Research Bits
Media

Research Bits

20y Pamela Parker

Research Bits

A few interesting stats came out today that we'll just touch on briefly here Read More...

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February Goes Out with a Ringtone
Media

February Goes Out with a Ringtone

20y Zachary Rodgers

February Goes Out with a Ringtone

No fewer than four big media brands –- News Corp., MTV Networks, GQ and CBS –- announced new mobile distribution plans today Read More...

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Microsoft Opens Up adCenter
Media

Microsoft Opens Up adCenter

20y Enid Burns

Microsoft Opens Up adCenter

Microsoft is opening up the U.S Read More

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Barry Diller: "Be Evil" More Realistic
Media

Barry Diller: "Be Evil" More Realistic

20y Anna Maria Virzi

Barry Diller: "Be Evil" More Realistic

In his keynote speech at the Search Engine Strategies conference this morning, IAC's Chairman and CEO Barry Diller unveiled the new Ask.com Read More...

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More Marketers Concerned About Click Fraud
Media

More Marketers Concerned About Click Fraud

20y Kevin Newcomb

More Marketers Concerned About Click Fraud

A SEMPO study found three times as many online advertisers and SEM firms believed click fraud was a serious issue in 2005 compared to the year before....

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Last-Mile Marketing
Marketing

Last-Mile Marketing

20y Gary Stein

Last-Mile Marketing

Break all the rules? The spirit may be willing, but the processes are weak. Read More...

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Avenue A / Razorfish: Search Share to Decline
Media

Avenue A / Razorfish: Search Share to Decline

20y Zachary Rodgers

Avenue A / Razorfish: Search Share to Decline

In its 2006 digital media overview, the agency says search marketing's share of the total online ad spend will shrink as brand marketers boost their W...

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Execs & Accounts for February 27, 2006
Media

Execs & Accounts for February 27, 2006

20y Zachary Rodgers

Execs & Accounts for February 27, 2006

American Greetings digital unit hires in ad sales; new digital talent and content development firm launches. Read More...

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Debunking SEO Myths
Search

Debunking SEO Myths

20y Shari Thurow

Debunking SEO Myths

Myths and misconceptions about the branding impact of top search engine positions through natural SEO. Read More...

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What to Test… and What Not to Test
Email

What to Test… and What Not to Test

20y Jeanne Jennings

What to Test… and What Not to Test

Sure, you should test e-mail campaigns and newsletters. But not every little change warrants the effort. "Do" and "don’t bother" testing scenarios. Re...

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Rural America Slow to Adopt Broadband
Audience

Rural America Slow to Adopt Broadband

20y Enid Burns

Rural America Slow to Adopt Broadband

Rural America is slower to adopt broadband, though the gap narrows as access barriers are removed. Read More...

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A Final Farewell to Jeeves
Media

A Final Farewell to Jeeves

20y Kevin Newcomb

A Final Farewell to Jeeves

After a series of send-offs, the butler has finally ridden off into the sunset. Ask.com re-launches with a new design. Read More...

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Consumer Wrath... And How to Avoid It
Marketing

Consumer Wrath... And How to Avoid It

20y Jeremy Lockhorn

Consumer Wrath... And How to Avoid It

A cautionary tale: even one ticked-off customer has the power to destroy a business. Read More...

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Welcome to Search Engine Strategies NYC
Media

Welcome to Search Engine Strategies NYC

20y Pamela Parker

Welcome to Search Engine Strategies NYC

For the next few days, the ClickZ News team will be hosting, covering and taking in the Search Engine Strategies conference in Manhattan, along with o...

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Interactive Rocking Real Estate
Media

Interactive Rocking Real Estate

20y Pamela Parker

Interactive Rocking Real Estate

With the gazillions in real estate commissions at stake here in the Golden State, it's no surprise a new company has sprung up to help real estate age...

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"Strange Bedfellows" Draw A Bead on AOL
Media

"Strange Bedfellows" Draw A Bead on AOL

20y Rebecca Lieb

"Strange Bedfellows" Draw A Bead on AOL

Brace yourself, AOL Read More

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Yahoo! Modifies Trademark Keyword Policy
Media

Yahoo! Modifies Trademark Keyword Policy

20y Kevin Newcomb

Yahoo! Modifies Trademark Keyword Policy

Advertisers will no longer be able to bid on competitors’ trademarked keywords. Read More...

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U.S. Internet Adoption to Slow
Audience

U.S. Internet Adoption to Slow

20y Enid Burns

U.S. Internet Adoption to Slow

The U.S. population that's not online will likely stay that way, slowing further Web adoption. Read More...

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Execs & Accounts for February 24, 2006
Media

Execs & Accounts for February 24, 2006

20y Zachary Rodgers

Execs & Accounts for February 24, 2006

Organic's Mauro Cavalletti goes to San Francisco; ZenithOptimedia consolidates European interactive units; Linkstorm hires DeBruicker. Read More...

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New Video Game Sites Compete for Readers, Ad Dollars
Media

New Video Game Sites Compete for Readers, Ad Dollars

20y Enid Burns

New Video Game Sites Compete for Readers, Ad Dolla...

New players in the video game Web site space create competition and new advertising opportunities. Read More...

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Where's the Compelling Content?
Marketing

Where's the Compelling Content?

20y Pamela Parker

Where's the Compelling Content?

User-generated video is blanketing the Internet. But don't attach your ad just yet. Read More...

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Extending the Point of Sale Within Multichannel Companies
Analytics

Extending the Point of Sale Within Multichannel Companies

20y Jack Aaronson

Extending the Point of Sale Within Multichannel Co...

Online revenue opportunities exist beyond the point of sale. Read More...

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The Chronicles of Letting Go
Media

The Chronicles of Letting Go

20y Ian Schafer

The Chronicles of Letting Go

Did NBC bite the hand that fed it? Read More

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Ten Reasons to Attend SES NYC
Paid Search

Ten Reasons to Attend SES NYC

20y Kevin Lee

Ten Reasons to Attend SES NYC

Learning how to increase your search ad's CTR is just one reason to attend next week's Search Engine Strategies conference in New York. Read More...

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Tech Vendor to Lure TV Content Players with Ad Model
Media

Tech Vendor to Lure TV Content Players with Ad Model

20y Pamela Parker

Tech Vendor to Lure TV Content Players with Ad Mod...

Ultramercial wants sponsorships, rather than pods, to dominate ad-supported video online. Read More...

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Debunking the Da Vinci Code
Media

Debunking the Da Vinci Code

20y Pamela Parker

Debunking the Da Vinci Code

What with the movie version of Dan Brown's "The Da Vinci Code" upcoming, the Catholics are putting up their dukes to fight against the ideas expounded...

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The Butler's Still Doing It
Media

The Butler's Still Doing It

20y Rebecca Lieb

The Butler's Still Doing It

Looks like the butler's still doing it. AskJeeves may now be Ask.com, with Jeeves off contemplating retirement plans Read More...

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