Majority of Consumers Researching Purchases Online
Media

Majority of Consumers Researching Purchases Online

20y Matthew G. Nelson

Majority of Consumers Researching Purchases Online

Research firms herald 'Cyber Monday'; holiday shopping increases online. Read More...

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Twelve Months of Lead Gen
Marketing

Twelve Months of Lead Gen

20y Dan Felter

Twelve Months of Lead Gen

'Tis the season to be jolly -- if you've been generating leads, that is. Read More...

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Putting a Price on E-Mail
Email

Putting a Price on E-Mail

20y Jeanniey Mullen

Putting a Price on E-Mail

Three lessons on monetizing e-mail and getting a bigger piece of the budget pie. Read More...

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Is It a Snake or an Elephant?
Marketing

Is It a Snake or an Elephant?

20y Sean Carton

Is It a Snake or an Elephant?

Don't let your experiences with a part of the elephant cloud how you see the entire beast. Read More...

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License to Crawl
Search

License to Crawl

20y Mike Grehan

License to Crawl

Crawling the Web for new content is a complex task. A new organization helps site owners simplify that task. Read More...

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Online Shopping Spikes on Black Friday
Audience

Online Shopping Spikes on Black Friday

20y Enid Burns

Online Shopping Spikes on Black Friday

Thanksgiving Day and Black Friday drive traffic to the Web as consumers research and purchase holiday gifts. Read More...

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News Corp. Sheds Intermix Properties
Media

News Corp. Sheds Intermix Properties

20y Kevin Newcomb

News Corp. Sheds Intermix Properties

Most of the assets included in last year's MySpace acquisition have been sold to a new company led by Intermix's former CEO. Read More...

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More Departures at Agency.com
Media

More Departures at Agency.com

20y Zachary Rodgers

More Departures at Agency.com

Account attrition and sibling rivalry with TBWA's Tequila plague the Web-only agency. Read More...

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Execs & Accounts for November 22, 2006
Media

Execs & Accounts for November 22, 2006

20y Kate Kaye

Execs & Accounts for November 22, 2006

Transitions at WB, Almighty launches environmental site, Premium Network adds biz sites. Read More...

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Redefining the Media Value Chain
Data insights

Redefining the Media Value Chain

20y Andy Chen

Redefining the Media Value Chain

With increasing demand and adoption of behavioral targeting, a more modern, relevant way of defining and delivering value has emerged in media Read Mo...

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Make the Most of a Good Reputation
Email

Make the Most of a Good Reputation

20y Stefan Pollard

Make the Most of a Good Reputation

Maintaining a good working relationship with ISPs is essential to improving your e-mail delivery. Read More...

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Search's Long Tail and SEO
Search

Search's Long Tail and SEO

20y P.J. Fusco

Search's Long Tail and SEO

The long tail isn't a threat to branded search. It's a well-rounded, unbranded complement to natural search engine referrals. Read More...

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Social Networks and Marketing Hubs
Marketing

Social Networks and Marketing Hubs

20y Dave Evans

Social Networks and Marketing Hubs

The more niche communities emerge online, the more marketers have a direct, visible channel into those communities. Read More...

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Google Takes Nearly Half of Search Shares for October
Media

Google Takes Nearly Half of Search Shares for October

20y Enid Burns

Google Takes Nearly Half of Search Shares for Octo...

Google experienced 23 percent growth over last October in its share of searches. Read More...

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Oodle Signs On San Diego
Media

Oodle Signs On San Diego

20y Kate Kaye

Oodle Signs On San Diego

SignOnSanDiego.com, one of the more innovative newspaper sites out there, now will be running tickets, merchandise, pets and services classifieds from...

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Cult TV Show Gets New Life Online
Media

Cult TV Show Gets New Life Online

20y Zachary Rodgers

Cult TV Show Gets New Life Online

MSN Video has scored a content coup, snagging rights to the entire three seasons of " Arrested Development ," the critically acclaimed series that was...

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Online Recipes Have their Peak Moment for the Year
Media

Online Recipes Have their Peak Moment for the Year

20y Zachary Rodgers

Online Recipes Have their Peak Moment for the Year

It's a good week to buy recipe sites, says Hitwise Read More...

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TW Vet Named AOL President
Media

TW Vet Named AOL President

20y Kevin Newcomb

TW Vet Named AOL President

AOL's new chairman and CEO Randy Falco begins filling out his management team. Read More...

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Advertising.com Follows Other Networks into Asian Market
Media

Advertising.com Follows Other Networks into Asian Market

20y Kate Kaye

Advertising.com Follows Other Networks into Asian ...

The Tokyo-based network is set to launch in Q1 2007 with a focus on behavioral ad targeting and optimization technologies. Read More...

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Nissan Revs up Marketing Across Microsoft Properties
Media

Nissan Revs up Marketing Across Microsoft Properties

20y Kevin Newcomb

Nissan Revs up Marketing Across Microsoft Properti...

The carmaker has unveiled an ad partnership with Microsoft that extends across search, display, video games and custom-branded sites. Read More...

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Discovery, Sony and Others Sponsor Free WildTangent Game Time
Media

Discovery, Sony and Others Sponsor Free WildTangent Game Time

20y Matthew G. Nelson

Discovery, Sony and Others Sponsor Free WildTangen...

Gamers get an option to watch video ads for free game time. Read More...

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Disney Ads Deliver Local Theater Times
Media

Disney Ads Deliver Local Theater Times

20y Matthew G. Nelson

Disney Ads Deliver Local Theater Times

DoubleClick’s Klipmart and Trapeze Media banners find local theaters for viewers. Read More...

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Polling for Dollars
Media

Polling for Dollars

20y Hollis Thomases

Polling for Dollars

Two companies are using polls in different ways, both of which are helping advertisers. Read More...

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Site Optimization: Setting Your Site Up for Success
Analytics

Site Optimization: Setting Your Site Up for Success

20y Jason Burby

Site Optimization: Setting Your Site Up for Succes...

The value of analytics is in acting on the data to improve your site. Read More...

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Quick Tips on Corporate Blogging
Marketing

Quick Tips on Corporate Blogging

20y Mark Kingdon

Quick Tips on Corporate Blogging

Eight tips for creating a corporate blog. Read More

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Search as a Starting Point for Science Queries
Audience

Search as a Starting Point for Science Queries

20y Enid Burns

Search as a Starting Point for Science Queries

The Internet is a top source for science-related information, second only to TV programming. Read More...

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Yahoo's Goober Peas
Media

Yahoo's Goober Peas

20y Zachary Rodgers

Yahoo's Goober Peas

"A peanut sat on a railroad track, His heart was all a-flutter, Round the bend came number ten Read More...

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