Distance learning, where student and teacher are connected by technology rather than the classroom, is becoming a viable option to traditional teachin...
View articleDabbling into online advertising may have you down if you're comparing it to the ol' days of '95 when it was easy to record how many selected your ad ...
View articleTwo-thirds of Americans would like the option to cast their vote over the Internet, according to the latest results of ActivMedia's FutureScapes study...
View articleThe introduction of the Euro is one reason that close to 10 million Europeans will seek financial advice online by the year 2002, according to a repor...
View articleOnline advertising in Canada continues to soar according to the 1998 Ernst & Young Internet Advertising Survey. Findings indicate that 1998 first-half...
View articleBy improving their in-store technology, brick-and-mortar retailers have a chance to bring back shoppers that have switched to online shopping and reta...
View articleRed Bank, NJ-based database marketer ConsumerNet signed a deal with AdTools Inc. to obtain exclusiverightsto market and sell the latter's IceNine e-ma...
View articlePalo Alto, CA-based Web advertising management services company AdKnowledge said that auction site eBay has selected the AdKnowledge System aspart of ...
View articleNew York City-based ad network DoubleClick Inc. in conjunction with Infospace.com launched a shopping andservices program that offers e-commerce adver...
View articleCampbell, CA-based photo-sharing Web site PhotoLoft.com signed a rep agreement withAndover, MA-based online advertising network Adsmart, a subsidiary ...
View articleEverybody believes email is the killer app, the only true way to communicate one-on-one online. But you'd never know it judging from most web sites. H...
View articleUS e-commerce revenues will grow to between $580 and $970 billion by the year 2002, according to Giga Information Group, but other types of Internet i...
View articleOutsourcing ad sales to a third-party sales organization appeals to many Internet companies because building and managing an ad sales operation is an ...
View articleWe've come a long way since the banner GIF defined web advertising in 1994. People clicked with curiosity, average CTRs were double-digit, and a new a...
View articleSix million online consumers have been victims of credit card-related fraud or unauthorized use on the Web, according to a study conducted by Louis Ha...
View articleAny of you other media folks starting to get a little ticked at the 900-pound gorillas in this space? Come onTom knows you are. When media buyers find...
View articleLow Internet usage remains a problem across Europe, despite the frenzy surrounding free Internet access, according to research by Jupiter Communicatio...
View articleResearch done by the Consumer Electronics Manufacturers Association (CEMA) found that nearly 60 percent of online shoppers are using both established ...
View articleForbes recently published an article entitled Europe: The Next Internet Frontier. Read More...
View articleLast week, Janet looked at what ad reps from other media are doing to break into Internet advertising. This week, she switches roles and looks at how ...
View articleKeith is back after a three months sabbatical, and he has the lowdown on interstitials. Bet you thought users hate them and site publishers won't acce...
View articleAir travel will continue to dominate the travel products sold online, representing more than 80 percent of the online travel dollars spent, according ...
View articleCupertino, CA-based banner exchange HyperBanner introduced QuickBanner, afree banner creation tool designed to help small businesses quickly andeasily...
View articlePart one told you how web advertising actually works. Part two explained the metrics and capabilities of online advertising and how to measure ROI. Pa...
View articleSan Francisco-based Adauction.com re-launched its Web site tocreate a vertical portal for media buyers. Read More...
View articleBeverly, MA-based Marketing Options, an advertising and PR agency forhigh-tech companies, launched a new Web site for technology marketersthat offers ...
View articleDeborah gives you a lay of the land on the latest privacy issues. There's no single privacy policy approach. E-commerce prefers opt-out policies, cons...
View articleTop story honors on the I-Advertising and Online Ads discussion lists last week went to Richard Hoy, Online Ads' moderator for the past three years, w...
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