Web Sites: Best Practices or Creativity?
Marketing

Web Sites: Best Practices or Creativity?

20y Jeremy Lockhorn

Web Sites: Best Practices or Creativity?

The Web site is replacing the :30 spot as the central expression of a brand. Tips to make your site stand out from your competitors'. Read More...

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Execs & Accounts for August 14, 2006
Media

Execs & Accounts for August 14, 2006

20y Enid Burns

Execs & Accounts for August 14, 2006

Third Screen media hires Lazaros; EA's Shumaker goes to DoubleFusion; MobiTV brings in a Swede; ClickShift and Connected Media Technologies each made ...

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Mobile Internet Population Grows
Data insights

Mobile Internet Population Grows

20y Enid Burns

Mobile Internet Population Grows

Mobile Internet users numbered 34.6 million in June, and 81 percent of those users had access to enhanced Internet browsing for more Web-like experien...

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ClickZ E-mail Problems
Media

ClickZ E-mail Problems

20y Zachary Rodgers

ClickZ E-mail Problems

All you ClickZ readers who've tried to edit your e-mail subscriptions this week know we're having some hiccups in our system, the result of migrating ...

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Ripe Digital Launches Screen-Agnostic Car Culture Network
Media

Ripe Digital Launches Screen-Agnostic Car Culture Network

20y Zachary Rodgers

Ripe Digital Launches Screen-Agnostic Car Culture ...

Ripe Digital Entertainment launched a multi-channel car culture video network called OctaneTV this week Read More...

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TNT Brings TV Drama Online
Media

TNT Brings TV Drama Online

20y Kevin Newcomb

TNT Brings TV Drama Online

The cable network’s DramaVision initiative will feature ad-supported video of original TV movies and made-for-broadband content. Read More...

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Publicis' Zenith Media to Acquire Moxie
Media

Publicis' Zenith Media to Acquire Moxie

20y Zachary Rodgers

Publicis' Zenith Media to Acquire Moxie

The deal will extend Zenith's capabilities from traditional online media strategy to many types of digital communication. Read More...

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Ford Vehicles Featured in New Console Game
Media

Ford Vehicles Featured in New Console Game

20y Enid Burns

Ford Vehicles Featured in New Console Game

Ford and video game developer Eidos are polishing the virtual chrome on 18 of the auto maker's classic and contemporary vehicles Read More...

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Execs & Accounts for August 11, 2006
Media

Execs & Accounts for August 11, 2006

20y Kate Kaye

Execs & Accounts for August 11, 2006

SF Interactive hires David Blum; ContentNext names Navarre to West Coast sales job. Read More...

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SES 2006: Google à Go-Go
Marketing

SES 2006: Google à Go-Go

20y Rebecca Lieb

SES 2006: Google à Go-Go

Musings from the mother of all search events, Search Engine Strategies San Jose. Read More...

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Planning for Google, Fox/MySpace, and MTV
Paid Search

Planning for Google, Fox/MySpace, and MTV

20y Kevin Lee

Planning for Google, Fox/MySpace, and MTV

What do Google's latest moves mean for search advertisers? Read More...

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An Analysis of the Google/Viacom Video Deal
Media

An Analysis of the Google/Viacom Video Deal

20y Ian Schafer

An Analysis of the Google/Viacom Video Deal

A major content producer and the largest advertising network in the world have partnered to prove a syndicated video ad model can work. Read More...

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Finally, Merchandising Tools for Metadata
Analytics

Finally, Merchandising Tools for Metadata

20y Jack Aaronson

Finally, Merchandising Tools for Metadata

Finally! New tools mean marketers and merchandisers can quickly, easily, and inexpensively harness the power of metadata. Read More...

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Top 10 Search Terms in 10 Categories, July 2006
Media

Top 10 Search Terms in 10 Categories, July 2006

20y Enid Burns

Top 10 Search Terms in 10 Categories, July 2006

The top 10 search terms by search volume for July 2006. Read More...

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Report Shows Less Adware Middle Men than Presumed
Media

Report Shows Less Adware Middle Men than Presumed

20y Kate Kaye

Report Shows Less Adware Middle Men than Presumed

The Center for Democracy and Technology has released the second of its reports analyzing the role of intermediaries in distributing adware-served ads ...

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Ford Hail Mary Marketing Effort Goes to the Blogs...Lots of 'Em
Media

Ford Hail Mary Marketing Effort Goes to the Blogs...Lots of 'Em

20y Kate Kaye

Ford Hail Mary Marketing Effort Goes to the Blogs....

It wasn't so long ago that the Blogads network had few if any big corporate advertisers Read More...

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Digital marketing remainders
Media

Digital marketing remainders

20y Zachary Rodgers

Digital marketing remainders

Oneupweb launched a podcast tracking and reporting service earlier this week Read More...

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Google's Schmidt Extends Hand to Advertisers
Media

Google's Schmidt Extends Hand to Advertisers

20y Marty Orgel

Google's Schmidt Extends Hand to Advertisers

The search giant's chief executive says the company wants to “find ways we can give information to advertisers that is truthful” and more complete. Re...

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Advertisers Demand Accountability
Media

Advertisers Demand Accountability

20y Kevin Newcomb

Advertisers Demand Accountability

A group of large brand advertisers have issued a call for audited impression counts by mid-2007. Read More...

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McDonald's Aims to Mobilize the Late Night Crew
Media

McDonald's Aims to Mobilize the Late Night Crew

20y Kate Kaye

McDonald's Aims to Mobilize the Late Night Crew

The fast food chain has launched a mobile coupon campaign in conjunction with Enpocket and Havas's Media Planning Group to promote late night feeding ...

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Holiday Marketing: Biz as Usual
Media

Holiday Marketing: Biz as Usual

20y Enid Burns

Holiday Marketing: Biz as Usual

Online retailers plan maintain or reduce the marketing tactics they deployed last year. Read More...

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RSS: The E-Mail Marketing Killer?
Email

RSS: The E-Mail Marketing Killer?

20y Derek Harding

RSS: The E-Mail Marketing Killer?

Don't dismiss e-mail for a mass market quite yet. Read More

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Reality Marketing Series, Part 3: Prescription for Better Analytics
Actionable Analysis

Reality Marketing Series, Part 3: Prescription for Better Analytics

20y Shane Atchison

Reality Marketing Series, Part 3: Prescription for...

It's the reality series you can't afford to miss: a fictional marketing organization prepares to meet today's marketing challenges head on. Last of a ...

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Targeting Takes Another Step Forward
Media

Targeting Takes Another Step Forward

20y Tessa Wegert

Targeting Takes Another Step Forward

A look at site and media optimization products from [x+1]. Read More...

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Mobile Search
Media

Mobile Search

20y Laura Marriott

Mobile Search

Awareness of mobile search continues to grow, creating new opportunities for brands and agencies to exploit the power of the mobile channel. Read More...

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Search Terms for Q2 2006
Media

Search Terms for Q2 2006

20y Enid Burns

Search Terms for Q2 2006

A look at what Internet users searched for in Q2 2006. Read More

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"Snakes On A Plane" Re-Memes
Media

"Snakes On A Plane" Re-Memes

20y Rebecca Lieb

"Snakes On A Plane" Re-Memes

Those flying snakes sure are viral Read More

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