective communications and creativity. ...

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Q&A: Big Data, Mobile, and Weibo Analytics
Analytics

Q&A: Big Data, Mobile, and Weibo Analytics

14y Adaline Lau

Q&A: Big Data, Mobile, and Weibo Analytics

Hong Kong Digital Analytics Association Chairman Kenneth Kwok shares his views on emerging trends in the market. Read More...

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Facebook Likes Come to Third-Party Mobile Apps
Media

Facebook Likes Come to Third-Party Mobile Apps

14y Matt Kapko

Facebook Likes Come to Third-Party Mobile Apps

Developers can create their own buttons to share via mobile apps back to Facebook. Read More...

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Apps Move Into Automotive
Media

Apps Move Into Automotive

14y Andrew Solmssen

Apps Move Into Automotive

In a year, no major auto manufacturer will be without an integrated system in their cars that displays web data. Read More...

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Pinterest and Integrated Content Inspire Summer Campaigns
Media

Pinterest and Integrated Content Inspire Summer Campaigns

14y Tessa Wegert

Pinterest and Integrated Content Inspire Summer Ca...

How several creative brands are making use of seasonal pinboards this summer. Read More...

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Microsoft Spurs New Class of Ads for Surface Tablets
Media

Microsoft Spurs New Class of Ads for Surface Tablets

14y Matt Kapko

Microsoft Spurs New Class of Ads for Surface Table...

Developers, advertisers, and brands wonder if Microsoft will finally break the mold and create a viable third option in tablet computing. Read More...

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Facebook Ad Plug-in Has Big Data Potential
Display Advertising

Facebook Ad Plug-in Has Big Data Potential

14y Susan Kuchinskas

Facebook Ad Plug-in Has Big Data Potential

An analyst said the ad product wouldn’t generate enough revenue for investors. Read More...

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Americans Spent 4.5B Minutes With Video Ads in May
Data insights

Americans Spent 4.5B Minutes With Video Ads in May

14y Daniel Mickens

Americans Spent 4.5B Minutes With Video Ads in May

Hulu topped the charts, serving 56 ads on average to video viewers in May. Read More...

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How to Create Marketing Videos on the Cheap
Marketing

How to Create Marketing Videos on the Cheap

14y Danny Groner

How to Create Marketing Videos on the Cheap

Tips for producing high quality, low cost videos. Read More...

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Facebook RTB: A Win or a Miss?
Display Advertising

Facebook RTB: A Win or a Miss?

14y Larry Allen

Facebook RTB: A Win or a Miss?

How will brands leverage the opportunity to take their Facebook learnings and apply them across higher impact advertising formats? Read More...

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Apple's New Passbook
Asia

Apple's New Passbook

14y Stephen Hay

Apple's New Passbook

And what it means for brands, marketers, and consumers. Read More

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Insomniacs More Likely to Watch TV Online
Audience

Insomniacs More Likely to Watch TV Online

14y Daniel Mickens

Insomniacs More Likely to Watch TV Online

Resonate found insomniacs are 30% more likely to spend more than 40 hours a week online. Read More...

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Former Google and AOL Exec Barrett Moves to Yahoo
Display Advertising

Former Google and AOL Exec Barrett Moves to Yahoo

14y Kate Kaye

Former Google and AOL Exec Barrett Moves to Yahoo

Michael Barrett aims to help Yahoo's global strategy. Read More...

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Obama Coaxes Shares of Spending Message in Web Ads
Display Advertising

Obama Coaxes Shares of Spending Message in Web Ads

14y Kate Kaye

Obama Coaxes Shares of Spending Message in Web Ads

Father's Day themed ads seek email signups. Read More...

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AirG Adds NicheTargeting On Mobile
Media

AirG Adds NicheTargeting On Mobile

14y Matt Kapko

AirG Adds NicheTargeting On Mobile

Mobile social net rolls out 15 targeting parameters such as ethnicity, job and salary. Read More...

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SMS Required Language
Media

SMS Required Language

14y Melinda Krueger

SMS Required Language

The seven items your SMS promotions must include. Read More

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