UPDATE: The online auctioneer takes advantage of declining media prices to restructure its multi-million dollar agreement with AOL Time Warner. Read M...
View articleCookie-based tracking techniques for affiliate programs have enough flaws already... and here comes a new one. Read More...
View articleThough the current craze for testing and measurement can be a boon, make certain you're looking at the long term rather than just the immediate result...
View articleThe Internet bubble burst? It's hardly begun inflating in Asia, Eastern Europe, and the Middle East. With dozens of markets doubling and tripling in s...
View articleE-commerce marketers under-value referrals' contribution to sales, according to new research from Taylor Nelson Sofres. Read More...
View articleE-commerce marketers under-value referrals' contribution to sales, according to new research from Taylor Nelson Sofres. Read More...
View articleAs financial woes dog the Internet service and its U.S. parent, AOL Latin America aims to boost subscribers. Read More...
View articleComputer users are in the minority in Europe but those that do use a PC cite e-mail exchange as their primary activity. Read More...
View articleYour client may say branding is his aim, but when it comes down to it will he be satisfied? Read More...
View articleDespite what you'll hear from some industry pundits, the CRM craze has officially come to an end. Read More...
View articleEPIC and Junkbusters say the proposed class-action settlement accomplishes little. Read More...
View articleImpact Engine is a online eMarketing solution company for creating, delivering, and tracking, high-impact multimedia presentations via email. Read Mor...
View articleNow that you’ve established goals and implemented a plan to reach them, how do you determine whether you’ve succeeded? Read More...
View articleA new study says consumer IM is more dominant in Spain than its EU neighbor Denmark. But e-mail is still the king of Internet communications. Read Mor...
View articleComputer users are in the minority in Europe but those that do use a PC cite email exchange as their primary activity. Read More...
View articleActis eMarketing offers professional online marketing consulting services and solutions for companies. Read More...
View articleDee-Ann LeBlanc examines the next generation of Dmail: NetWin’s SurgeMail. How does it live up to its venerable predecessor? Read More...
View articleDo your email messages to customers sound personal or like they’ve been penned by a faceless corporation? One way to find out is by reading them out l...
View articleBefore you craft your email marketing messages, carefully consider the context in which they’ll be received. Read More...
View articleRatings firm to enlist media support for comScore Networks' local market Web measurement services. Read More...
View articleSeeking a search engine? Look in your wallet. The free (or almost free) ride is over. Expect to pay hundreds to hundred of thousands of dollars for co...
View articleAgency.com consolidates all operations under two regions, appoints CEOs to lead them; MyWeather to deploy Engage's ad management solutions; Findwhat.c...
View articleUPDATE: The U.S. automaker reprises and extends earlier 'takeover' efforts for its SUV line. Read More...
View articleThe deal with Kimberly-Clark Corp. also continues efforts by CPG manufacturers to branch out online. Read More...
View articleL90 concludes internal investigation, restates; XadveRT launches; Yesmail goes B2B. Read More...
View articleMost e-mail marketers opt for permission-based lists and take great measures to target legitimate recipients. Read More...
View articleTwo sought-after demographics are hitting the Internet in growing numbers. Read More...
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