Affiliate marketing gets a lot of attention these days. Forrester reported that affiliate programs accounted for 13 percent of 1999's online retail sa...
View articleMMXI Europe has released its top domains among home Internet users in the UK, France, and Germany for February 2000. Read More...
View articleDana is concerned about the use of the Digital Millennium Copyright Act (DMCA) of 1998. First Mattel sued Cyber Patrol hackers, blocking distribution ...
View articleNick argued last week that web sites share a numbing, vanilla blandness. But his mail says: "Hey, it's the same offline. So what's your point?" Well, ...
View articleSo you want to build your Internet brand? There's a lot to it. You need the positioning skills of an ad agency, the keen foresight of an information a...
View articleWhile online exchanges spring up for everything from chemicals, to steel,to plastics, the business-to-business action in the advertising industry isin...
View articleWink Communications, a firm whosetechnology adds interactivity to television advertisements, scored a coup this week, rolling out its service over Tim...
View articleHard to believe, but this month makes two years that Greg and Emily have written for ClickZ. Take a stroll down memory lane to reflect on the topics t...
View articleThe Democratic party's technology platform for election 2000 sided with Wal-Mart on the sales tax question: Internet taxes are a simple question of fa...
View articleUnicast, DoubleClick, and Agency.com have joined forces for a British Airways campaign -- thefirst to bring Unicast's Superstitial format to the Unite...
View articleOnline retailers that succeed in building customer loyalty can be more profitable than online competitors that focus only on transactional metrics suc...
View articleFree Internet provider NetZero Inc. Thursday formed a new online market researchdivision. Read More...
View articleAn increasing share of advertising dollars has given a boost to the online segment of the computer publishing industry, as it begins to steal the show...
View articleMany organizations are reasonably sophisticated in key aspects of the day-to-day management of their web sites -- things like order taking, customer s...
View articleinternet.com Thursday acquired Xceed's publishing business ChannelSeven.com on Thursday, in a deal that fosters the Internet portal's desire to widen ...
View articleWhat role should brands like Pepsi, M&M's and Palmolive have on the Internet? You can't buy, sample or play with the product online. What would you ex...
View articleMuch like in the US, further Internet expansion in Canada will occur slowly, as most interested users already have access, according to ComQUEST Resea...
View articleaudiohighway.com Thursday launch its AmpliFire Network and AmpliFire entertainment modules, which will deliver Internet radio, music video, audiobook ...
View articleBill does rich media spring cleaning, digging out and dusting off all sorts of rich media bits and pieces. He tells us about Shout Interactive's new t...
View articleEvery media vendor seems to have different ways to target your advertising to its users. Almost as varied as the different ways to target are the diff...
View articleIn the encore to its previous branding campaign, diamonds and jewelrye-tailer Mondera.com on Thursday tookthe wraps off its second print effort, this ...
View articleIn a deal that brings together two big players in the Internet ad business,Engage Technologies, a CMGI operating company, andAdAuction.com on Wednesda...
View articleIn a deal that puts its logo on homeplate, in right field, and on rotating signs, online grocery player Webvan Group on Wednesday agreed to sponsor th...
View articleAs part of its five-year, $100 million commitment to promote itsproperties, MTVi took the wraps off a campaign for sonicnet.com featuring big stars li...
View articleSean went to a workshop last week, and his life collided with a big trend line. The way women think and behave is impacting business, causing a market...
View articleInternet growth rates in the US are slowing as the market begins to approach saturation, but other parts of the world are just getting started. But if...
View articleToday Dana asks a hard question, one for which there's no easy answer: How do you protect digital copyright without controlling technology? That's at ...
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