The rule applies to technology, the Internet, and your own company: Networks work better and more efficiently than centralization. Doesn't Microsoft g...
View articleSlightly more than one-quarter of European consumers with Internet access bank online, according to a report by Datamonitor, and British Internet user...
View articleIn this age of increasing consolidation, Gunji's been pondering where rich media technology players went wrong -- and how the industry can right itsel...
View articleThe Spanish Internet portal will once again promote Dave Matthews Band and other BMG artists as part of its two-year-old agreement to work with Bertel...
View articleWhen you send an email, you should be thinking of ways to wriggle into your prospects’ long-term memory. An immediate response may be nice, Bryan beli...
View articleAppending offline data to email addresses has proven to be an impossible task, because email lists are an eroding asset. Read More...
View articleThirty-five percent of all Americans report being very satisfied with their online holiday shopping experience, which is better than years past, but a...
View articleKeep it simple and keep it snappy, or today's time-starved customers may leave before you've finished your pitch. Read More...
View articleRecent figures suggest that fewer than 5 percent of online users routinely register their information at sites, largely due to concerns over privacy a...
View articleU.S. online sales decreased from $4.0 billion in September to $3.6 billion in October, according to the NRF/Forrester Online Retail Index. This raises...
View articleWooed by the promise of new profits, Business.com follows Yahoo!'s lead and begins selling featured listings in its search engine. Read More...
View articleCan Web inventory be sold like broadcast media, using the pre-empt approach? Tig thinks pre-empting could lower prices for advertisers and earn sites ...
View articleBuilding on an earlier streaming media partnership, the radio station giant contributes to a $9.5 million financing round. Read More...
View articleIf it ain't broke, don't fix it. Rebecca weighs in on the redesign everyone's talking about. Read More...
View articleANALYSIS: In his self-described "coming out party", Yahoo! CEO Terry Semel articulated his long-awaited plans for the company, and his decreased empha...
View articlePrepaid performance deals may be all the rage in affiliate circles, but they don't make much sense to Jason. Read More...
View articleEyeWonder looks to Japan; Winstar Interactive boosts client roster; YesMail strikes Postfuture partnership. Read More...
View articleYou may have the raw data, but unless you get a creative brief that provides true insights into your audience, your copywriting inevitably suffers. Re...
View articleYou're in charge of designing and implementing CRM in your organization. You're about to invest thousands, if not millions, of dollars in technology t...
View articleIT budgets in the United States increased in 2001, but not nearly as much they were forecast to rise back in January of 2001. Read More...
View articleUPDATE: Company fires 400 employees in restructuring. New strategy includes charging for more services and less "attitude." Read More...
View articleThe EU's Parliament could direct member states to legislate 'opt-in.' Read More...
View articleeBay, Burger King launch an Internet-based loyalty marketing program that's said to be the first in the fast-food business. Read More...
View articleThe average activity for a Web user in October 2001, as reported by Nielsen//NetRatings Inc. Read More...
View articleThe Online Publishers Association is taking on the role of evangelist, spreading the good word about what it sees as a major remedy for the industry's...
View articleWhat do your customers want for the holidays? Don't know? Well... have you ever thought of asking? Even Santa needs a little help this time of year. R...
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