Digital Marketing Dilemmas
Marketing

Digital Marketing Dilemmas

17y Robin Neifield

Digital Marketing Dilemmas

Ten recommendations for overcoming planning obstacles in your digital approach for 2010. Read More...

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Just-In-Time Target Marketing
Data insights

Just-In-Time Target Marketing

17y Rob Graham

Just-In-Time Target Marketing

Tips on how advertisers can identify their target audience by using today's behavioral targeting tools and methodologies. Read More...

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Eight Tips for Effective E-mail Preheaders
Email

Eight Tips for Effective E-mail Preheaders

17y Stefan Pollard

Eight Tips for Effective E-mail Preheaders

Find out how to use e-mail preheaders to entice the reader to look at the message. Read More...

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The Art of Active Listening
Search

The Art of Active Listening

17y P.J. Fusco

The Art of Active Listening

How to use social search tools to listen to conversations and then participate. Read More...

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Will AOL Try to Replace TMZ?
Media

Will AOL Try to Replace TMZ?

17y Kate Kaye

Will AOL Try to Replace TMZ?

As you may have read, TMZ will no longer be part of the AOL family once it splits from Time Warner, which will operate the site instead Read More...

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RockYou Raises $50 Million in VC Funding
Media

RockYou Raises $50 Million in VC Funding

17y Zachary Rodgers

RockYou Raises $50 Million in VC Funding

A few stories ClickZ's editors are reading: RockYou Raises $50 Million In Venture Capital (TechCrunch) Google Strikes YouTube Deal With Univision (Dow...

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Mobile Content Firms Once Accused of Fraud to Merge
Media

Mobile Content Firms Once Accused of Fraud to Merge

17y Zachary Rodgers

Mobile Content Firms Once Accused of Fraud to Merg...

M-Qube and Mobile Messenger, historically prolific online advertisers, both recently settled allegations of illegal ad practices. Read More...

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AOL Moves Its Research Unit to Advertising Division
Media

AOL Moves Its Research Unit to Advertising Division

17y Kate Kaye

AOL Moves Its Research Unit to Advertising Divisio...

The company also plans to build staff for its Adlytics unit, which is based in New York and Mountain View, CA. Read More...

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Right Media Moves to Clean Up Exchange, Walrath Departs
Media

Right Media Moves to Clean Up Exchange, Walrath Departs

17y Zachary Rodgers

Right Media Moves to Clean Up Exchange, Walrath De...

Right Media responds to rising pressure to improve its exchange. Read More...

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Online Privacy Watchdogs Hammer Away on Capitol Hill
Media

Online Privacy Watchdogs Hammer Away on Capitol Hill

17y Kate Kaye

Online Privacy Watchdogs Hammer Away on Capitol Hi...

Anticipating a House hearing and FTC roundtable on data privacy, advocacy groups from as far away as California are visiting Washington to make sure t...

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Microsoft Gains as Time on MySpace Plummets in September
Audience

Microsoft Gains as Time on MySpace Plummets in September

17y Jack Marshall

Microsoft Gains as Time on MySpace Plummets in Sep...

Microsoft, Google, Yahoo and Facebook top global audience engagement rankings from comScore. Read More...

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Celtics See Success in Competitive Facebook App
Media

Celtics See Success in Competitive Facebook App

17y Fred Aun

Celtics See Success in Competitive Facebook App

Branded app adds new layer of fan interaction for a team that's already on Twitter and YouTube. Read More...

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Deal Brings Overlay Ads to Live-Streamed Videos
Media

Deal Brings Overlay Ads to Live-Streamed Videos

17y Christopher Heine

Deal Brings Overlay Ads to Live-Streamed Videos

Ooyala and YuMe to serve targeted ads into live-streamed video content. Read More...

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Brand Ready Digital Programs
Media

Brand Ready Digital Programs

17y Christine Beardsell

Brand Ready Digital Programs

A sneak peek at the digital shows on the radar of Tubefilter editors -- and why these programs are ripe for a brand partnership. Read More...

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How to Maximize Site Performance for the Holidays
Analytics

How to Maximize Site Performance for the Holidays

17y Jason Burby

How to Maximize Site Performance for the Holidays

Here are some last-minute ways to prime a retail Web site. Read More...

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Simple But Powerful E-Mail Tips You Might Have Forgotten
Email

Simple But Powerful E-Mail Tips You Might Have Forgotten

17y Jeanniey Mullen

Simple But Powerful E-Mail Tips You Might Have For...

Twelve tips to increase your success with e-mail marketing. Read More...

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SEM Gets Juiced
Media

SEM Gets Juiced

17y Kate Kaye

SEM Gets Juiced

Wow, has search marketing come a long way Read More

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Millennial Media Gets $16M in New Funding
Media

Millennial Media Gets $16M in New Funding

17y Zachary Rodgers

Millennial Media Gets $16M in New Funding

A few stories ClickZ's editors are reading: Millennial Media Gets $16M in New Funding Money will be used to fuel growth and international expansion Re...

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Augmented Reality App Provides Virtual Fitting Room for Shoppers
Media

Augmented Reality App Provides Virtual Fitting Room for Shoppers

17y Douglas Quenqua

Augmented Reality App Provides Virtual Fitting Roo...

Tobi.com is the first retailer to try Fashionista, a tool that lets online shoppers superimpose apparel on themselves. Read More...

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Execs & Accounts UK & EU: Adconion, i-level, Push Digital
Marketing

Execs & Accounts UK & EU: Adconion, i-level, Push Digital

17y Jack Marshall

Execs & Accounts UK & EU: Adconion, i-level, Push ...

James leaves Adconion; Fulford joins i-level; Push opens in Suffolk. Read More...

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Twitter, Blogs, and E-mail -- Do You Have To?
Email

Twitter, Blogs, and E-mail -- Do You Have To?

17y Jeanne Jennings

Twitter, Blogs, and E-mail -- Do You Have To?

Advice for MBA students and marketers alike before starting to tweet and blog all over the place. Read More...

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Three Ways to Use Content to Engage Your Audience
Actionable Analysis

Three Ways to Use Content to Engage Your Audience

17y Heidi Cohen

Three Ways to Use Content to Engage Your Audience

Think creatively to build relationships with your customers and enhance your content offering. Read More...

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Sizing Up the Sources of Real-Time Ad Inventory
Display Advertising

Sizing Up the Sources of Real-Time Ad Inventory

17y Mike Baker

Sizing Up the Sources of Real-Time Ad Inventory

Suppliers of real-time ad inventory fall into three categories: ad exchanges, publisher yield optimizers, and ad networks. What makes these suppliers ...

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Integrating Social Media, Search Marketing, and PR
Conference Coverage

Integrating Social Media, Search Marketing, and PR

17y Aaron Kahlow

Integrating Social Media, Search Marketing, and PR

At SES Chicago, the top thought-leaders in search marketing and public relations will examine social media's impact. Read More...

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Top 10 U.K. Search Terms by Category, October 2009
Media

Top 10 U.K. Search Terms by Category, October 2009

17y Jack Marshall

Top 10 U.K. Search Terms by Category, October 2009

The top 10 U.K. search terms by search volume, from Hitwise. Read More...

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Guitar Center Breathes New Life Into Dull 'Wish List' Genre
Media

Guitar Center Breathes New Life Into Dull 'Wish List' Genre

17y Zachary Rodgers

Guitar Center Breathes New Life Into Dull 'Wish Li...

Guitar Center is spicing up the worn-out genre of wish lists with an interactive tool that lets people say "gimme" with a bit of style and attitude. V...

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Search Evangelism
Media

Search Evangelism

17y Anna Maria Virzi

Search Evangelism

A poster seen on a NYC subway for Marble Collegiate Church. Read More

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