MSN Likes Jazz
Media

MSN Likes Jazz

20y Enid Burns

MSN Likes Jazz

MSN and the JVC Jazz Festival in Newport, Rhode Island made a deal to stream the concerts and activities live on MSN Read More...

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Eric Schmidt, Measureable Advertising & AJAX
Media

Eric Schmidt, Measureable Advertising & AJAX

20y Rebecca Lieb

Eric Schmidt, Measureable Advertising & AJAX

In addition to his keynote discussion with Danny Sullivan today at SES, the press were granted an unusual additional hour of Q&A with Google Chairman ...

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PointRoll Gets Burst Seal of Approval
Media

PointRoll Gets Burst Seal of Approval

20y Kate Kaye

PointRoll Gets Burst Seal of Approval

Another sign that streaming video ads are becoming more and more prominent: the Burst Media network is now accepting PointRoll's NetStream video ad fo...

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MTV Networks to Buy Atom
Media

MTV Networks to Buy Atom

20y Zachary Rodgers

MTV Networks to Buy Atom

A $200 million deal will bring four popular video and gaming sites under Viacom's roof. Read More...

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Google Calls Click Fraud Much Ado About Nothing
Media

Google Calls Click Fraud Much Ado About Nothing

20y Kate Kaye

Google Calls Click Fraud Much Ado About Nothing

The company's white paper singles out click fraud auditors AdWatcher, ClickFacts and Click Forensics as perpetuators of click fraud exaggeration. Read...

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The Face of User-Generated Content
Media

The Face of User-Generated Content

20y Enid Burns

The Face of User-Generated Content

Video creators are predominantly young and male. More surprisingly, they're also very tuned in to advertising. Read More...

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Yahoo Trots Out New Search Ad Platform
Media

Yahoo Trots Out New Search Ad Platform

20y Rebecca Lieb

Yahoo Trots Out New Search Ad Platform

Yahoo showed off its new search ad platform yesterday at SES, in the first public demo of 'Project Panama.' Read More...

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Contract with Actors Unions Would Ease Interactive Ad Editing Rules
Media

Contract with Actors Unions Would Ease Interactive Ad Editing Rules

20y Kate Kaye

Contract with Actors Unions Would Ease Interactive...

If approved, a tentative agreement between Actors Unions and the ad industry could help bring commercials contracts into the 21st century. Read More...

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Look Out Wikipedia, Here Comes Yahoo Answers! Part 2
Search

Look Out Wikipedia, Here Comes Yahoo Answers! Part 2

20y Danny Sullivan

Look Out Wikipedia, Here Comes Yahoo Answers! Part...

Yahoo Answers has posted 10 million answers. Is answer search on the rise? Part two of a two-part series. Read More...

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Your Vacation Message: Make It Work for You
Email

Your Vacation Message: Make It Work for You

20y Karen Gedney

Your Vacation Message: Make It Work for You

Going away on vacation this month? Your out-of-office message will probably be the only point of contact between you and your colleagues and clients. ...

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Is Q4 Consumer Behavior Aberrant?
Data insights

Is Q4 Consumer Behavior Aberrant?

20y Robin Neifield

Is Q4 Consumer Behavior Aberrant?

'Tis the season to be speculating on the all-important Q4 strategy. Marketers who spend differently (not just more) may win the game. What to do now t...

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Google Dance 2006 Photos
Media

Google Dance 2006 Photos

20y Rebecca Lieb

Google Dance 2006 Photos

Every year I promise to take a lot of photos at the annual Google Dance, and every year I forget to bring anything beyond my cameraphone Read More...

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Rapidly Morphing, AOL Races to Build an Ad Empire
Media

Rapidly Morphing, AOL Races to Build an Ad Empire

20y Kevin Newcomb

Rapidly Morphing, AOL Races to Build an Ad Empire

While AOL lays off in customer service, it bulks up in ad sales. Read More...

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Brazil, Russia, and U.S. Youth Favor Internet Over TV
Audience

Brazil, Russia, and U.S. Youth Favor Internet Over TV

20y Enid Burns

Brazil, Russia, and U.S. Youth Favor Internet Over...

Teens and young adults in Brazil, Russia, and the U.S. exhibit more positive associations with Internet than other media like TV and print. Read More...

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Update: Google Audits Click Fraud Auditors
Media

Update: Google Audits Click Fraud Auditors

20y Rebecca Lieb

Update: Google Audits Click Fraud Auditors

Breaking : Here at Search Engine Strategies, Google just let it be known they're auditing the click fraud auditors -- and finding fault with their met...

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Can Subdomains Violate a Trademark?
Media

Can Subdomains Violate a Trademark?

20y Kate Kaye

Can Subdomains Violate a Trademark?

A lawsuit that had the potential to define how far trademark infringement can go when applied to subdomains has been settled out of court Read More...

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Kanoodle Makes Acquisition, Becomes Seevast
Media

Kanoodle Makes Acquisition, Becomes Seevast

20y Kevin Newcomb

Kanoodle Makes Acquisition, Becomes Seevast

The contextual advertising provider acquired Moniker.com, split its content and search ad businesses, and put all three units under a new parent compa...

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Google to Syndicate Search and Ads to MySpace
Media

Google to Syndicate Search and Ads to MySpace

20y Zachary Rodgers

Google to Syndicate Search and Ads to MySpace

Google will pay $900 million to provide search results and ads on numerous sites owned by Fox Interactive Media. Read More...

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Focus Features Teams with AOL to Promote Documentary
Media

Focus Features Teams with AOL to Promote Documentary

20y Julie Sullivan

Focus Features Teams with AOL to Promote Documenta...

An integration with AIM Pages uses blogs and video posts from returning Iraq war veterans to generate interest in a film about them. Read More...

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SEMPO, FIC Commence Click Fraud Study
Media

SEMPO, FIC Commence Click Fraud Study

20y Kevin Newcomb

SEMPO, FIC Commence Click Fraud Study

Advertisers have begun contributing data to a project to discover the extent of click fraud in PPC advertising. Read More...

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A Simply Perfect Campaign Launch
Media

A Simply Perfect Campaign Launch

20y Pete Lerma

A Simply Perfect Campaign Launch

A few considerations when planning the online component of a cross-media campaign. Read More...

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Corporate Blogging: Great Liberator or Oxymoron?
Marketing

Corporate Blogging: Great Liberator or Oxymoron?

20y Pete Blackshaw

Corporate Blogging: Great Liberator or Oxymoron?

Corporate blogging gets a road map. Read More

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Forecasting Techniques, Part 2: Qualitative Methods
Analytics

Forecasting Techniques, Part 2: Qualitative Methods

20y Neil Mason

Forecasting Techniques, Part 2: Qualitative Method...

A look at forecasting, and some techniques used to assess and understand future trends. Last in a series. Read More...

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Notes on the ClickZ Track at SES
Media

Notes on the ClickZ Track at SES

20y Rebecca Lieb

Notes on the ClickZ Track at SES

It was a long, crowded, fruitful day at ClickZ's track on broader advertising and marketing issues on this, the first day of Search Engine Strategies ...

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Not Much Joementum for Web Advertising in Big Connecticut Primary
Media

Not Much Joementum for Web Advertising in Big Connecticut Primary

20y Kate Kaye

Not Much Joementum for Web Advertising in Big Conn...

Lefty political blog MyDD has an item listing a bunch of donors who have recently contributed to Senator Joe Lieberman's campaign to keep his seat Rea...

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Malware: Coming to a Banner Unit Near You
Media

Malware: Coming to a Banner Unit Near You

20y Zachary Rodgers

Malware: Coming to a Banner Unit Near You

Ad network daisy chains –- the selliing and reselling of ad placements -- are sometimes efficient and necessary, but they have their downsides, as eve...

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User Search Data: AOL Gives Away the Farm
Media

User Search Data: AOL Gives Away the Farm

20y Zachary Rodgers

User Search Data: AOL Gives Away the Farm

AOL this morning released search log data on more than half a million of its users Read More...

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