"It's a little bit scary [from a traditional publishing perspective] to see one advertiser paying for the whole endeavor." -Josh Quittner, Editor-at-L...
View articleSince launching six months ago, Hulu CEO Jason Kilar said the online video site has picked up 90 advertisers. The site, a joint venture between NBC Un...
View articleSony just released Life with PlayStation worldwide to owners of the PlayStation 3 Read More...
View articleAs one Wall Street behemouth after another topples like so many houses of cards, consumer confidence in large financial institutions is shaken -- if n...
View articleIt seems the Queen's interest in the digital world has evolved since admitting, as she awarded Bill Gates with an honorary Knighthood in 2005, that sh...
View articleNo one expected Microsoft to tackle Apple's Mac/PC ads directly in the next wave of the new Windows campaign created by Crispin Porter & Bogusky Read ...
View articleSwedish Fish enthusiasts influenced the campaign for Cadbury's "Friend You Can Eat." Read More...
View articleDrugstore.com goes to a third-party to put user reviews on its site. Read More...
View articlePlatform-A's Rotheram joins Metacafe; Agency.com's Warren McKenna returns to Chicago office; McCann, MRM and T.A.G. team on work for Boys & Girls Club...
View articleThe Interactive Advertising Bureau yesterday put out a press release commending Congress for passing the Identity Theft Enforcement and Restitution Ac...
View articleReally, Ask.com? I'm trying to get some decent seats for the Neil Young show at the Garden in December and here I am, minding my own business on the G...
View articleA new report makes crystal clear that newspaper companies are not positioned online to counteract steady decreases in print revenue. Read More...
View articleSeevast promotes two to key executive roles; AdMedia hires former Time Inc. executive; and Brooks Bell Interactive hires two. Read More...
View articleFacebook's redesign is not sitting pretty with more than one million -- or about 1 percent -- of its members. Several Faceboook Groups have been estab...
View articleBlueKai puts a new twist on the familiar behavioral targeting ad network model. Read More...
View articleMTV creates Tribes, networks of related sites, to attract advertisers. Read More...
View articleSocial net says it has what others don't: members with good jobs. Read More...
View articleCheil Worldwide named Jennifer Friedberg to interactive group; Mark Nesbitt named president of TNS Media Intelligence in the U.S.; Spot Runner hires t...
View articleBest Buy has agreed to buy Napster, partly for the chance to sell tech products to its user base Read More...
View articleAt Ogilvy's powwow for their IBM clients today, WSJ.com General Manager Daniel Bernard stopped by to show off a sneak peak at the eagerly-anticipated ...
View articleA statement from the World Association of Newspapers bluntly reveals the tension between Google and newspaper publishers. Read More...
View articleMcDonald's and Toyota are among first brands attached to ad-supported music service. Read More...
View articleSite is reborn with direct sales staff and focus on sponsorships. Read More...
View articleThe move comes as Lyris expands its staff from 170 to 275 employees, builds up product offerings. Read More...
View articleThe industry breakdown of ad placements and unit types and top 25 companies placing sponsored links. The data are provided by Nielsen Online. Read Mor...
View articleIf any more investment or research firms plan to lower their 2008 and 2009 forecasts for online ad spending, I don't want to know about it Read More...
View articleWhat sort of ad selling plans does Amazon have up its sleeve? There must be some, since the ecommerce king has hired longtime Microsoft Digital Advert...
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