Radio talk show legend obtains a verified Twitter account right away, while powerful people like Virginia Governor Bob McDonnell still don't have one....
View articleQatar-based cable channel attempts to rally support among Americans with Promoted Trend ad. Read More...
View articleCan marketers act more human? Or is that missing from their DNA? Read More...
View articleThough pelted with negative Facebook and Twitter chatter, Delta, United, and Southwest try to quell travelers' concerns. Read More...
View articleFirst-time Super Bowl advertiser employs "Tweet Race" campaign to capture big game interest. Read More...
View articleMicrosite aggregates tweets by and about the Steelers and Packers. Read More...
View articlePew Research Center measured political use of Twitter, Facebook before the 2010 elections. Read More...
View articleDespite public denials from Twitter, a self-serve ad platform exists, according to people testing the system. Read More...
View articleThe rise of social will influence how you develop marketing campaigns, but are you capitalising on it or waiting for others to set the rules for you. ...
View articleImagine if your social network could generate in-game content. Read More...
View articleMany Latinos are gathering on Twitter via hashtags. How do marketers connect with them? Read More...
View articleEMarketer predicts micro-blogging site will become Facebook's social advertising sidekick. Read More...
View articleDefine measurable goals, identify your performance metrics, set up your measurement tools, and decide when and how often to measure. Read More...
View articleSix pros and cons of interactive advertising and how it can affect the industry. Read More...
View articleWhere did all the interesting websites go? Here are two companies still doing cool things. Read More...
View articleObjectiveMarketer provides social marketing tools to clients like Cisco WebEx and Answers.com. Read More...
View articleWhy does social media matter to search marketers? Read More...
View articleHow do businesses demonstrate value in social media? Here are some ways. Read More...
View articleSun-Times film critic answers ClickZ's questions on his foray into affiliate marketing through Twitter and Facebook. Read More...
View articlePaid-for status updates on social networks must be prominently disclosed. Read More...
View articleGuided by Google AdWords data, a shopping comparison site has increased its Twitter followers dramatically. Read More...
View articleMake sure you stay on top of Google Places, Facebook and Twitter, and monitoring and tracking this year. Read More...
View articleSocial media's influence expands. Read More...
View articleSocial answering service gets a big lift in user sign-ups, while marketers ponder the site's advertising potential. Read More...
View articleWhat companies will thrive or implode? What trends will take off or die? Here's one view. Read More...
View articleRetailer may use its newly formed blogger relationships as a promotional vehicle throughout 2011. Read More...
View articleFrom Facebook's Like button expansion to Twitter's first ads, the stories that drove the industry in 2010. Read More...
View article