Debate Over Cyber Monday
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Debate Over Cyber Monday

18y Enid Burns

Debate Over Cyber Monday

The holiday season is a time of elevated sales both offline and online, no question Read More...

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Facebook Ad Trial Update
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Facebook Ad Trial Update

18y Kate Kaye

Facebook Ad Trial Update

Zero clicks Read More

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E-Mail Service Provider Combats Security Breach
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E-Mail Service Provider Combats Security Breach

18y Anna Maria Virzi

E-Mail Service Provider Combats Security Breach

An undisclosed number of e-mail addresses and passwords are grabbed from a service provider's computer system. Read More...

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Current TV Challenges Viewers to Create Online Ads
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Current TV Challenges Viewers to Create Online Ads

18y Matthew G. Nelson

Current TV Challenges Viewers to Create Online Ads

Popularity with user-generated television ads spawns an initiative for online. Will the brands buy in? Read More...

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Online Holiday Shopping Shows Modest Growth in Traffic, Sales
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Online Holiday Shopping Shows Modest Growth in Traffic, Sales

18y Enid Burns

Online Holiday Shopping Shows Modest Growth in Tra...

Online retailers see higher traffic and sales, but Cyber Monday probably won't be the Web's hottest shopping day this season. Read More...

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DoubleClick Widget Platform Could Help Publishers Boost Yield
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DoubleClick Widget Platform Could Help Publishers Boost Yield

18y Fred Aun

DoubleClick Widget Platform Could Help Publishers ...

The customizable platform lets site publishers view previously inaccessible data to resolve delivery glitches. Read More...

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Philips Helps Mall of America Shoppers Find Their Cars with SMS
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Philips Helps Mall of America Shoppers Find Their Cars with SMS

18y Fred Aun

Philips Helps Mall of America Shoppers Find Their ...

Carat-designed campaign aims to bolster "simplicity" branding. Read More...

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FIM to Serve Ads Outside News Corp Empire
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FIM to Serve Ads Outside News Corp Empire

18y Kate Kaye

FIM to Serve Ads Outside News Corp Empire

In February, MySpace parent Fox Interactive Media, a News Corp company, acquired ad tech firm Strategic Data Corporation to handle the ad management b...

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Rockin' the Facebook Ads
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Rockin' the Facebook Ads

18y Kate Kaye

Rockin' the Facebook Ads

Considering the hubbub about Facebook ads invading user privacy, I thought I'd see what a search for "Facebook ads" returned in Google search results ...

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Class A Classmates Shares
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Class A Classmates Shares

18y Kate Kaye

Class A Classmates Shares

Everybody's favorite online advertiser (besides LowerMyBills) is going public Read More...

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Anti-Facebook Petition Gains Momentum -- on Facebook!
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Anti-Facebook Petition Gains Momentum -- on Facebook!

18y Jack Marshall

Anti-Facebook Petition Gains Momentum -- on Facebo...

Fellow reporter Zach Rodgers posted last week on the Facebook privacy petition from MoveOn.org Read More...

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Execs & Accounts for November 26, 2007
Media

Execs & Accounts for November 26, 2007

18y Matthew G. Nelson

Execs & Accounts for November 26, 2007

TBWAChiatDay names Shane Ankeney to new audience planning role; TargetSpot lands more stations. Read More...

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Dancing Elf Video Site Back for a Second Year
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Dancing Elf Video Site Back for a Second Year

18y Matthew G. Nelson

Dancing Elf Video Site Back for a Second Year

EVB, Toy andOfficeMax aim to replicate last holiday's viral success with more elves and Scrooge. Read More...

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Barry Diller Bringing Ask.com, $100M to China
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Barry Diller Bringing Ask.com, $100M to China

18y Anna Maria Virzi

Barry Diller Bringing Ask.com, $100M to China

IAC/InteractiveCorp., owner of over 60 interactive brands including search site Ask.com, will reportedly invest up to $100 million to build its busine...

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MoveOn Campaign Takes on Facebook... on Facebook
Media

MoveOn Campaign Takes on Facebook... on Facebook

18y Zachary Rodgers

MoveOn Campaign Takes on Facebook... on Facebook

Of the ad-related feature enhancements Facebook rolled out earlier this month , its Beacon project to share customer transaction data with Web site pa...

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Online Real Estate Ad Spending to Surpass Newspapers by 2012
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Online Real Estate Ad Spending to Surpass Newspapers by 2012

18y Matthew G. Nelson

Online Real Estate Ad Spending to Surpass Newspape...

UPDATE: Borrell Associates predicts agents and developers will increasingly rely on online advertising for cost effectiveness. Read More...

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BabyCenter Joins Women's Ad Network Fray
Media

BabyCenter Joins Women's Ad Network Fray

18y Zachary Rodgers

BabyCenter Joins Women's Ad Network Fray

A deal with Federated Media Publishing means the J&J-owned site will sell ad inventory on 14 parenting blogs. Read More...

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Execs & Accounts for November 21, 2007
Media

Execs & Accounts for November 21, 2007

18y Matthew G. Nelson

Execs & Accounts for November 21, 2007

Former AOL CEO Miller on board at Clickable; Eyewonder Opens in Dallas and Names Sales VPs; MediaVest promotes Richman Read More...

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Artful Home Mines Customer Forums to Decide Web Strategy
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Artful Home Mines Customer Forums to Decide Web Strategy

18y Matthew G. Nelson

Artful Home Mines Customer Forums to Decide Web St...

Working with start-up Networked Insights, the art and home décor retailer used a forum to gather user insights prior to a site redesign. Read More...

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Senators Urge FTC to Continue Google/DoubleClick Investigation
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Senators Urge FTC to Continue Google/DoubleClick Investigation

18y Kate Kaye

Senators Urge FTC to Continue Google/DoubleClick I...

Judiciary Subcommittee leaders Kohl and Hatch sent a cautionary missive to FTC Chairman Deborah Platt Majoras yesterday. Read More...

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Amazon Launches E-Reader with Light Marketing Touch, Author Testimonials
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Amazon Launches E-Reader with Light Marketing Touch, Author Testimonials

18y Zachary Rodgers

Amazon Launches E-Reader with Light Marketing Touc...

Marketing plans for Amazon's Kindle device includes video testimonials from the likes of Toni Morrison and James Patterson. Read More...

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Zustek Acquires Three Digital Firms with One Buy, Changes Name to Zeta
Media

Zustek Acquires Three Digital Firms with One Buy, Changes Name to Zeta

18y Zachary Rodgers

Zustek Acquires Three Digital Firms with One Buy, ...

Acquisition of AdVerb Media brings newly christened Zeta Interactive expertise and clients in search, creative services, buzz tracking. Read More...

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AOL Launches 'Ticker' Ads, New Video Player
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AOL Launches 'Ticker' Ads, New Video Player

18y Fred Aun

AOL Launches 'Ticker' Ads, New Video Player

Below-the-frame banners developed jointly with PointRoll. Read More...

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Book Publishers Jump on Online Video Bandwagon
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Book Publishers Jump on Online Video Bandwagon

18y Matthew G. Nelson

Book Publishers Jump on Online Video Bandwagon

TurnHere expands its Bookvideos.tv site to include nine additional publishers. Read More...

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U.S. Search Engine Rankings, September 2007
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U.S. Search Engine Rankings, September 2007

18y Enid Burns

U.S. Search Engine Rankings, September 2007

Top core search engines and leading engines by share of searches in the U.S. for September 2007. Read More...

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Google Video Units Hit the U.K.
Media

Google Video Units Hit the U.K.

18y Jack Marshall

Google Video Units Hit the U.K.

Google has today announced the availability of its AdSense Video Units in the U.K Read More...

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MySpace Targets Ad to Print Sibling
Media

MySpace Targets Ad to Print Sibling

18y Kate Kaye

MySpace Targets Ad to Print Sibling

Online media giant MySpace is using a print newspaper ad to push its new hyper-targeting capabilities Read More...

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