V.90 Modems Delivering on Promise
Audience

V.90 Modems Delivering on Promise

27y Michael Pastore

V.90 Modems Delivering on Promise

After nearly two years of interoperability problems, sketchy deployment, and equipment upgrades, the performance of 56K V.90-standard modems is finall...

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Looking For Support In All The Right Places
Marketing

Looking For Support In All The Right Places

27y Tom Kuegler

Looking For Support In All The Right Places

What comes to mind when using the Internet to enhance your customer support capabilities? Is it the quick turn-around of incoming e-mails? Or an onlin...

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Still In The Womb
Marketing

Still In The Womb

27y Len Stein

Still In The Womb

Sure the Net is still in its infancy. But some online disciplines have advanced more than others. While web development has progressed tremendously, a...

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Caching Market Becomes Big Business
Marketing

Caching Market Becomes Big Business

27y Michael Pastore

Caching Market Becomes Big Business

The demand for Internet caching will continue to soar over the next five years, as total investments since the market's inception near $675 million, a...

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"Creatives" - The Rules of Engagement
Marketing

"Creatives" - The Rules of Engagement

27y Chris Maher

"Creatives" - The Rules of Engagement

Chris knows how much fun it is to have creative ideas and see them brought to life. But apparently, there can be a lot of bad creative ideas out there...

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Consumers Don't Trust Web Sites
Audience

Consumers Don't Trust Web Sites

27y Michael Pastore

Consumers Don't Trust Web Sites

A report by Jupiter Communications found that most consumers don't trust sites, even if they have a privacy policy. But it also found that consumers a...

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Be Global - Act Local
Marketing

Be Global - Act Local

27y Martin Lindstrom

Be Global - Act Local

Even though the web makes every site global, the need for localization is stronger and more important than ever. On one hand you have to be local, but...

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Living The Web Lifestyle
Marketing

Living The Web Lifestyle

27y Sean Carton

Living The Web Lifestyle

Technology is the stuff that was invented after we were born. That we obsess over, fetishize and have to figure out how to fit into our lives. But not...

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July's E-Tailing Stats
Audience

July's E-Tailing Stats

27y Michael Pastore

July's E-Tailing Stats

Warm weather and summer activities may have put a crimp in online purchases made from home in July, as the overall purchasing activity across the top ...

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Syndicate Your Content
Marketing

Syndicate Your Content

27y Cliff Allen

Syndicate Your Content

Want to satisfy your audience while scratching someone else's back? Increase exposure to your content and create additional revenue opportunities with...

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What's The Buzz?
Marketing

What's The Buzz?

27y John Day

What's The Buzz?

ClickZ Forum members pounced on permission marketing; the use of opt-in e-mail to build and sustain relationships. These folks could really write the ...

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16 Million Investors Ready to Trade Online
Marketing

16 Million Investors Ready to Trade Online

27y Michael Pastore

16 Million Investors Ready to Trade Online

The report "The State of Online Investing" by Gomez Advisors and Harris Interactive found that once 16 million new online investors get wired, the val...

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Relationships? Don't Kid Yourself...
Marketing

Relationships? Don't Kid Yourself...

27y Nick Usborne

Relationships? Don't Kid Yourself...

Find yourself dreaming of the perfect relationship? Fantasies of blissful customer relationships may flutter in your mind. But customers will decide f...

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Consumers to E-Tailers: Don't Kiss and Tell
Audience

Consumers to E-Tailers: Don't Kiss and Tell

27y Michael Pastore

Consumers to E-Tailers: Don't Kiss and Tell

The No. 1 reason among onlineusers who have yet to make an e-commercepurchase: lack of trust. In a new survey, a staggering69.4 percent of reluctant e...

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MyPoints BonusMail
Email

MyPoints BonusMail

27y Michael Pastore

MyPoints BonusMail

MyPoints is a 100 percent opt-in e-mail, sending an advertiser's message and offer to consumers who specifically request it and who are rewarded for r...

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Don't Try This At Home
Email

Don't Try This At Home

27y Todd Copilevitz

Don't Try This At Home

Some people shouldn't be allowed to use email. Maybe they can fire off messages to family and friends. But we need to take away distribution lists and...

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Don't Automate This
Email

Don't Automate This

27y Nick Usborne

Don't Automate This

You just sent 50,000 emails to your in-house opt in list asking them to click on a link. Over the next 48 hours, 2,500 people will click. And, you'll ...

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More Than Lip Service
Marketing

More Than Lip Service

27y Michelle Ellis

More Than Lip Service

It costs less to keep satisfied customers than to get new ones. Good customer service isn't easy to pull off, but it deserves more than lip service. I...

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ISPs Ready to Spend on Equipment
Audience

ISPs Ready to Spend on Equipment

27y Michael Pastore

ISPs Ready to Spend on Equipment

As more businesses go online, and more residential customers turn to broadband, ISPs will have to spend big bucks on equipment. A report by Datamonito...

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Transferring Your Brand To The Web
Marketing

Transferring Your Brand To The Web

27y Martin Lindstrom

Transferring Your Brand To The Web

Potential new revenue is one of the main reasons for businesses to go online. But transferring your brand to the web doesn't guarantee higher earnings...

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Nearly One-Third of Internet Users Engage in E-Commerce
Audience

Nearly One-Third of Internet Users Engage in E-Commerce

27y Michael Pastore

Nearly One-Third of Internet Users Engage in E-Com...

Nearly one out of every three Internet users are making online purchases, and they are sticking to familiar, inexpensive items, according to a study b...

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Stealth Under The Radar
Marketing

Stealth Under The Radar

27y Sean Carton

Stealth Under The Radar

Sean thinks it's time for traditional ad agencies to get nervous. It's not what you can see - it's the stealth bomber called "interactive" slipping un...

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Most Retail Sites Have Offline Counterparts
Audience

Most Retail Sites Have Offline Counterparts

27y Michael Pastore

Most Retail Sites Have Offline Counterparts

Amazon.com is the exception, not the rule. A study by ActivMedia found that 80 percent of online retailers have an offline presence, and they use offl...

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Emotions Trigger The Right Moves
Marketing

Emotions Trigger The Right Moves

27y Cliff Allen

Emotions Trigger The Right Moves

We pump out a lot of information about product features and benefits on the web, but how much - or how little - do we use emotional appeals to help cu...

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Number of Online Banking Customers to Triple by 2004
Marketing

Number of Online Banking Customers to Triple by 2004

27y Michael Pastore

Number of Online Banking Customers to Triple by 20...

The number of US households using PC banking applications is expected to more than triple in the next five years, from 7 million at the end of 1998 to...

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What's The Buzz?
Marketing

What's The Buzz?

27y John Day

What's The Buzz?

ClickZ Forum members got a primer on e-commerce marketing strategy based on parallels between today's e-commerce environment and the early days of the...

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Online Sales Among Direct Marketers to Grow
Audience

Online Sales Among Direct Marketers to Grow

27y Michael Pastore

Online Sales Among Direct Marketers to Grow

Online revenues among the direct marketing industry will outpace the rest of the Web, growing by 150 percent from 1999 to 2000, according to a collabo...

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