Andrew O'Dell discusses Kate Everett-Thorp's resignation, their differences in style, and what he sees on the horizon for the agency. Read More...
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View articleIf you ran a Web site, or read any Web sites, in the early days of the 'Net, you're probably familiar with the concept of the link exchange or banner ...
View articleA reminder to our readers: This blog accepts comments and we'd like to hear from you. So much so that we've just taken a step to make it easier to tal...
View articleOutsourced lead generation can be great for shifting risk onto external agencies and publishers. But what happens when you decide to get into the SEM ...
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View articleA new way to measure the value of rich media effectiveness is sorely needed. Read More...
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View articleThis rare truly interactive ad for Diesel, spotted on Viceland , is one of the nicer looking banners I've seen Read More...
View articleWhat? You didn't know Microsoft had a contextual network? Well, it doesn't Read More...
View articleCEO McAndrews invokes a future in which brand marketers represent an "increasing minority" of digital marketing spending. Read More...
View articleWhat are the current and emerging opportunities for local marketers on the major search engines? Part two of a series. Read More...
View articleFormer CooperKatz PR and blogging expert will join Edelman's WOM practice. Read More...
View articleLocal marketing isn't just about search any more. Read More...
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