Remember when being on the Net was cool? When it was full of college students, techies, and members of Generation X, Y, Z, or whatever your preference...
View articleHalf the job title is sales. The other half is manager. Janet tells you how to focus on the specific needs in your organization to match skills for op...
View articleNorfolk, VA-based Trader Online signed an advertisingagreement with General Motors designed to aid GM dealers in marketing the GMCertified Used Vehicl...
View articleCreating buyer preference -- gaining mind share of the purchasing netizen through effective branding -- is essential for web business success. But the...
View articleCable ISP @Home Network and Motorola Inc. launched a nationaladvertising campaign aimed at showing how the cable industry is making theInternet readil...
View articleResearch done in the UK found that Web users who configure, personalize or register on Web sites are more than twice as likely to buy online than thos...
View articleMaybe Sean's spent too much time thinking, maybe he's got some legitimate beefs. In either case, find out the top 10 things that he really hates about...
View articleWeb personalization is pretty neat stuff. But the personalization feature on your web site is just the tip of the iceberg. What's beneath the surface ...
View articleNick highlights some interesting assumptions web site publishers have, in that they create their own online language and often fall into the trap of t...
View articlePalo Alto, CA-based Centraal Corp. said that its RealNames Webnaming service has been adopted by barnesandnoble.com, Beyond.com,Egghead.com, InsWeb, O...
View articleHot tip: Emily is going public. After watching CEOs and other Internet executives make millions through stock options-turned-gold, she's decided it's ...
View articleThe @dVENTURE Network, VentureDirect Worldwide's ad network,said it is now offering the capability of targeting ads to specific geographicareas. Read ...
View articleNew York City-based 24/7 Media Inc. signed a multi-yearexclusive ad rep agreement with search engine GoTo.com, which will join The24/7 Network in its ...
View article1-800-U.S.SEARCH signed an advertising and promotion agreement worth anestimated $5 million to provide users of the Lycos Network with the ability toc...
View articleThe total number of digital subscriber lines (DSL) installed in the US will grow dramatically in the next five years, according to Computer Economics....
View articleYou want a piece of the e-tail action. But how do you ensure your company's place alongside that of CDNow? In a word - customer service. The rules are...
View articleA survey of managers that have used Internet-based training (IBT) found they would overwhelmingly recommend it to those who haven't used it. Read More...
View articleIt's important to have a baseline understanding of offline media to get the most response out of any traditional advertising campaigns you might consi...
View articleNew York City-based 24/7 Media Inc. launched 24/7 Promotions, aturnkey online direct marketing service "that generates qualified customerleads while l...
View articleSanta Barbara, CA-based cost-per-click advertising network ValueClick said it has signed seven newadvertisers and is now serving over 12 million adver...
View articleMarina Del Ray, CA-based Internet advertising firm StreamMedia launched RadicalMail, a streaming e-mail productthat allows recipients to open e-mails ...
View articleAdvertising giant The Interpublic Group of Companies Inc. Wednesday made a $20 million equity investment ininteractive agency Icon Medialab Internatio...
View articleLaurel, MD-based iAtlas Corp., adeveloper of technologieswith the ability to find, refine and verify Internet business information,signed an agreement...
View articleOkay, so you don't really want to read about dating on ClickZ. But Nick sure makes sense when he says that dating isn't entirely unlike the wooing you...
View articleWhile online shopping and trading have become the newest hobbies of Internet users, online tax filing still has a long way to go. Read More...
View articleWant to be a direct marketer online? Welcome one and all! It's there for the taking. It's a snap. It's a piece of cake! Well, actually... no, it isn't...
View articleAre CEOs satisfied with their web sites? Usually, they're not. But some top guns are downright thrilled...and here's why. Read More...
View articleJaffer Ali tells a war story in an online advertising battle with limping, maimed banner ads. Read how he ultimately led the charge to the top of the ...
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