The Web Analytics Association is undertaking an educational campaign to teach users what cookies can and cannot do. Read More...
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View articleThe Interactive Advertising Bureau CEO will step down at the end of the year following a five-year stint heading the trade group. Read More...
View articleIAC has acquired a 51 percent stake in Connected Ventures, parent of CollegeHumor.com. Read More...
View articleMicrosoft today began serving 100% of its paid search ads in the U.K Read More...
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View articleNews and information sites lack innovation and features that capture the success of TV and newspaper counterparts. Read More...
View articleThe latest tool for local businesses comes through a partnership with coupon distributor Valpak. Read More...
View articleThe largest instant messenger ad network got a little bigger this week when AOL acquired Userplane. Read More...
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View articleAlternative worlds offer advertisers alternative options. Read More...
View articleRelevant Communications provides solutions that address Marketing and Business/Sales Automation. Read More...
View articleThe worldwide online population reached close to 713 million users in June. Read More...
View articleA new a study of heavy Internet users looks at older and younger perspectives on blog ads, trusted brand sources, and social networking. Read More...
View articleGoogle's lawyers have once again begun firing off letters to media organizations to stop using its name as a verb Read More...
View articleIn its report on the role played by intermediaries in distributing adware-served ads, The Center for Democracy and Technology (CDT) defined intermedia...
View articlePeter Daboll, former president and CEO of comScore Media Metrix, has been named Yahoo's chief of insights and head of global market research. Read Mor...
View articleConsumer-generated media sites experienced significant year-over-year growth while news organizations achieved lift by adding some of the same media-s...
View articleHow to use e-mail to its fullest direct response potential. Read More...
View articleGet a better handle on metadata optimization: a wakeup call for search engines. Read More...
View articleAdvertising's second life in a virtual world. Read More...
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