An Iconic Brand Finds Its Footing Again – The Journey of J.Crew
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An Iconic Brand Finds Its Footing Again – The Journey of J.Crew

12m ClickZ

An Iconic Brand Finds Its Footing Again – The Jour...

A J.Crew storefront sign in New York City.   From Ivy League Catalogs to Chapter 11… Read More...

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The Lead Summit 2025 is Approaching
Lead Summit 2025

The Lead Summit 2025 is Approaching

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The Lead Summit 2025 is Approaching

Get ahead of TLS 2025 with exclusive insights and a free pass to attend! Zihan Lyu May 03, 2025 Hi there!… Read More...

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Brand Matters More Than Ever: How FIGS Is Turning Purpose into Profit in Healthcare Apparel
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Brand Matters More Than Ever: How FIGS Is Turning Purpose into Profit in He...

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Brand Matters More Than Ever: How FIGS Is Turning ...

As healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...

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The urgent need for US brands to scale Europe
Shoptalk 2025

The urgent need for US brands to scale Europe

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The urgent need for US brands to scale Europe

At ShopTalk 2025, Luke Jonas, CGO of Nest Commerce, a global e-commerce marketing agency delivered a compelling message in a session hosted alongside ...

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Measurement Can’t Be an Afterthought: Cort Irish on What Marketers Still Get Wrong
POSSIBLE 2025

Measurement Can’t Be an Afterthought: Cort Irish on What Marketers Still Ge...

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Measurement Can’t Be an Afterthought: Cort Irish o...

Claritas has helped define audience targeting for decades but VP of Marketing Cort Irish says the real challenge today is proving what worked, not jus...

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Bobbi Brown on owning the narrative
POSSIBLE 2025

Bobbi Brown on owning the narrative

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Bobbi Brown on owning the narrative

What we saw on Day 3 at POSSIBLE—and why it's changing how teams plan and spend. Zihan Lyu May 01, 2025 • Estimated Reading Time: 10 minutes Hi ...

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Retail Media and Real Talk: What We Heard on the Ground at POSSIBLE 2025
POSSIBLE 2025

Retail Media and Real Talk: What We Heard on the Ground at POSSIBLE 2025

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Retail Media and Real Talk: What We Heard on the G...

From Target to CBS Sports to Visa, here’s what the most thoughtful voices shared off-stage at this year’s event Mairi-Claire Tay & Anna Peggram A...

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What's Behind a Brand's Promise? A Look at American Eagle Outfitters (AEO)
building brands series

What's Behind a Brand's Promise? A Look at American Eagle Outfitters (AEO)

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What's Behind a Brand's Promise? A Look at America...

When consumers interact with a brand, they’re not just buying products—they’re buying into a promise. American Eagle Outfitters (AEO), thr...

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Entertain. Or. Die. Seriously.
POSSIBLE 2025

Entertain. Or. Die. Seriously.

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Entertain. Or. Die. Seriously.

Catch up on Day 2’s biggest moments and what’s ahead for Day 3 Zihan Lyu April 30, 2025 • Estimated Reading Time: 10 minutes Hi there!… Read ...

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“You Can’t Find It If You Don’t Know What to Type”: Purva Gupta on the Language Gap in Commerce
POSSIBLE 2025

“You Can’t Find It If You Don’t Know What to Type”: Purva Gupta on the Lang...

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“You Can’t Find It If You Don’t Know What to Type”...

Purva Gupta on Building for the Shopper, Not the Spec Sheet Mairi-Claire Tay April 29, 2025 • Estimated Reading Time: 6 minutes Before AI became th...

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Why Publishers, Not Third-Party Cookies, Hold the Future of Advertising
POSSIBLE 2025

Why Publishers, Not Third-Party Cookies, Hold the Future of Advertising

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Why Publishers, Not Third-Party Cookies, Hold the ...

Joe Root, Co-founder of Permutive on the End of Identity and the Rise of Publisher Data Anna Peggram April 29, 2025 • Estimated Reading Time: 5 minute...

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Marketing’s comfort zones are cracking
POSSIBLE 2025

Marketing’s comfort zones are cracking

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Marketing’s comfort zones are cracking

Inside the key takeaways at POSSIBLE Day 1 Zihan Lyu April 29, 2025 • Estimated Reading Time: 9 minutes Hi there! A big start to POSSIBLE. Read Mo...

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On the Ground at Possible 2025: 5 Hot Takes Shaping the Future of Retail Media, AI, and Creative Execution
POSSIBLE 2025

On the Ground at Possible 2025: 5 Hot Takes Shaping the Future of Retail Me...

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On the Ground at Possible 2025: 5 Hot Takes Shapin...

From the future of retail media to the evolving balance between AI and human creativity, here are five standout insights and a look at why proving per...

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POSSIBLE kicks off tomorrow — are you AI-ready?
POSSIBLE 2025

POSSIBLE kicks off tomorrow — are you AI-ready?

1y ClickZ

POSSIBLE kicks off tomorrow — are you AI-ready?

Here’s your 24-hour guide to making it count in Miami Zihan Lyu April 27, 2025 • Estimated Reading Time: 7 minutes Hi there! POSSIBLE 2025 is&hell...

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How Cetaphil rebuilt its brand for every skin and every screen
Shoptalk 2025

How Cetaphil rebuilt its brand for every skin and every screen

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How Cetaphil rebuilt its brand for every skin and ...

At Shoptalk 2025, Alicia Criner shared how Galderma’s Cetaphil rebrand used authenticity, AI, and generational storytelling to connect with new audien...

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Unlocking the Next Chapter at AG1: Why Simplicity, Science, and Scale Still Win
Shoptalk 2025

Unlocking the Next Chapter at AG1: Why Simplicity, Science, and Scale Still...

1y ClickZ

Unlocking the Next Chapter at AG1: Why Simplicity,...

AG1 has done what few wellness brands dare: built a $600M business with a single product. In her Shoptalk keynote, CEO Kat Cole explained why simplici...

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Retail media is growing, but not everything that counts can be measured
Shoptalk 2025

Retail media is growing, but not everything that counts can be measured

1y ClickZ

Retail media is growing, but not everything that c...

At Shoptalk 2025, brand marketers from PepsiCo, Kizik, and Driscoll’s challenged assumptions about what makes retail media work—from shopper experienc...

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Luxury is moving faster than heritage and Gen Z is driving the pace
Shoptalk 2025

Luxury is moving faster than heritage and Gen Z is driving the pace

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Luxury is moving faster than heritage and Gen Z is...

At Shoptalk 2025, SSENSE and Zadig & Voltaire unpacked how Gen Z is reshaping what luxury looks and feels like from community and creativity to A...

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How Pimberly is helping retailers turn product data into performance
Shoptalk 2025

How Pimberly is helping retailers turn product data into performance

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How Pimberly is helping retailers turn product dat...

At Shoptalk 2025, Pimberly founder and CEO Martin Balaam shared how product content has evolved from a backend clean-up exercise to a core driver of c...

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Bootstrapping, Breakdowns, and the Brand That Wouldn’t Quit
building brands series

Bootstrapping, Breakdowns, and the Brand That Wouldn’t Quit

1y ClickZ

Bootstrapping, Breakdowns, and the Brand That Woul...

Inside the founding journey of Dripdash: the fourth-wave coffee brand born from barista demand, retail grind, and one very lucky bodega shelf. Read Mo...

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Bootstrapping, Breakdowns, and the Brand That Wouldn’t Quit
Shoptalk 2025

Bootstrapping, Breakdowns, and the Brand That Wouldn’t Quit

1y ClickZ

Bootstrapping, Breakdowns, and the Brand That Woul...

Inside the founding journey of Dripdash: the fourth-wave coffee brand born from barista demand, retail grind, and one very lucky bodega shelf. Lee Art...

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2 Weeks to Go Until POSSIBLE Miami 2025!
POSSIBLE 2025

2 Weeks to Go Until POSSIBLE Miami 2025!

1y ClickZ

2 Weeks to Go Until POSSIBLE Miami 2025!

No fluff. Just the sessions, speakers, and strategies that matter. Zihan Lyu April 16, 2025 • Estimated Reading Time: 6 minutes Hi there! Welcome to ...

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How Sunday Riley built a brand that belongs on bathroom counters—from Gen Z to Gen X
Shoptalk 2025

How Sunday Riley built a brand that belongs on bathroom counters—from Gen Z...

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How Sunday Riley built a brand that belongs on bat...

At Shoptalk 2025, the founder and CEO shared how authenticity, design fluency, and platform-by-platform nuance turned Sunday Riley into one of the mos...

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How Nespresso Is Rewriting E-Commerce—One Search Bar at a Time
Shoptalk 2025

How Nespresso Is Rewriting E-Commerce—One Search Bar at a Time

1y ClickZ

How Nespresso Is Rewriting E-Commerce—One Search B...

At Shoptalk 2025, Nespresso Oceania’s YC and Coveo’s Peter Curran showed how AI-powered discovery is redefining digital retail. From zero-result searc...

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Why International Is the Missed Growth Lever in Ecommerce
Shoptalk 2025

Why International Is the Missed Growth Lever in Ecommerce

1y ClickZ

Why International Is the Missed Growth Lever in Ec...

At Shoptalk 2025, Passport President Tom Griffin laid out why international sales aren’t a nice-to-have—they’re the next major revenue lever. From cur...

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Tariffs are forcing a marketing reset in the US | The ClickZ Digest
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Tariffs are forcing a marketing reset in the US | The ClickZ Digest

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Tariffs are forcing a marketing reset in the US | ...

PLUS: Social data is your new strategy engine Read More...

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The Platform Behind the Curtain: Why Big Sur AI Wants to Power Every Retail Function
Shoptalk 2025

The Platform Behind the Curtain: Why Big Sur AI Wants to Power Every Retail...

1y ClickZ

The Platform Behind the Curtain: Why Big Sur AI Wa...

Big Sur AI isn’t building another AI tool—it’s building the infrastructure to power every function inside a retail org. At Shoptalk 2025, CEO Vinod Ra...

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Why Speed Is the Untapped Growth Lever in Ecommerce
Shoptalk 2025

Why Speed Is the Untapped Growth Lever in Ecommerce

1y ClickZ

Why Speed Is the Untapped Growth Lever in Ecommerc...

At Shoptalk 2025, SpeedSense founder Shawn O’Neill and Yottaa CEO Michael Dickerson issued a quiet wake-up call: performance is the most overlooked gr...

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