It appears the reports about Pat Martin leaving Websourced in September and October were not far off the mark, if a bit premature. Think Partnership a...
View articleFour ways marketers can leverage the consideration channel. Read More...
View articleFormer execs from ThomasB2B.com launch a new B2B directory. Read More...
View articleAdvertising on the Web was up in the first three quarters of the year as blue-chips and dot-coms move their dollars to the channel. Read More...
View articleAn integrated campaign for the Diamond Trading Company brings rich media and user-submitted content to the forefront. Read More...
View articleIngenio continues to grow its advertiser network with a deal that also has implications for mobile. Read More...
View articleSales of tool and middleware services are expected to increase tenfold over the next five years as the interactive advertising industry takes advantag...
View articleWhenU gets new salespeople; Maxim.com's parent gets behavioral; and Dakota Sullivan finds new gig. Read More...
View articleBehavioral targeting from the consumer's perspective -- and what marketers can learn from it. Read More...
View articleA step-by-step guide to seeing your e-mail the way this spam filter does. Read More...
View articleIn an SES panel yesterday, an audience member asked MSN's Jed Nahum how he could prevent a competitor from observing and mimicking his keyword bids Re...
View articleNiki Scevak (a former colleague from when ClickZ was part of the same corporate family as JupiterResearch) has launched the mysterious project he's be...
View articleAccording to a report in the New York Times today, Time Warner will most likely not sell a stake in AOL or sell the business outright, but will strike...
View articleYahoo! is expanding its beta Publisher Network contextual ad program -- a few of us at ClickZ received invitations to sign up today Read More...
View articleTwo notable quotes from yesterday's SES panel called "ClickZ Forum: Ads Beyond Search," moderated by our own Rebecca Lieb Read More...
View articleVolunteer marketers who don't disclose their relationship with BzzAgent will be required to attend online training. Read More...
View articleTo grow its behavioral targeting network, Kanoodle has launched a program that pays sites to deliver cookies to their visitors. Read More...
View articleHow to get site goals and the drivers behind them top of mind on a day-to-day basis. Read More...
View articleSEM and SEO have only begun their conquest of environments beyond the Web browser, according to Danny Sullivan. Read More...
View articleIs search becoming "old media"? Read More
View articleShipping, transportation, and distribution companies must clean up online images to maintain and raise customer opinion ratings. Read More...
View articleAn acquisition of London-based interactive agency DNA may be the first of several for Avenue A | Razorfish. Read More...
View articleTools to use for better online media buying and planning. Read More...
View articleI was mystified by the Reuters article on CNET that trumpeted the headline "Yahoo uses online behavior to target ads." Well.. Read More...
View articleDoes this look familiar? To me, it's eerily reminiscent of Craigslist , and it also brings to mind all of the other classifieds plays in the works: Go...
View articleSearch marketing execs had mostly good things to say about MSN adCenter during an SES panel today on behavioral & demographic targeting Read More...
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