Ncludr: All You Never Knew You Didn't Need in a Social Network
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Ncludr: All You Never Knew You Didn't Need in a Social Network

18y Zachary Rodgers

Ncludr: All You Never Knew You Didn't Need in a So...

Ok, I don't go in for most April Fool's pranks, but all-inclusive social platform nclüdr deserves your lunch break attention Read More...

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Microsoft Unlikely to Raise Yahoo Bid: WSJ
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Microsoft Unlikely to Raise Yahoo Bid: WSJ

18y Zachary Rodgers

Microsoft Unlikely to Raise Yahoo Bid: WSJ

Having evidently determined it has a better grip on Yahoo's shareholders than Yahoo itself does, Microsoft has decided not to raise its bid for the In...

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Gmail Solves Time/Space Continuum
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Gmail Solves Time/Space Continuum

18y Rebecca Lieb

Gmail Solves Time/Space Continuum

Gmail's now allowing you to post-date e-mail messages with a new feature, Custom Time Read More...

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April Fools Shocker
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April Fools Shocker

18y Rebecca Lieb

April Fools Shocker

The April Fools jokes are piling up on the Web, but the best interactive advertising prank today just might be one that occurred offline Read More...

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NBC Signs JumpTap to Sell, Serve Mobile Ads
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NBC Signs JumpTap to Sell, Serve Mobile Ads

18y Enid Burns

NBC Signs JumpTap to Sell, Serve Mobile Ads

Vendor will serve display advertising across NBC Universal's mobile Web sites. Read More...

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Internet Ad Spend Grows in 2007 as U.S. Lags Overall
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Internet Ad Spend Grows in 2007 as U.S. Lags Overall

18y Douglas Quenqua

Internet Ad Spend Grows in 2007 as U.S. Lags Overa...

Among all media categories, Internet spending showed by far the largest increase: a jump of 18.9 percent over the previous year. Read More...

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A Rosy Outlook for Internet Ad Revenue, says ZenithOptimedia
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A Rosy Outlook for Internet Ad Revenue, says ZenithOptimedia

18y Fred Aun

A Rosy Outlook for Internet Ad Revenue, says Zenit...

Developing markets to bask in advertising boom despite U.S. struggles. Read More...

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Aquafina Jumps on Widget Bandwagon in Baseball Promo
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Aquafina Jumps on Widget Bandwagon in Baseball Promo

18y Kate Kaye

Aquafina Jumps on Widget Bandwagon in Baseball Pro...

Baseball, beer, peanuts...and water? It's all baseball all the time today (when the rain doesn't ruin things , that is) Read More...

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Hello Awareness, Goodby Brand Equity
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Hello Awareness, Goodby Brand Equity

18y Rebecca Lieb

Hello Awareness, Goodby Brand Equity

You know it's a lucky day when you wind up sharing your lunch table with Ted McConnell, Procter & Gamble's hypersmart manager of interactive marketing...

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Are TV Networks Measuring What Counts?
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Are TV Networks Measuring What Counts?

18y Rebecca Lieb

Are TV Networks Measuring What Counts?

Alan Wurtzel, NBC's president of research and media development, is presenting research at the ARF Re:Think conference essentially in defense of netwo...

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For Marketers, Yahoo's New Women's Site Fails to Shine
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For Marketers, Yahoo's New Women's Site Fails to Shine

18y Zachary Rodgers

For Marketers, Yahoo's New Women's Site Fails to S...

Broadly focused property elicits a collective yawn from the ad community. Read More...

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Opening Day for MLB.com's 2008 Ad Season
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Opening Day for MLB.com's 2008 Ad Season

18y Kate Kaye

Opening Day for MLB.com's 2008 Ad Season

The baseball league's ad lineup includes Bank of America, Monster, State Farm Insurance, Mitchum and Baby Ruth. Read More...

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Geary Buys Search Firm Fathom Online
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Geary Buys Search Firm Fathom Online

18y Zachary Rodgers

Geary Buys Search Firm Fathom Online

Digital agency Geary Interactive buys five-year-old Bay Area search firm Fathom Online for an undisclosed sum. Read More...

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Survey: Consumers Familiar with Behavioral Targeting, Don't Love It
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Survey: Consumers Familiar with Behavioral Targeting, Don't Love It

18y Fred Aun

Survey: Consumers Familiar with Behavioral Targeti...

Almost three-quarters of people responding to a survey said they're aware of behavioral targeting, though far fewer know it by that name. Read More...

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MTV, Mobile Video Distributor to Offer Ad-Supported Content
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MTV, Mobile Video Distributor to Offer Ad-Supported Content

18y Enid Burns

MTV, Mobile Video Distributor to Offer Ad-Supporte...

Mywaves signs up 20 advertisers, aims for young adult audience with videos from VH1, and other MTV properties. Read More...

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Boston.com Drops Axciom for Local Search, Signs with Google
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Boston.com Drops Axciom for Local Search, Signs with Google

18y Fred Aun

Boston.com Drops Axciom for Local Search, Signs wi...

Switch aims to improve quality of business info; ads will combine AdSense and the site's own direct sales. Read More...

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Execs & Accounts for Monday, March 31, 2008
Media

Execs & Accounts for Monday, March 31, 2008

18y Enid Burns

Execs & Accounts for Monday, March 31, 2008

Omnicom moves Matt Spiegel from Resolution Media to lead OMG Digital; Rick Ralstan is now COO of Isobar Worldwide Search; Netshops names Ash ElDifrawi...

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Bad Credit, Good Creative?
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Bad Credit, Good Creative?

18y Anna Maria Virzi

Bad Credit, Good Creative?

Guess it's a sign of the times. This Orchard Bank MasterCard ad turned up on AOL.com. Don't forget the small print, either Read More...

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Spamming, the Google Docs Way
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Spamming, the Google Docs Way

18y Rebecca Lieb

Spamming, the Google Docs Way

Hey, why build a Web site to hawk your penile enlargement kits or questionable pharmaceuticals? Get with the program - there's a new way to spam Read ...

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Could China Block Microsoft-Yahoo Deal?
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Could China Block Microsoft-Yahoo Deal?

18y Anna Maria Virzi

Could China Block Microsoft-Yahoo Deal?

Microsoft's proposed purchase of Yahoo could encounter a roadblock in China, "The New York Times" reports today. An antimonopoly law, which takes effe...

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Newspaper CEOs Totally Stoked about Yahoo
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Newspaper CEOs Totally Stoked about Yahoo

18y Kate Kaye

Newspaper CEOs Totally Stoked about Yahoo

If an Editor & Publisher " Special Report " on Yahoo's newspaper consortium project is any indication, everything's going swimmingly with the project,...

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Automotive Web Ads: GM Is Tops in Reach, Toyota Plays Frequency Game
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Automotive Web Ads: GM Is Tops in Reach, Toyota Plays Frequency Game

18y Zachary Rodgers

Automotive Web Ads: GM Is Tops in Reach, Toyota Pl...

GM, Toyota and Honda were the heaviest online advertisers among auto companies in January, according to some new data from comScore Ad Metrix Read Mor...

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Newspapers' Online Growth Slowed in '07 Along with Web Ad Industry
Media

Newspapers' Online Growth Slowed in '07 Along with Web Ad Industry

18y Kate Kaye

Newspapers' Online Growth Slowed in '07 Along with...

The Newspaper Association of America reports online newspaper ad spending rose almost 19 percent to $3.2 billion last year, but growth slowed over 10 ...

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YouTube Analytics: Marketers Draw New Insights from Old Uploads
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YouTube Analytics: Marketers Draw New Insights from Old Uploads

18y Zachary Rodgers

YouTube Analytics: Marketers Draw New Insights fro...

Reporting features have been out just a day, but marketers glean new insights about old videos. Read More...

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In Real Estate Crunch, Builders Test Data-Driven Web Ads
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In Real Estate Crunch, Builders Test Data-Driven Web Ads

18y Kate Kaye

In Real Estate Crunch, Builders Test Data-Driven W...

AdMission and Builder Homesite partner to offer dynamic ads combining information from new home listings and user search data. Read More...

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Execs & Accounts for Friday, March 28, 2008
Media

Execs & Accounts for Friday, March 28, 2008

18y Enid Burns

Execs & Accounts for Friday, March 28, 2008

Danny Cohn leaves Edelman for Walton: Red Bricks promotes four to senior positions, and Active Networks hires Andrea Bonner to lead the East Coast off...

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dotMobi Hearts Mobile Web
Media

dotMobi Hearts Mobile Web

18y Rebecca Lieb

dotMobi Hearts Mobile Web

The non-profit dotMobi Advisory Group (MAG) is taking over the ilovemobileweb campaign launched last year by Bango , thereby bringing together over 12...

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