Barnes & Noble Animates the Classics in Collaboration with Authors
Media

Barnes & Noble Animates the Classics in Collaboration with Authors

18y Ken Liebeskind

Barnes & Noble Animates the Classics in Collab...

Bookseller creating short animated clips drawn from legendary works of literature, beginning with Huck Finn. Read More...

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Obama/McCain Ad Number Confusion
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Obama/McCain Ad Number Confusion

18y Kate Kaye

Obama/McCain Ad Number Confusion

Yesterday, comScore released a report on the number of online ad impressions run by Barack Obama's and John McCain's presidential campaigns in 2008 Re...

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Seinfeld Plays Opposite Man of Silicon in New Windows Spots
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Seinfeld Plays Opposite Man of Silicon in New Windows Spots

18y Zachary Rodgers

Seinfeld Plays Opposite Man of Silicon in New Wind...

The first of Crispin Porter + Bogusky's ads for Windows Vista, starring Jerry Seinfeld and Bill Gates, has aired, and the result manages to charm with...

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First Seinfeld/Gates Microsoft Spot
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First Seinfeld/Gates Microsoft Spot

18y Rebecca Lieb

First Seinfeld/Gates Microsoft Spot

The first of Crispin, Porter's highly anticipated spots is about ... Read More...

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Sean Finnegan Leaves Vibrant to Claim Top Digital Spot at SMG
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Sean Finnegan Leaves Vibrant to Claim Top Digital Spot at SMG

18y Zachary Rodgers

Sean Finnegan Leaves Vibrant to Claim Top Digital ...

Returning to agency world, Finnegan argues agencies and platforms aren't as different as some might think. Read More...

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Microsoft's Vista Offers 'Assurance' to Small Businesses with FM Sponsorship
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Microsoft's Vista Offers 'Assurance' to Small Businesses with FM Sponsorshi...

18y Enid Burns

Microsoft's Vista Offers 'Assurance' to Small Busi...

Microsoft sponsors section on a small business blog to show Vista is accessible. Read More...

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Execs & Accounts: Tribal DDB, MWW Group, Beyond Interaction
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Execs & Accounts: Tribal DDB, MWW Group, Beyond Interaction

18y Enid Burns

Execs & Accounts: Tribal DDB, MWW Group, Beyond In...

Tribal DDB wins the Wrigley digital account for U.S. brands, MWW Group promotes two executives, and Patrick Bonomo joins Beyond Interaction as directo...

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U.K. Marketers Neglecting Site Usability, Blinded by Paid Search
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U.K. Marketers Neglecting Site Usability, Blinded by Paid Search

18y Jack Marshall

U.K. Marketers Neglecting Site Usability, Blinded ...

Businesses are focusing too much of their online marketing budgets on paid search instead of ensuring they have usable and customer-friendly Web sites...

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Indispensible (Free) Tool for Media Buyers, Sellers and Planners
Media

Indispensible (Free) Tool for Media Buyers, Sellers and Planners

18y Rebecca Lieb

Indispensible (Free) Tool for Media Buyers, Seller...

Do you buy, sell, or plan media? Then you owe it to yourself to download the incredibly nifty Swiss Army knife of calculators the Laredo Group is givi...

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Publicis Acquires Marketing Firm With Microsoft Ties
Media

Publicis Acquires Marketing Firm With Microsoft Ties

18y Douglas Quenqua

Publicis Acquires Marketing Firm With Microsoft Ti...

Founded in 2003, PBJS offers digital marketing and event production services. Read More...

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Eventful.com Deploys Location-Based Ads
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Eventful.com Deploys Location-Based Ads

18y Enid Burns

Eventful.com Deploys Location-Based Ads

Community signs with geo-targeting network 1020 Placecast. Read More...

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Execs & Accounts: EVB, Millennial Media, Yahoo
Media

Execs & Accounts: EVB, Millennial Media, Yahoo

18y Enid Burns

Execs & Accounts: EVB, Millennial Media, Yahoo

EVB goes full-service with new ECD; Millennial Media partners with ID Media; Verizon extends its relationship with Yahoo. Read More...

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Gannett Takes Controlling Interest in CareerBuilder
Media

Gannett Takes Controlling Interest in CareerBuilder

18y Zachary Rodgers

Gannett Takes Controlling Interest in CareerBuilde...

Gannett's now the majority owner of CareerBuilder, having picked up a 10 percent stake in the recruiting site from Tribune for $135 million Read More...

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Quote of the Day: Google as Agency Virus
Media

Quote of the Day: Google as Agency Virus

18y Zachary Rodgers

Quote of the Day: Google as Agency Virus

“...they’re almost like a virus, going to work their way into specific agencies and replace the DNA of those agencies with a more analytic orientation...

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Platform A Delivers Ads Optimized for iPhones
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Platform A Delivers Ads Optimized for iPhones

18y Douglas Quenqua

Platform A Delivers Ads Optimized for iPhones

Move is latest sign of the importance advertisers are placing on reaching iPhone users. Read More...

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Local.com Grows Sales Force
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Local.com Grows Sales Force

18y Fred Aun

Local.com Grows Sales Force

Taps call centers to add 45,000 advertisers by end of next year. Read More...

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NebuAd CEO Out in Wake of Setbacks, as Firm Lowers Sights
Media

NebuAd CEO Out in Wake of Setbacks, as Firm Lowers Sights

18y Zachary Rodgers

NebuAd CEO Out in Wake of Setbacks, as Firm Lowers...

Behavioral ad player plans to focus on traditional behavioral targeting, but has not given up on serving ISPs. Read More...

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Questions for Avinash Kaushik, Analytics Evangelist at Google
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Questions for Avinash Kaushik, Analytics Evangelist at Google

18y Enid Burns

Questions for Avinash Kaushik, Analytics Evangelis...

Kaushik holds forth on the evolution of Web analytics, its near and long-term future, and the talent shortage in the space. Read More...

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Nascar.com Designs Sponsored Microsites With Eye Toward Frequent Visits
Media

Nascar.com Designs Sponsored Microsites With Eye Toward Frequent Visits

18y Douglas Quenqua

Nascar.com Designs Sponsored Microsites With Eye T...

Sites for Dodge and Gillette will be unveiled in the coming months. Read More...

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Execs & Accounts: ScanScout, Epic, RPA
Media

Execs & Accounts: ScanScout, Epic, RPA

18y Enid Burns

Execs & Accounts: ScanScout, Epic, RPA

ScanScout hires two; Epic names agency sales director; Gray promoted at RPA. Read More...

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Google Chrome Should Force Some Soul Searching on Tabbed Browsing
Media

Google Chrome Should Force Some Soul Searching on Tabbed Browsing

18y Zachary Rodgers

Google Chrome Should Force Some Soul Searching on ...

While Google's entry into the browser wars has few, if any, direct implications for advertisers, indirect ones are easy to spot Read More...

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Sadly, Michael Palin's Wiki Entry Left Untouched
Media

Sadly, Michael Palin's Wiki Entry Left Untouched

18y Kate Kaye

Sadly, Michael Palin's Wiki Entry Left Untouched

So, over the past few days everybody's been abuzz about Sarah Palin, and more specifically alterations made to a wikipedia entry on the new GOP vice p...

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'In An Absolut World' Hits Its Stride
Media

'In An Absolut World' Hits Its Stride

18y Zachary Rodgers

'In An Absolut World' Hits Its Stride

A year after it ditched its famous bottle campaign, Absolut's new marketing message finds its footing in a variety of media. Read More...

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M-Qube Settles with Florida Attorney General's Office
Media

M-Qube Settles with Florida Attorney General's Office

18y Kate Kaye

M-Qube Settles with Florida Attorney General's Off...

Firm agrees to pay $500,000 for allegedly enabling billing of ringtones promoted through fraudulent online ads. Read More...

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Almost 12 Billion U.S. Searches Conducted in July
Media

Almost 12 Billion U.S. Searches Conducted in July

18y Enid Burns

Almost 12 Billion U.S. Searches Conducted in July

Core searches in the U.S. increased 2 percent over June search volume. Read More...

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Microsoft Nabs European Shopping Search Player
Media

Microsoft Nabs European Shopping Search Player

18y Zachary Rodgers

Microsoft Nabs European Shopping Search Player

Microsoft has entered a deal to acquire Greenfield Online, an attitudinal researcher and owner of European comparison shopping player Ciao GmbH, for $...

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Yahoo Set to Run First Google Search Ads in October
Media

Yahoo Set to Run First Google Search Ads in October

18y Zachary Rodgers

Yahoo Set to Run First Google Search Ads in Octobe...

Eric Schmidt tells the Seattle Times that Google and Yahoo still plan to move ahead with their search advertising deal in October, despite recent ques...

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