Nielsen//NetRatings takes a look at the top markets for Internet penetration, unique users, and TV-Internet convergence, based on its February 2000 da...
View articleOne of the only truisms of the digital age is that the ink is never dry on a web site. And it shouldn't be. Those days of putting up a brochure site a...
View articleThis is the final edition of Ad Metrics. Jeff Moore, its writer, recently left the Internet advertising field when he accepted a new position with Cur...
View articleSome of the biggest names in market research are predicting that most of the dot-com retailers that rule the PC screen, the airwaves, and the billboar...
View articleThe state of online privacy is quite different in Europe as opposed to the U.S. Why? Because Europeans are extremely sensitive to this issue and have ...
View articleIn a surprise to absolutely no one, Zona Research and Forrester Research both found that companies can save money by using online procurement, and tha...
View articleTwice as many automotive dealers are using independent online buying services to assist with the new-vehicle sales process compared to 1999 results, a...
View articlePeople's attention is seldom as focused as when they're battling animaginary adversary in a digital game of chess or wandering through avirtual world ...
View articleAfter a two-year detour through CNET's Snap spin-off and its subsequent merger into the NBC Internet fold, Greg returned to CNET but this time as a vi...
View articleA study by Cheskin Research found that computers and the Internet may help close the economic gap that separates Hispanics from most of the US populat...
View articleWhat's going on in the rich media wireless space? There are some distant rumblings. Promises made, demos kludged together and so forth. But the rich m...
View articleCydoor Technologies, which makestechnology to let software developers place ads in their products, onWednesday teamed with download site TUCOWSNetwork...
View articleLoyalty player PassPoints this weekcut the virtual ribbon on a "mall" of online shops, which all share acommon loyalty program. Read More...
View articleOnly 15 percent of Web users would be unwilling to provide personal information to Web marketers if that information improved their online service exp...
View articleSean expected feedback from last week's article on women and the web. But he didn't expect the incredible (and humbling) insights that dropped in his ...
View articleIn an atmosphere in which Internet marketing companies quiver with fear ofbeing accused of anti-consumer privacy practices, another industry grouphas ...
View articlePsst! Wanna know what customers are saying about you? We talk a lot about creating profiles on our site visitors and using this data to target prospec...
View articleThe number of worldwide electronic mailboxes soared an amazing 83 percent in 1999, topping 569 million by year's end, according to a study by Messagin...
View articleNapster is being sued by the RIAA, which wants $100,000 for every song swapped. Who knows if they'll win, but they've already lost the battle. The mus...
View articleE-mail marketing firm MessageMedia on Tuesday said it'sestablishing beachheads in the United Kingdom and in Australia, as part ofa joint venture betwe...
View articleFresh, original, relevant content is one of the most important assets you have as an online publisher. After all, what else distinguishes you from the...
View articleHave you ever noticed that, in planning and placing online media, a number of great deals suddenly become available on a number of sites during partic...
View articleBig Brother is coming or at least what we hope is his less scary cousin! That's what a few might believe... given predictions for some of the wireless...
View articleA survey of computer users age 45 and older found that many Americans lack confidence in their ability to conduct personal business transactions on th...
View articleIf you're in New York or San Francisco, you can start using a new online shopping medium starting today. GeePS.com, a wireless shopping portal, is lau...
View articleWhile online exchanges spring up for everything from chemicals, to steel,to plastics, the business-to-business action in the advertising industry isin...
View articleWink Communications, a firm whosetechnology adds interactivity to television advertisements, scored a coup this week, rolling out its service over Tim...
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