Video: ClickZ visits the hockey club's innovative social media station. Read More...
View articleCan Twitter chats make a difference? A look at a recent experiment in Latino and African-American cause marketing. Read More...
View articleAd.ly says promotional tweet garnered 100,000 clicks in 75 minutes. Read More...
View articleUPDATE: Twitter's confusing approach to awarding verification may just be a matter of smart marketing. Read More...
View articleInstead of letting yourself get buried under heaps of data, follow these few meaningful metrics to monitor and measure. Read More...
View articlePromotional tweets by the actor will appear "very soon," according to Ad.ly exec. Read More...
View articleWhy Chicago Mayor-Elect Rahm Emanuel needs a new official Twitter account, and other tips for office holders and staff. Read More...
View articleTrident Gum took center stage on Oscar night with a social media widget and site sponsorship on PerezHilton.com. Read More...
View articleAnd the implications and impact on integrated marketing. Read More...
View articleA look at the brands that ran Promoted Trends February 14 through February 28. Read More...
View articleThe best-selling book, "The Secret," provides inspiration for social media strategies. Read More...
View articleCult rebel chef, author, and food-obsessed traveler Anthony Bourdain has promised to tweet live during tonight's broadcast of his Travel Channel show....
View articleBrands increasingly enlist celebs as social media influencers. Read More...
View articleLike today's trend from Peixe Urbano, the only other non-English Promoted Trend was also aimed at Brazilians. Read More...
View articleSix tips to get you started on building a community of influential and engaged followers. Read More...
View articleThe inbox won't be gone in the next five to 10 years. However, it will look a lot different. Read More...
View articleCreating your brand profile on social sites may cost nothing, but this is what you need in order to allocate for the strategy, ideas, and management o...
View articleBefore you start engaging in social media, you have to know where the conversations are going on, what are the trends, who are the influencers, and wh...
View articleFour keyword research tools a PPC specialist would use and other keyword tips. Read More...
View articleKatie Harbath has been hired to beef up Facebook's Washington, D.C.-based political outreach team. Read More...
View articleAn account poking fun at the Chicago Mayoral hopeful raises questions about the impact of fake accounts on political candidates. Read More...
View articleWhat do blogs and volcanoes have in common? More than you might expect. Read More...
View articleCampaign involves Facebook.com ads, Promoted Tweets, and banners on music sites. Read More...
View articleYou must truly understand the characteristics of the media you're using to communicate with consumers. Read More...
View articleWhich level of expected and intended consumer engagement is your brand in? Read More...
View articleClickZ examines Facebook "likes" and Twitter followers for the big game's TV advertisers. Read More...
View articleWhile a marketer cannot create a viral phenomenon on behalf of your brand, she can... Read More...
View article