Two online video sites in China to merge, expanding reach and reducing expenses. Read More...
View articleThe seven social media lessons the "Kony 2012" video can teach marketers. Read More...
View articleMarketers need to ensure that they've created multiple opportunities for engagement with their brand. Read More...
View articleDespite the complexity, companies can stay within the "compliance envelope" by being proactive in their marketing. Read More...
View articleSeth Priebatsch's firm appears to be pivoting from Foursquare's turf to Groupon's. Read More...
View articleLessons in content marketing and social shopping from two stylish e-commerce sites. Read More...
View articleJosh Karpf riffs on modern marketing as his team readies its hub in Austin. Read More...
View articleMcCann NY uses "trail view" for Nature's Valley; Fab.com names a CMO. Read More...
View articleMusic services incorporate Chipotle, Irish Spring, MSN, and other brands into festival experience. Read More...
View articleThe interview process is a game - make sure you're playing to win. Read More...
View articleLetter from EU privacy group to IAB Europe adds another wrinkle to developing story. Read More...
View articleOne of the hardest jobs of marketers is prioritizing our efforts and matching them to business goals while letting go of some things that just don't f...
View articleMarketers are dealing with the complexity of hybrid planning and measurement but how do we plan across online and offline media? Read More...
View articleCrispin Porter + Bogusky wins Applebee's; Pereira & O'Dell nabs Henkel. Read More...
View articleCan TV be a social sharing experience that also involves brands? Read More...
View articleGoogle's recent announcement may give this technology the attention it needs. Read More...
View articleViviane Reding concerned by search giant's policy changes Read More...
View articleThe top three career lessons you learn when working in a grocery store. Read More...
View articleMore concerns raised with radical privacy changes from search giant Read More...
View articleHere's what to look for in a publisher data management solution. Read More...
View articleWorking together to build a bright future for online advertising. Read More...
View articleA roundup of digital news and stats in Japan. Read More...
View articleBrighter Option buy includes expertise in global campaigns via social media. Read More...
View articleSteven Thibodeau moves on from KBS+P; Pereira & O'Dell splits with University of Phoenix. Read More...
View articleIf some of the biggest television companies in the world couldn't get advertisers jazzed about the future of TV, then TV as we know it may have no fut...
View articleWhere advertising has been used as a hammer to whack consumers on the head, it should instead be a feather that tips the scales. Here's how. Read More...
View articleTencent is trying to stay ahead of its rivals by moving into the U.S. market and offering new opportunities to overseas marketers. Read More...
View article