Gartner Group CEO Michael Fleisher made some major waves last week at his company's annual Itxpo when he announced that 95 to 98 percent of all dot-co...
View articleAutomotive consumers are using the Internet more often, and they are using to shop for cars more often, according to The Polk Company. But test drives...
View articlePaul talks about page optimization and registration, the first two steps of a positioning campaign. Learn about the web site audit, an important pre-r...
View articleAndy reads a lot about new businesses, especially the dot- coms. He loves to figure out whether they are going to succeed or not with their innovative...
View articleMonthly portfolio reports that brokerage firms send you are about as easy to decipher as a cellular bill. The answer to your one most pressing questio...
View articleAfter forecasts of doom and gloom for Internet retailers, other studies are suggesting consumers keep going online to spend, revenues keep growing, an...
View articleUS online leisure and unmanaged business travel expenditures are expected to soar to $28 billion in 2005, but annual growth will slow, according to Ju...
View articleThe news that AOL bought Time/Warner caught a lot of people off-guard. After all, Time/Warner is big, TENS of millions of customers, a major studio, m...
View articleWhen people visit your site, more often than not they do so because they're looking for something specific. If your company offers several types of co...
View articleNick has written before about customers being annoyed over receiving too many emails. On the other side of the coin is the merchant who buys an opt-in...
View articleThe number of people who filed their taxes electronically has increased dramatically, almost 30 percent in the past year, and more people are using th...
View articleThe Internet is a giant petri dish, swollen with nutrients, heated by the fast-click, nanosecond acquisitiveness of worldwide users. We're all in ther...
View articleHave you noticed the recent surge in emails promoting business "solutions," products and publications? As the word spreads of email's cost-effectivene...
View articleWhat do Microsoft and P.T. Barnum have in common? They both made their name, in large part, by manipulating the news media. Barnum was a master at med...
View articleA look at one of affiliate marketing's dirty little secrets: fraud. It's not something most people in the industry talk about with any regularity at l...
View articleMarketing professionals who are responsible for web sites need to take control of them and, if necessary, make tough decisions when they aren't workin...
View articleAmazon.com reasserted its authority as the top online retailer among US home Internet users, according to PC Data Online. Despite rumors of its immine...
View articleMichael has a confession to make: Ninety-five percent of the printed media kits he receives go right on top of the pile, collecting dust. So where doe...
View articleResearch studies show that e-tailers only have one chance to survive. One bad experience almost guarantees a customer won't return for more. Not so fo...
View articleSearch engines are the primary way most people find web sites, but web site designers forget to think of this when they create their sites. Often, sit...
View articleMany marketers submit their sites to the search engines carefully, only to find they didn't get listed in this search engine or that one. There's a lo...
View articleOne of the only truisms of the digital age is that the ink is never dry on a web site. And it shouldn't be. Those days of putting up a brochure site a...
View articleSome of the biggest names in market research are predicting that most of the dot-com retailers that rule the PC screen, the airwaves, and the billboar...
View articleAndy's open letter to a web publishing newbie can apply to any Internet player who wants to parlay his or her strengths and career experience into a v...
View articleLooking for a low-cost way to generate more traffic? Make it easy for your current users to bring family, friends and others to your site with a new p...
View articleNearly 120 million of the estimated 300 million worldwide Internet users have already made a purchase or transaction online, with as many as one in fo...
View articleOver the last year, a bunch of consumer product review sites have sprung up to fulfill a need that had long been felt by consumers... and ignored by o...
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