Amazon’s vision for a full-funnel retail media future
Analytics

Amazon’s vision for a full-funnel retail media future

7m ClickZ

Amazon’s vision for a full-funnel retail media fut...

In this exclusive interview ahead of Retail Media Pioneers, Rudolf Schneider of Amazon Advertising shares how his team is evolving retail media strate...

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How to get your brand cited by LLMs?
Newsletters

How to get your brand cited by LLMs?

7m ClickZ

How to get your brand cited by LLMs?

PLUS: The new rules of marketing for entrepreneurs Read More...

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Only Three Weeks To Go Until Shoptalk Lands in Chicago!
Shoptalk 2025

Only Three Weeks To Go Until Shoptalk Lands in Chicago!

7m ClickZ

Only Three Weeks To Go Until Shoptalk Lands in Chi...

Including insider pre-event tips from the Shoptalk team Zihan Lyu August 28, 2025 Hi there, Welcome back to Unofficially Shoptalk — your behind-t...

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Retail leaders weigh AI’s impact on discovery
Newsletters

Retail leaders weigh AI’s impact on discovery

7m ClickZ

Retail leaders weigh AI’s impact on discovery

PLUS: Liquid Death CMO breaks down viral marketing Read More...

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eTail Connect West 2025 Is Approaching!
eTail 2025

eTail Connect West 2025 Is Approaching!

7m ClickZ

eTail Connect West 2025 Is Approaching!

What’s coming to the stage this September in San Diego. Zihan Lyu August 22, 2025 Hi there, We’re back – and this time, it’s San Diego!&hel...

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Shoptalk Fall 2025 Is Approaching!
Shoptalk 2025

Shoptalk Fall 2025 Is Approaching!

7m ClickZ

Shoptalk Fall 2025 Is Approaching!

What last Fall taught us, and what’s coming to the stage this September in Chicago Zihan Lyu August 22, 2025 Hi there, We’re back, and this time,...

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The 3 pillars of retail agentic AI success
eTail 2025

The 3 pillars of retail agentic AI success

7m ClickZ

The 3 pillars of retail agentic AI success

PLUS: A challenge for you – treat 2025 as a year of intentional experimentation Zihan Lyu August 17, 2025 Hi there, In this edition, we’re s...

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Heritage doesn’t guarantee relevance
eTail 2025

Heritage doesn’t guarantee relevance

7m ClickZ

Heritage doesn’t guarantee relevance

and “complexity is the silent killer of growth” Zihan Lyu August 16, 2025 Hi there, At eTail Boston, leaders from Samsonite, Nuts.com, and New Bal...

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The Architecture of Belonging: How Thriving Brand Communities Are Built
eTail 2025

The Architecture of Belonging: How Thriving Brand Communities Are Built

7m ClickZ

The Architecture of Belonging: How Thriving Brand ...

Modern brand communities aren’t built on follower counts – they’re engineered for belonging. From guardrails and exclusivity to co‐creation and ...

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Where to Meet Your Customers on Social: The Real Playbook from ASICS, Honest Company, Global Healing, and Pair Eyewear
eTail 2025

Where to Meet Your Customers on Social: The Real Playbook from ASICS, Hones...

7m ClickZ

Where to Meet Your Customers on Social: The Real P...

Social media success in 2025 isn’t about being everywhere, it’s about showing up where it counts. In this ClickZ coverage from the Social Commerce �...

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The $200 Billion Blind Spot: Why Social and Marketplaces Deserve More Credit
eTail 2025

The $200 Billion Blind Spot: Why Social and Marketplaces Deserve More Credi...

7m ClickZ

The $200 Billion Blind Spot: Why Social and Market...

At eTail Boston, Fospha’s Dom Devlin unpacked how last-click bias hides the true impact of discovery channels and what leaders can do about it. Lee Ar...

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Simplify. Strengthen. Scale. The Growth Playbook from Nuts.com’s Century-Old Reinvention
eTail 2025

Simplify. Strengthen. Scale. The Growth Playbook from Nuts.com’s Century-Ol...

7m ClickZ

Simplify. Strengthen. Scale. The Growth Playbook f...

Nuts.com CEO PJ Oleksak shares how a 100-year-old brand is rewriting its growth story through a disciplined playbook of simplification, brand strength...

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Modernizing an Icon: How Samsonite Is Winning Over a New Generation Without Losing 115 Years of Heritage
eTail 2025

Modernizing an Icon: How Samsonite Is Winning Over a New Generation Without...

7m ClickZ

Modernizing an Icon: How Samsonite Is Winning Over...

Samsonite’s David Oksman shares how a century-old brand stays relevant for Gen Z and Millennials blending heritage with innovation, AI-driven personal...

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How New Balance Is Racing Toward $10B Without Losing Its Soul
eTail 2025

How New Balance Is Racing Toward $10B Without Losing Its Soul

7m ClickZ

How New Balance Is Racing Toward $10B Without Losi...

New Balance SVP Americas Melissa Worth shares how the brand is accelerating toward a $10B vision by blending heritage with innovation, expanding premi...

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Five Rules to Win on TikTok in 2025
eTail 2025

Five Rules to Win on TikTok in 2025

7m ClickZ

Five Rules to Win on TikTok in 2025

Discover five must-have strategies from Henkel, Mid-Day Squares, DMi Partners, and Fospha at eTail Boston. Lee Arthur August 13, 2025 In the world ...

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The TikTok Shop Playbook: From Trend to Transaction
eTail 2025

The TikTok Shop Playbook: From Trend to Transaction

7m ClickZ

The TikTok Shop Playbook: From Trend to Transactio...

MaryRuth’s CRO Jay Hunter and Director Catalina L share their TikTok Shop playbook at Etail Boston showing how to turn discovery into instant conversi...

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How Kizik is Rewriting the Rules of Product, Price, and Convenience
eTail 2025

How Kizik is Rewriting the Rules of Product, Price, and Convenience

7m ClickZ

How Kizik is Rewriting the Rules of Product, Price...

At eTail Boston, Kizik CMO Elizabeth Drori shared how the brand wins on product, price, and convenience leveraging patented hands-free design, custome...

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The CFO–CMO rift that’s slowing growth
eTail 2025

The CFO–CMO rift that’s slowing growth

7m ClickZ

The CFO–CMO rift that’s slowing growth

Inside the key takeaways at eTail Boston Day 1 Zihan Lyu August 12, 2025 Hi there, A big start to eTail Boston! From boardroom-level alignment be...

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AI in Retail: Execution Speed as the Real Differentiator
eTail 2025

AI in Retail: Execution Speed as the Real Differentiator

7m ClickZ

AI in Retail: Execution Speed as the Real Differen...

AI is reshaping retail execution. Discover how leading brands use it to speed creative, clean data, and prepare for AI-native commerce. Lee Arthur Aug...

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How Deep Learning is Reshaping Performance Marketing
eTail 2025

How Deep Learning is Reshaping Performance Marketing

7m ClickZ

How Deep Learning is Reshaping Performance Marketi...

Jaysen Gillespie unpacks how AI is reshaping performance marketing, from first-party data to guardrails, and what it takes to measure real impact. Lee...

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Gen Z’s Content Cold Shoulder Is Real
Newsletters

Gen Z’s Content Cold Shoulder Is Real

8m ClickZ

Gen Z’s Content Cold Shoulder Is Real

PLUS: Drinks on us at eTail Boston, you in? Read More

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Are you ready for tomorrow?
eTail 2025

Are you ready for tomorrow?

8m ClickZ

Are you ready for tomorrow?

Here’s your 24-hour guide to making it count in Boston Zihan Lyu August 10, 2025 Hi there, Tomorrow kicks off four days of unfiltered conversatio...

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Not just keynotes — here’s what’s really catching our eye at eTail Boston2025
eTail 2025

Not just keynotes — here’s what’s really catching our eye at eTail Boston20...

8m ClickZ

Not just keynotes — here’s what’s really catching ...

Plus, drinks on us, you in? Zihan Lyu August 06, 2025 Hi there, Less than a week out, eTail Boston is shaping up to be a… Read More...

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The 3 creative paths (and 1 destroys your CAC:LTV)
Newsletters

The 3 creative paths (and 1 destroys your CAC:LTV)

8m ClickZ

The 3 creative paths (and 1 destroys your CAC:LTV)

PLUS: Why advertising still matters in a skeptical world Read More...

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Are you AI-ready for eTail Boston?
eTail 2025

Are you AI-ready for eTail Boston?

8m ClickZ

Are you AI-ready for eTail Boston?

See what this marketing measurement platform has to say about proving impact in an AI-driven retail world. Zihan Lyu August 02, 2025 Hi there, Le...

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How Marketers Can Build Loyalty with AI-Powered Shopping Agents
Newsletters

How Marketers Can Build Loyalty with AI-Powered Shopping Agents

8m ClickZ

How Marketers Can Build Loyalty with AI-Powered Sh...

PLUS: The 5Bs framework by Dave Aaker on branding Read More...

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What RMS Beauty, Samsonite & General Motors Are Bringing to Boston
eTail 2025

What RMS Beauty, Samsonite & General Motors Are Bringing to Boston

8m ClickZ

What RMS Beauty, Samsonite & General Motors Are Br...

What’s Driving Retail’s Next Chapter at eTail Boston 2025 Zihan Lyu July 26, 2025 Hi there, Retail is heading into eTail Boston with a clear mand...

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Sell What Made You Famous — And Prove It Moves the Needle
brand deep-dive

Sell What Made You Famous — And Prove It Moves the Needle

8m ClickZ

Sell What Made You Famous — And Prove It Moves the...

Why Calvin Klein’s return to product clarity demands smarter measurement Read More...

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