The All-Important Offer
Email

The All-Important Offer

24y Jackie Gallogly and Lynne Rolls

The All-Important Offer

The offer: what it is and why it matters to your email campaign. But first, the winner of our April Fool’s Day contest! Read More...

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BriefMe
Email

BriefMe

24y Team ClickZ

BriefMe

BriefMe is a no-cost, email-based e-zine that is filled with news, site reviews, and Web article summaries. Read More...

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Part Art, Part Science, Part 3: Create A Dialogue
Email

Part Art, Part Science, Part 3: Create A Dialogue

24y Al DiGuido

Part Art, Part Science, Part 3: Create A Dialogue

Shouting and blasting. Is that any way to nurture a relationship? Read More...

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Going In: Some Things I Think About With Every Email Campaign
Email

Going In: Some Things I Think About With Every Email Campaign

24y Chris Maher

Going In: Some Things I Think About With Every Ema...

There’s no such thing as business-to-business, just person-to-person, so take some risks with your next campaign. Read More...

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E-mail, Web Boost Sales
Ad Industry Metrics

E-mail, Web Boost Sales

24y Robyn Greenspan

E-mail, Web Boost Sales

Marketers that used e-mail promotions and other online advertising methods found a positive impact on sales, customer retention, and brand awareness. ...

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Building a Better E-Mail Database
Email

Building a Better E-Mail Database

24y Team ClickZ

Building a Better E-Mail Database

Guest Viewpoint: Ian Oxman of RappDigital Innovyx offers a 5-step method to help you expand your customer list with e-mail addresses. Read More...

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EchoMail
Email

EchoMail

24y Team ClickZ

EchoMail

EchoMail, Inc. offers the development of email relationship management (ERM) solutions. Read More...

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Testing: Take Off... and Landing (Page)!
Email

Testing: Take Off... and Landing (Page)!

24y Jackie Gallogly and Lynne Rolls

Testing: Take Off... and Landing (Page)!

Your email message was impeccable. They click, but where do they end up? A landing page is part of your email campaign, too. Read More...

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FreshAddress.com
Email

FreshAddress.com

24y Team ClickZ

FreshAddress.com

FreshAddress.com is a free email address registry and ECOA service that enables companies and people to stay connected when email addresses change. Re...

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Learning From the (Urban) Legend
Email

Learning From the (Urban) Legend

24y Pamela Parker

Learning From the (Urban) Legend

Why do people keep forwarding those crazy rumors and urban legends... and how can marketers tap into that basic human impulse to pass something along?...

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Peer360
Email

Peer360

24y Team ClickZ

Peer360

Peer360 marketing solution provides the tools to plan, optimize, execute, and track sophisticated direct marketing campaigns through email, Web sites,...

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Converting Nibbles Into Bites
Email

Converting Nibbles Into Bites

24y Heidi Anderson

Converting Nibbles Into Bites

Plenty of response to your email but next to nothing in sales? One marketer fixed what wasn’t working -- and boosted conversions 800 percent. Read Mor...

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STADIS’s CoolerEmail
Email

STADIS’s CoolerEmail

24y Team ClickZ

STADIS’s CoolerEmail

CoolerEmail allows users to build, send, and track ’cooler’ emails (HTML emails with your banner, images, and links). It also offers emailing service ...

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The Secret Life of a ClickZ Columnist
Email

The Secret Life of a ClickZ Columnist

24y Debbie Weil

The Secret Life of a ClickZ Columnist

Headline got you curious? That’s the idea. And that’s the purpose of any good subject line. Read More...

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Sevista
Email

Sevista

24y Team ClickZ

Sevista

eCampaignManager is available as an ASP service, hosted by Sevista. Read More

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7 From Seven: Featuring William Park of Digital Impact
Email

7 From Seven: Featuring William Park of Digital Impact

24y Zachary Rodgers

7 From Seven: Featuring William Park of Digital Im...

Digital Impact’s CEO talks about the state of email marketing and his plans for the company. Along the way, he discusses which stats he believes are m...

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Xert SF Precision Suite 3.0
Email

Xert SF Precision Suite 3.0

24y Team ClickZ

Xert SF Precision Suite 3.0

Xert’s Precision Suite is an integrated, Web-based system providing e-mail marketing and list management features. Read More...

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Topiks Solutions’s TopikMail
Email

Topiks Solutions’s TopikMail

24y Team ClickZ

Topiks Solutions’s TopikMail

TopikMail is based on an innovative, easy-to-understand concept called Topiks. Topiks are hierarchical categories into which content creators publish ...

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Gate Comm’s PostCast
Email

Gate Comm’s PostCast

24y Team ClickZ

Gate Comm’s PostCast

PostCast is a database management tool, a mail server, and an email merge tool. It can start other programs and exchange data, start CGI scripts, and ...

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Email and Other Marketing Media: A Comparison
Email

Email and Other Marketing Media: A Comparison

24y Jackie Gallogly and Lynne Rolls

Email and Other Marketing Media: A Comparison

We'll admit our email bias -- but email isn't always the beginning and the end of the mix in marketing media. Here's a look at how some other options ...

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Increase Your Click-Through Rate by 50 Percent?
Email

Increase Your Click-Through Rate by 50 Percent?

24y Jeanne Jennings

Increase Your Click-Through Rate by 50 Percent?

How do you encourage readers to interact with your email newsletter? Make it clear WHO they’re interacting with. Read More...

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Revisiting the Email Newsletter
Email

Revisiting the Email Newsletter

24y Chris Maher

Revisiting the Email Newsletter

So, you need to educate the market, and you’ve chosen an email newsletter to help you do the job. Chris shares some do’s and don’ts for email newslett...

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USA.NET
Email

USA.NET

24y Team ClickZ

USA.NET

USA.NET offers a suite of outsourced messaging solutions. Read More

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Savicom
Email

Savicom

24y Team ClickZ

Savicom

Savicom provides e-mail delivery and list management services designed for high-volume message delivery. Read More...

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Mail Chimp
Email

Mail Chimp

24y Team ClickZ

Mail Chimp

Mail Chimp is an HTML email delivery tool from The Rocket Science Group. Read More...

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MailerMailer
Email

MailerMailer

24y Team ClickZ

MailerMailer

Create and send personalized, targeted emails based on your subscribers’ interests and demographics. Read More...

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Experian ContactMail
Email

Experian ContactMail

24y Team ClickZ

Experian ContactMail

ContactMail is a permission-based email delivery and management solution that includes email list management, segmentation, and comprehensive campaign...

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