A Popular Breed:The AOL E-Mail User
Audience

A Popular Breed:The AOL E-Mail User

23y Robyn Greenspan

A Popular Breed:The AOL E-Mail User

This huge population represents a goldmine to the e-mail marketer that can effectively target this unique market. Read More...

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Finding Money In the Music
Audience

Finding Money In the Music

23y Robyn Greenspan

Finding Money In the Music

The number of downloaders who are willing to pay has increased, while the Internet radio audience continues to grow too. Read More...

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Writing With Global Reach
Analytics

Writing With Global Reach

23y Bryan Eisenberg

Writing With Global Reach

Common phrases and constructions can confuse nonnative English speakers. Find out how to communicate clearly. Read More...

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Influential Consumer Group Grows
Audience

Influential Consumer Group Grows

23y Robyn Greenspan

Influential Consumer Group Grows

The Internet's tremendous resources for information gathering and feedback have spawned a breed of consumer that marketers are targeting. Read More...

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Marketers Want Their DRTV
Ad Industry Metrics

Marketers Want Their DRTV

23y Robyn Greenspan

Marketers Want Their DRTV

Evolving beyond late-night infomercials into big business, direct response television is a highly effective form of marketing, with a viewership of ne...

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When Viral Marketing and Householding Intersect
Analytics

When Viral Marketing and Householding Intersect

23y Jack Aaronson

When Viral Marketing and Householding Intersect

Viral marketing and householding frequently intersect. Here's one company doing it right, another that's missing the boat. Read More...

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Consumer Spending on Online Content Fell in Q4
Audience

Consumer Spending on Online Content Fell in Q4

23y Brian Morrissey

Consumer Spending on Online Content Fell in Q4

For the first time, the Online Publishers Association tracks asequential decline in consumer spending on Internet content. Read More...

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Cable's VoD Coming on Strong
Audience

Cable's VoD Coming on Strong

23y ClickZ Stats Staff

Cable's VoD Coming on Strong

Experts say the cable industry's march to offer digital services and on-demand video is reaching a tipping point. Read More...

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Web Server Statistics Page
Audience

Web Server Statistics Page

23y rumo

Web Server Statistics Page

internet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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Portland, Vancouver: Hottest Spots
Audience

Portland, Vancouver: Hottest Spots

23y ClickZ Stats Staff

Portland, Vancouver: Hottest Spots

A compilation of the 'Most Unwired Cities' ranks the Pacific Northwest metropolises as the leaders in wireless Internet accessibility. Read More...

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Shoppers Utilize Multi-Channel Choices
Audience

Shoppers Utilize Multi-Channel Choices

23y Robyn Greenspan

Shoppers Utilize Multi-Channel Choices

More than half of the 2002 holiday consumers utilized a combination of shopping sources, and research finds that these multi-channel shoppers are the ...

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Fluffing the Numbers
Analytics

Fluffing the Numbers

23y Mark Sakalosky

Fluffing the Numbers

Don't believe everything you see or read -- particularly offline media's demographic data. Read More...

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January 2003 Internet Usage Stats
Audience

January 2003 Internet Usage Stats

23y ClickZ Stats Staff

January 2003 Internet Usage Stats

The average activity for a Web user in January 2003, as reported by Nielsen//NetRatings Inc. Read More...

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InternetDrives Purchases, Increases Reach
Ad Industry Metrics

InternetDrives Purchases, Increases Reach

23y Pamela Parker

InternetDrives Purchases, Increases Reach

The Internet can have a major impact among light television viewers and buyers in the later purchase stages, researchers found. Read More...

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Traffic Patterns of January 2003
Audience

Traffic Patterns of January 2003

23y ClickZ Stats Staff

Traffic Patterns of January 2003

Nielsen//NetRatings analyzes who is going where on the Web, and for how long. Read More...

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How to Increase Conversion Rate 1,000 Percent
Analytics

How to Increase Conversion Rate 1,000 Percent

23y Bryan Eisenberg

How to Increase Conversion Rate 1,000 Percent

A systematic approach to the multitude of variables that impact your bottom line. Read More...

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Black Online Population Narrows Adoption Gap
Audience

Black Online Population Narrows Adoption Gap

23y Brian Morrissey

Black Online Population Narrows Adoption Gap

More than 10 million African Americans are online and nearly a third have broadband in their homes, but Internet penetration still lags behind overall...

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The Seven Deadly Habits of Highly Ineffective Executives, Part 2
Analytics

The Seven Deadly Habits of Highly Ineffective Executives, Part 2

23y Arthur O'Connor

The Seven Deadly Habits of Highly Ineffective Exec...

The blockbuster management primer, updated for today's grimmer economy (with tongue firmly in cheek and apologies to Stephen R. Covey). Read More...

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Majority of Online Stores Fail Search Engine Test
Audience

Majority of Online Stores Fail Search Engine Test

23y Pete Blackshaw

Majority of Online Stores Fail Search Engine Test

About two-thirds of online stores have ineffective search engines, leaving customers frustrated and apt to do business with a competitor, according to...

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Black Online Population Narrows Adoption Gap
Audience

Black Online Population Narrows Adoption Gap

23y Brian Morrissey

Black Online Population Narrows Adoption Gap

More than 10 million African Americans are online and nearly a third have broadband in their homes, but Internet penetration still lags behind overall...

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Two Thumbs Up for E-Commerce
Audience

Two Thumbs Up for E-Commerce

23y Beth Cox

Two Thumbs Up for E-Commerce

The official government measuring body says that fourth-quarter 2002 online sales were very good indeed. Read More...

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'Value Pricing' Key to Boosting Profits
Audience

'Value Pricing' Key to Boosting Profits

23y Beth Cox

'Value Pricing' Key to Boosting Profits

Research study finds that the leaders in e-commerce, PC sales and other industries are the ones best able to avoid price deflation and meet customer e...

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Asleep at the Wheel?
Analytics

Asleep at the Wheel?

23y Melaney Smith

Asleep at the Wheel?

Ignore it? It won't go away. Read More

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How to Decrease Sales by 90 Percent
Analytics

How to Decrease Sales by 90 Percent

23y Bryan Eisenberg

How to Decrease Sales by 90 Percent

Case studies can be very dangerous things. Read More

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More Than Half-Billion Online Globally
Audience

More Than Half-Billion Online Globally

23y Robyn Greenspan

More Than Half-Billion Online Globally

According to research, 580 million people now have Internet access – with nearly 170 million attributed to the U.S. Read More...

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Unwanted Valentines Flood Inboxes
Data insights

Unwanted Valentines Flood Inboxes

23y Robyn Greenspan

Unwanted Valentines Flood Inboxes

Spam multiplied nearly 3 percent from December 2002 to January 2003, and a proliferation of Valentine's Day attacks suggests another increase in Febru...

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Brand Is in the Details
Analytics

Brand Is in the Details

23y Jack Aaronson

Brand Is in the Details

Seemingly insignificant site design elements can torpedo a brand message. Jack tells you how to stay vigilant. Read More...

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