Consumer groups will meet before a Senate meeting Thursday to conduct an audio conference on spamming. Read More...
View articleBanners have their place in the marketer's toolbox, as does email. Using either alone, you can get the job done. But why settle for solid when you can...
View articleAs further evidence that software and the Web are converging, the SIIA found that more than one-third of the independent software vendors surveyed who...
View articleA lawsuit alleges that the e-mail marketer never paid up, while its planned acquisition by a third party failed to materialized. Read More...
View articleIf grocers can raise customer awareness of online grocery shopping and drive consumer adoption, Datamonitor found the online grocery sector can reach ...
View articleEnglish speakers have enjoyed the fact that English is the dominant language on the Web, but it’s time that we all take a look at our customers and ad...
View articleMany small sites with small budgets attract large followings without immense infusions of venture capital or huge sponsorship or portal deals. How? A ...
View articleNever drive angry -- you already know that. Well, getting angry on the information superhighway is a risky business, too. If you lose your temper and ...
View articleThe Interactive Advertising Bureau Rich Media Task Force will be setting industry-wide standards, but it's excluding rich media technology companies f...
View articleThe fall of the dot-coms isn't so much an indication of the inability of the Internet to be a viable sales or communications medium -- it's an indicat...
View articleWho in their right mind would spend all the time and money on an SEO campaign only to see it fail? Well, if self-sabotage is your game, Heather and Ji...
View articleWhile Internet usage has grown steadily among financial professionals, significant barriers to a truly electronic corporate finance environment still ...
View articleLook before you leap -- especially if what you're leaping is a big, big pond and you're not quite sure what's on the other side. The founder of one of...
View articleIn these tough times, Internet advertising has gotten a bad rap. But let's not throw the baby out with the bath water. Here are some hard-learned less...
View articleThe Web sites of consumer packaged goods brands do a good job of providing contact and basic product information, according to a study by Information ...
View articleThe quest for quotable industry averages on the Internet is a more desperate pursuit than it is for most other businesses. Jim tells you why and revie...
View articleDespite the tough economic times, don't have a cow, man. Now's the time to stand apart from the herd and deliver outstanding service. Read More...
View articleReports from NetValue and Durlacher on the size of the U.K. Internet market do not agree on much, except for the fact that Internet users and usage ar...
View articleDon't tell online travel consumers that the economy is slowing. Consumers are going online to find the best travel prices, and according to Jupiter Me...
View articleThe Seattle-based Web marketing services firm says its new software unit provides agency-friendly tools that the big boys of online advertising lack. ...
View articleProponents of rich media believe its better production values and greater interactivity result in a higher level of effectiveness. Most studies bear t...
View articleRich media technologies offer solutions for reaching online users that the current click-through-based advertising approaches can't touch. So why hasn...
View articleFor every action, there is an equal and opposite reaction. It's a basic principle of physics. Here's another fundamental truth: For every email prospe...
View articleThe fundamental principle of navigation design is that you should design for the reader -- the person who uses the Web site. Here's how to do just tha...
View articleIt has taken less than 10 years for ISP services to become welcome in more than half of U.S. households, but now there's no where to go but down. Acco...
View articleReal Media Inc. gets Open AdStream technology integrate into the Lysis Interactive iTV platform; Kyocera bundles AvantGo service with smartphones. Rea...
View articleA search engine campaign is an ongoing process that goes beyond achieving a favorable position. But by incorporating Paul's key tasks into your overal...
View articlePermission email marketing comes in two distinct flavors: acquisition and retention. When you're talking outsourcers, you're talking two distinct sets...
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