What will it take to produce your most successful holiday marketing in order to capitalize on the reality of the huge spike in retail activity during ...
View articleWith m-commence, social media, personalization, web-based technologies, and online retailing strategies continuing to shape the new retail economy, th...
View articleWhile high-value segments might not be huge from a session or consumer perspective, they're adding to the bottom line. Read More...
View articleWith showrooming on the rise, here are three ways retailers can fight back. Read More...
View articleIs social media a source of traffic to e-commerce sites and are these platforms capable of generating substantial purchase conversions? Read More...
View articleThe report found that retail e-commerce sales produced over $50 billion dollars last quarter and that e-commerce sales have seen double-digit growth f...
View articleMasterCard's e-payments service has arrived - and it's evolved in part thanks to social media. Read More...
View articleMaybe it's time you looked at your site through your customers' eyes. Read More...
View articleBusinesses: counterproductive though it may seem, look to your peers' shenanigans to guide your upcoming campaigns. Read More...
View articleSuccessful products are a company's best marketing tool. Read More...
View articleCalifornia coffee chain The Coffee Bean and Tea Leaf is using digital technology to help it respond to customers on a micro-local level. Read More...
View articleIf ever there was a time to ensure your mobile experiences were optimized for e-commerce, it's yesterday. Read More...
View articleThese two multi-channel retailers found that mobile store locators get feet in stores and dollars in the cash register. Read More...
View articleE-commerce is now a double-digit force in U.S. consumer spending, according to comScore. Read More...
View articleIsn't the goal of your site to sell stuff? Is it really necessary to interrupt someone in the middle of her purchase just to get her feedback? Read Mo...
View articleFor brand marketers, holidays are about utilizing digital media's most desirable technologies to boost interest in their products. Here are a few bran...
View articleGlobal Internet and technology giants will look at India with a special interest in 2013. Read More...
View articleWill the phrase "big data" ever make it into the Oxford English Dictionary? And why it should. Read More...
View articleFive ways to market to Latino social shoppers. Read More...
View articleWe need to leverage all technology has to offer to merchandise products where it matters most, wherever that may be. Read More...
View articleThe marketer is no longer the primary shaper of the brand. Consumers are now in control. Read More...
View articleTactics to drive a digital future at the check-out counter. Read More...
View articleIt's important to manage ongoing interactions and the relationship with your customers as a whole as carefully, respectfully, and strategically as pos...
View articleA final look at the hottest consumer holiday spending trends and how marketers can capitalize on those trends to increase revenue during the holiday s...
View articleWhile you focus on how to capture the last-minute holiday sale, you should also be thinking about how to create experiences that will encourage season...
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