Flycast to Report Better Than Expected 3Q Revenue
Media

Flycast to Report Better Than Expected 3Q Revenue

27y Beth Cox

Flycast to Report Better Than Expected 3Q Revenue

Ad network Flycast Communications Corp. expects to report total revenues of between $11 and $12 millionfor the third quarter, up about 70 percent from...

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PowerAdz.com Signs New York Post
Media

PowerAdz.com Signs New York Post

27y Beth Cox

PowerAdz.com Signs New York Post

PowerAdz.com, a provider of Internetinfrastructure services for newspapers, signed the New York Post and severalother newspapers to its list of newspa...

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Peapod and Food.com Sign Co-Marketing Pact
Media

Peapod and Food.com Sign Co-Marketing Pact

27y Beth Cox

Peapod and Food.com Sign Co-Marketing Pact

Online grocer Peapod Inc. and meal take-out and deliveryservice Food.com signed a co-marketing agreement. Read More...

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TD Waterhouse Begins $100M Campaign
Media

TD Waterhouse Begins $100M Campaign

27y Beth Cox

TD Waterhouse Begins $100M Campaign

Discount brokerage and online trading company TD Waterhouse Group Inc. has launchedwhat it expects will be a $100 million ad campaign featuring celebr...

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The Web's Largest Retailers
Audience

The Web's Largest Retailers

27y Michael Pastore

The Web's Largest Retailers

STORES Magazine , the official publication of the National Retail Federation, has surveyed more than 1,000 households to find the 100 largest retailer...

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Welcome To CheeseAndPickle.com
Media

Welcome To CheeseAndPickle.com

27y Nick Usborne

Welcome To CheeseAndPickle.com

Dig deep to figure out what the Internet is built on and you'll find this: It's built on connections between regular people. One thread, one connectio...

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XOOM.com, United Media Launch Direct Marketing Effort
Media

XOOM.com, United Media Launch Direct Marketing Effort

27y Beth Cox

XOOM.com, United Media Launch Direct Marketing Eff...

Direct e-commerce company XOOM.com and newspaper syndicate United Media said that XOOM.com'sMightyMail division will provide several of United Media's...

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GoTo.com Agrees to Remove Ad
Media

GoTo.com Agrees to Remove Ad

27y Beth Cox

GoTo.com Agrees to Remove Ad

Pay for placement search engine GoTo.com reportedly has agreed to pull amagazine advertisement that showed Muslims at prayer after an Islamic groupcom...

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ISN Signs with Flycast, DoubleClick
Media

ISN Signs with Flycast, DoubleClick

27y Beth Cox

ISN Signs with Flycast, DoubleClick

Internet Stock News (ISN) signedagreements with ad networks Flycast Communications Corp. and DoubleClick Inc. for Web-basedadvertising solutions. Read...

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OgilvyInteractive Launches Campaign for Lotus Notes, Domino
Media

OgilvyInteractive Launches Campaign for Lotus Notes, Domino

27y Beth Cox

OgilvyInteractive Launches Campaign for Lotus Note...

A rich media advertising campaign touting Lotus Development Corp.'s Notes and Dominosoftware was launched this week by OgilvyInteractive. Read More...

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NetGravity Teams Up with YourAccounts.com
Media

NetGravity Teams Up with YourAccounts.com

27y Beth Cox

NetGravity Teams Up with YourAccounts.com

NetGravity is teaming up with YourAccounts.Com, a B-to-B provider ofelectronic billing and statement presentment solutions, to offer a solutiongiving ...

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Can Truth Kill Brands?
Marketing

Can Truth Kill Brands?

27y Martin Lindstrom

Can Truth Kill Brands?

A free voice has always been sought-after. Just think about the Second World War and the resistance movements' creation of independent radio. Each tim...

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drugstore.com Signs Marketing Pact With Discovery Health Media
Media

drugstore.com Signs Marketing Pact With Discovery Health Media

27y Beth Cox

drugstore.com Signs Marketing Pact With Discovery ...

Online e-tailerdrugstore.com signed a promotionalpartnership deal with DiscoveryHealth Media Inc., a multi-media business consisting of discoveryhealt...

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InsWeb Launches Consumer Sweepstakes
Media

InsWeb Launches Consumer Sweepstakes

27y Beth Cox

InsWeb Launches Consumer Sweepstakes

Online insurance marketplace InsWeb launched a national sweepstakesprogram as part of its two-year, $75-million consumer marketing campaign. Read More...

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LendingTree Inc. Chooses Agency Finalists
Media

LendingTree Inc. Chooses Agency Finalists

27y Beth Cox

LendingTree Inc. Chooses Agency Finalists

Online loan marketplace LendingTree Inc. narrowed its searchfor an agency to three finalists for the estimated $50 million account. Read More...

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CMGI Adds Flycast to its Cache of Online Ad Firms
Media

CMGI Adds Flycast to its Cache of Online Ad Firms

27y Bob Woods

CMGI Adds Flycast to its Cache of Online Ad Firms

CMGI Inc. continued to display its appetite for Internet advertising companies Thursday spending $690 million on Flycast Communications Corp. The buy ...

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European Executives Rising to E-Commerce Challenge
Audience

European Executives Rising to E-Commerce Challenge

27y Michael Pastore

European Executives Rising to E-Commerce Challenge

Many of Europe's e-commerce leaders are well-established organizations that have seen significant opportunities and are beginning to capitalize on the...

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YouthStream Signs 20 New Advertisers for mybytes.com
Media

YouthStream Signs 20 New Advertisers for mybytes.com

27y Beth Cox

YouthStream Signs 20 New Advertisers for mybytes.c...

YouthStream Media Networks said it hassigned an additional 20 advertisers for mybytes.com, the company's Internet hub forthe college market. Read More...

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The "Repop" Hypothesis
Marketing

The "Repop" Hypothesis

27y Chris Maher

The "Repop" Hypothesis

Imagine a fellow running a successful web business called www.associateprograms.com from Tuan, a little fishing village (without a shop) in subtropica...

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DoubleClick Adds 7 Sites to Shopping & Services Program
Media

DoubleClick Adds 7 Sites to Shopping & Services Program

27y Beth Cox

DoubleClick Adds 7 Sites to Shopping & Services Pr...

DoubleClick Inc. said it has addedseven sites to its Shopping & Services Program, which allows participants tooffer their users a range of products th...

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No Politics Please: We're Doing "Bidness"
Media

No Politics Please: We're Doing "Bidness"

27y Dana Blankenhorn

No Politics Please: We're Doing "Bidness&#...

When you're trying to do "bidness," as Molly Ivins so quaintly calls it, what you most fear is uncertainty. Politicians, on the other hand, thrive on ...

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The Battle Of The Titans
Media

The Battle Of The Titans

27y Tom Hespos

The Battle Of The Titans

Last week, the phrase that pays was evidently something akin to "Yes, Mr. Wetherell, I do have an ad management system that I'd be willing to sell." F...

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Online Retail Spending to Soar
Audience

Online Retail Spending to Soar

27y Michael Pastore

Online Retail Spending to Soar

The amount of money spent on online retail will continue to soar, even though Forrester Research predicts the number of households shopping online wil...

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Switchboard Ad Serving System Awarded Patent
Media

Switchboard Ad Serving System Awarded Patent

27y Beth Cox

Switchboard Ad Serving System Awarded Patent

Directory service Switchboard Inc., a subsidiary of Banyan Worldwide, said the company's patentapplication for key advertisement serving techniques ha...

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SelfCare.com Launches $25 Million Campaign
Media

SelfCare.com Launches $25 Million Campaign

27y Beth Cox

SelfCare.com Launches $25 Million Campaign

Health site SelfCare.com began a national $25 millionintegrated marketing program with the tagline: "Support. Guidance. Answers." Read More...

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USA.NET's Signs Ad Mail Customers
Media

USA.NET's Signs Ad Mail Customers

27y Beth Cox

USA.NET's Signs Ad Mail Customers

E-mail outsourcing company USA.NET signed Ad Mail agreements with the Pittsburgh Post Gazette, The Morning Call (Allentown, PA) and the Florida Times-...

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Mediaplex to Enable Real Time Internet Advertising
Media

Mediaplex to Enable Real Time Internet Advertising

27y Beth Cox

Mediaplex to Enable Real Time Internet Advertising

E-business marketing and technology company Mediaplex Inc. said it plans to develop astandard interface between MOJO, its online advertisingtechnology...

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