Teach Your Parents Well
Marketing

Teach Your Parents Well

15y Anna Papadopoulos

Teach Your Parents Well

Five insights from observing children that can be applied to your career. Read More...

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Baidu: Building a Chinese Internet Empire
Asia

Baidu: Building a Chinese Internet Empire

15y Gordon Choi

Baidu: Building a Chinese Internet Empire

Here's a list of Baidu's ambition to grab market share in areas beyond search in the country. Read More...

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ClickZ Connected Marketing Awards 2011 Winners Announced
Marketing

ClickZ Connected Marketing Awards 2011 Winners Announced

15y Team ClickZ

ClickZ Connected Marketing Awards 2011 Winners Ann...

Dell, Kirkland's, Extended Stay Hotels, KFC, and SAP recognized for marketing innovation, creativity, and business outcomes. Read More...

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IAB Asks ICANN to Block .Coke Et Al
Marketing

IAB Asks ICANN to Block .Coke Et Al

15y Susan Kuchinskas

IAB Asks ICANN to Block .Coke Et Al

Group follows ANA in denouncing plan for branded top-level domains. Read More...

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Higher Education and Old Media: More Similar Than You Think
Marketing

Higher Education and Old Media: More Similar Than You Think

15y Sean Carton

Higher Education and Old Media: More Similar Than ...

Seven characteristics college shares with old media and five reasons marketers should care what's going on in higher ed. Read More...

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Radio in the Age of Pandora
Marketing

Radio in the Age of Pandora

15y Gavin Ballas

Radio in the Age of Pandora

New technologies enable interactivity between listener and station. Is it the end of radio as we know it? Read More...

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The Evolving Retail Experience
Marketing

The Evolving Retail Experience

15y FK Funderburke

The Evolving Retail Experience

Traditional media treats the consumer like a spectator. But consumers now expect more. Read More...

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Tablets and Advertising: A Revolution in the Making
Marketing

Tablets and Advertising: A Revolution in the Making

15y Gary Stein

Tablets and Advertising: A Revolution in the Makin...

For advertisers, there are two big revolutions being kicked off by the growth of tablets: one creative and the other strategic. Read More...

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Predictive + Adaptive Models: How to Improve Multi-Channel ROI
Marketing

Predictive + Adaptive Models: How to Improve Multi-Channel ROI

15y Ghennipher Weeks

Predictive + Adaptive Models: How to Improve Multi...

The three models with the most impact for an awesome integrated campaign. Read More...

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Digital Whiplash
Marketing

Digital Whiplash

15y Robin Neifield

Digital Whiplash

Working for a new CEO or consultant? Here are 12 tips for managing change in your organization. Read More...

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The Trading Desk Debate: The Right Business Model
Asia

The Trading Desk Debate: The Right Business Model

15y Arun Kumar

The Trading Desk Debate: The Right Business Model

Here are three factors that will determine if audience buying will add value to client business outcomes in Asia. Read More...

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Commission Junction Bans Search Redirector Paxfire
Marketing

Commission Junction Bans Search Redirector Paxfire

15y Jack Marshall

Commission Junction Bans Search Redirector Paxfire

Company accused of "hijacking" users' search queries for affiliate payments. Read More...

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5 Strategies for Improved A/B Testing
Marketing

5 Strategies for Improved A/B Testing

15y Tim Mayer

5 Strategies for Improved A/B Testing

Don't miss these opportunities to improve revenue or alter user behavior. Read More...

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Facebook in Japan: Real Names, Real Value
Asia

Facebook in Japan: Real Names, Real Value

15y Jeff Lippold

Facebook in Japan: Real Names, Real Value

Facebook is attracting a niche group of Japanese working professionals who use their real identities to interact on its service. Here's why that's a g...

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Yahoo Aims for Local Auto Ad Boost in Belo Deal Expansion
Marketing

Yahoo Aims for Local Auto Ad Boost in Belo Deal Expansion

15y Kate Kaye

Yahoo Aims for Local Auto Ad Boost in Belo Deal Ex...

Yahoo to expand partnerships with Belo TV stations in the coming year. Read More...

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You Are Stupid if You Continue to Ignore Advertising Fraud
Marketing

You Are Stupid if You Continue to Ignore Advertising Fraud

15y Pace Lattin

You Are Stupid if You Continue to Ignore Advertisi...

Ad networks that lie about their reach and other deceptions could harm the interactive ad sector. Read More...

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Old Spice's Fabio Campaign by Numbers
Marketing

Old Spice's Fabio Campaign by Numbers

15y Jack Marshall

Old Spice's Fabio Campaign by Numbers

Brand finds success refreshing YouTube-based campaign. Read More...

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Agency News: Acxiom Wins Guardian; MEC Hires Digital Director, West
Marketing

Agency News: Acxiom Wins Guardian; MEC Hires Digital Director, West

15y ClickZ News Staff

Agency News: Acxiom Wins Guardian; MEC Hires Digit...

Guardian News & Media wants global customer database. Read More...

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Encounters With a Shoe Nazi
Marketing

Encounters With a Shoe Nazi

15y Anna Maria Virzi

Encounters With a Shoe Nazi

How can a business stay open despite bad service, inflated list prices, and bad reviews? Read More...

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ANA Fears Confusion, Brand Squatting in ICANN's New Domain Plan
Marketing

ANA Fears Confusion, Brand Squatting in ICANN's New Domain Plan

15y Susan Kuchinskas

ANA Fears Confusion, Brand Squatting in ICANN's Ne...

Cybersquatting could move right of the dot, industry group says. Read More...

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McCann Worldgroup Buys U.K. Interactive Shop AllofUs
Marketing

McCann Worldgroup Buys U.K. Interactive Shop AllofUs

15y Jack Marshall

McCann Worldgroup Buys U.K. Interactive Shop Allof...

Hopes the agency will support its efforts through both digital and offline channels. Read More...

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It's Time For Companies To Wise Up
Marketing

It's Time For Companies To Wise Up

15y Jake Langwith

It's Time For Companies To Wise Up

If you think that applicants you see are only interviewing with you, then you are in cloud cuckoo land. Read More...

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The Instant Curated E-Newsletter That Your Prospects Will Love
Marketing

The Instant Curated E-Newsletter That Your Prospects Will Love

15y Brian Massey

The Instant Curated E-Newsletter That Your Prospec...

Four steps to an easy way to stay in front of your audience and take the place in their mind as the thought leader in your space. Read More...

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Questions for Scott Howe, New CEO of Acxiom
Marketing

Questions for Scott Howe, New CEO of Acxiom

15y Zachary Rodgers

Questions for Scott Howe, New CEO of Acxiom

How 42-year-old data giant plans to expand in digital. Read More...

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7 Radical Disruptions to Business
Marketing

7 Radical Disruptions to Business

15y Sean Carton

7 Radical Disruptions to Business

Trends that rocked business as we know it. Read More

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Dynamic Content Customization for Marketers: A Primer
Marketing

Dynamic Content Customization for Marketers: A Primer

15y Julie Batten

Dynamic Content Customization for Marketers: A Pri...

Approaches and advantages to increasing customer relevancy on your website. Read More...

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Stella Artois, Saks Fifth Pick VML for Digital
Marketing

Stella Artois, Saks Fifth Pick VML for Digital

15y Christopher Heine

Stella Artois, Saks Fifth Pick VML for Digital

Agency confirms it has landed AB Inbev brand. Read More...

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