Optimizing your site or campaign and keeping off the donuts both take work. A lack of commitment can keep you from getting the results you want. Read ...
View articleWhat major changes do search engine marketers want to see from the PPC search engines next year? Read More...
View articleOver the summer Google released Lively by Google , its version of a virtual or persistent world Read More...
View articleThe IAB and PricewaterhouseCoopers pegged Q3 2008 Internet ad spending at around $5.9 billion, representing a growth rate on par with Q2. Read More...
View articleThe coming months will bring a new CEO and 1,400 layoffs. What do marketers want from Yahoo? Read More...
View articleDeal expands on existing relationship in Europe. Read More...
View articleMRM Supply has facilities in Buenos Aires, Toronto, Frankfurt, Bangkok and Hong Kong. Read More...
View articleCBS's Leess plans to leave on January 31; Tamy Harms to lead Digitas Detroit. Read More...
View articleBlogs can be highly effective and cost-efficient in driving sales, but they aren't a quick marketing fix. Read More...
View articleTips for your Web site that tells visitors you're a legitimate business that will be around well into the future. Read More...
View articleMajor brands like Kellogg, Kmart, and Visa promote the economic value they can deliver to consumers. Read More...
View articleSearch is much more than just an opportunity for marketers to push out another message. Read More...
View articlePublicis gains Latin American foothold With substantial Brazilian agency buy. Read More...
View articleComScore's October sales estimates about as bad as you'd expect. Read More...
View articleIAB groups in Europe say the economic downturn provides an opportunity for the industry to prove itself. In '09, IAB Europe aims to focus on public af...
View articleThe directories and reviews site adds thousands of geographic areas, enhanced mobile capabilities, and enabled Facebook connectivity. Read More...
View articleJust like that fruitcake, ElfYouself is back, but Sephora has a makeover campaign with a fresh look. Read More...
View articlePepsi selects new agencies within Omnicom group for representation; Agency.com appoints Stuart Hemmings director of technology; Powered.com names mark...
View articleWhy e-mail marketing managers should not send e-mail to the living dead, plus other bad practices to avoid. Read More...
View articleTwitter is a channel that can provide valuable, actionable insight. Just ask this Starbucks evangelist. Read More...
View articleContent optimization is a time-honored strategy for attaining and maintaining top performance in the search engines. Here are some goals to set. Read ...
View articleA look at a tool that uses behavioral targeting, advance scripting, and message optimization for direct-marketing initiatives. Read More...
View articleHow much does Google CEO Eric Schmidt want to be Barack Obama's Chief Tech Officer? This much Read More...
View article"I would say that officially, this ad buy proves that you can have simultaneous reach of some kind online Read More...
View articleIntel is the exclusive sponsor of a new gaming blog, Offworld , from the creators of Boing Boing Read More...
View articleYang will soon step down after a punishing 18 months as CEO. Read More...
View articleExtends AdFrames product to mobile devices, beginning with iPhone. Read More...
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