Pheedo Adds Geotargeting to RSS Ad Network
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Pheedo Adds Geotargeting to RSS Ad Network

20y Ryan Naraine

Pheedo Adds Geotargeting to RSS Ad Network

The RSS marketing firm releases geotargeting capabilities for syndication feeds. Read More...

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Yahoo Hosts CBS Video from Hometown News Teams
Media

Yahoo Hosts CBS Video from Hometown News Teams

20y Kate Kaye

Yahoo Hosts CBS Video from Hometown News Teams

Yahoo will host local CBS TV video clips from 16 large markets and sell pre-roll and display ads served with the video. Read More...

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New Firm Offers Ads on the Lowly To-Do List
Media

New Firm Offers Ads on the Lowly To-Do List

20y Enid Burns

New Firm Offers Ads on the Lowly To-Do List

New productivity software delivers sponsored text links targeted to the items on a person's to-do list. Read More...

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Stupid Monkeys and More Fun with Political Search Ads
Media

Stupid Monkeys and More Fun with Political Search Ads

20y Kate Kaye

Stupid Monkeys and More Fun with Political Search ...

Every once in awhile I like to test searches to see who's buying sponsored links in the political keyword arena Read More...

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CNET TV Makes Its Way Online
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CNET TV Makes Its Way Online

20y Enid Burns

CNET TV Makes Its Way Online

When CNET launched its video-on-demand service a few months ago it said it also planned to offer the content on its Web site Read More...

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Nivea Does Video Game Tie-In with 'Splinter Cell'
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Nivea Does Video Game Tie-In with 'Splinter Cell'

20y Enid Burns

Nivea Does Video Game Tie-In with 'Splinter Cell'

Beiersdorf's skin care brand launches a product integration with UbiSoft's video game title. Read More...

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Execs & Accounts for October 16, 2006
Media

Execs & Accounts for October 16, 2006

20y Enid Burns

Execs & Accounts for October 16, 2006

Avenue A | Razorfish places David Baker in charge of its e-mail solutions unit; BzzAgent adds four new execs to its management team. Read More...

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Two Rating Services Launch for Small Business, One From LinkedIn
Media

Two Rating Services Launch for Small Business, One From LinkedIn

20y Kate Kaye

Two Rating Services Launch for Small Business, One...

A new services marketplace from LinkedIn, along with other new business review and recommendation sites, gives small businesses more to handle. Read M...

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Study: Behavioral Ads Convert Better Out of Context
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Study: Behavioral Ads Convert Better Out of Context

20y Kevin Newcomb

Study: Behavioral Ads Convert Better Out of Contex...

A study from BlueLithium's BL Labs found behaviorally targeted ads get more clicks when served in the same context, but convert better when served in ...

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Questions for Esther Dyson
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Questions for Esther Dyson

20y Zachary Rodgers

Questions for Esther Dyson

Esther Dyson talks about digital lifestyles outside the U.S., what's under-hyped right now, and her own favorite Web sites. Read More...

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NapsterGirl
Media

NapsterGirl

20y Enid Burns

NapsterGirl

Why does Napster have a stripper to promote it? Since the music service now works on a monthly subscription basis -- instead of the $.99 per song -- i...

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Who's Sick of GoogTube? Anyone?
Media

Who's Sick of GoogTube? Anyone?

20y Kate Kaye

Who's Sick of GoogTube? Anyone?

All I can say is, please, please don't let this GoogTube thing catch on Read More...

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Perfectly Portable
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Perfectly Portable

20y Enid Burns

Perfectly Portable

I have a box full of USB drives, which are totally nifty and I appreciate, but I've been wanting to test out an U3 Smart Drive, which adds a layer of ...

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Execs & Accounts for Friday the 13th of October, 2006
Media

Execs & Accounts for Friday the 13th of October, 2006

20y Kevin Newcomb

Execs & Accounts for Friday the 13th of October, 2...

Palm dumps AKQA for Y&R; Carat Fusion names finance, account services VPs; Tacoda picks Krogermeier for corporate development role. Read More...

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Centrino 'Duo' Effort Merges Real and Virtual Worlds
Media

Centrino 'Duo' Effort Merges Real and Virtual Worlds

20y Enid Burns

Centrino 'Duo' Effort Merges Real and Virtual Worl...

A programmer is midway through a 72-hour stay in two store windows, one on Fifth Avenue and another in Second Life. Read More...

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Get Ready for the Big Gambling Affiliate Takeover
Media

Get Ready for the Big Gambling Affiliate Takeover

20y Kate Kaye

Get Ready for the Big Gambling Affiliate Takeover

Some say when online gambling affiliates start competing in mainstream markets, it'll be like taking candy from a baby. Read More...

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Retailers Score Poorly on Measurement: WebTrends
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Retailers Score Poorly on Measurement: WebTrends

20y Kevin Newcomb

Retailers Score Poorly on Measurement: WebTrends

A survey of multi-channel retailers finds many using the wrong metrics to measure success, or relying on faulty results generated by third party cooki...

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Advertising Placements by Industry and Top Sponsored Links, September 2006
Media

Advertising Placements by Industry and Top Sponsored Links, September 2006

20y rumo

Advertising Placements by Industry and Top Sponsor...

Advertising Placements by Industry and Top Sponsored Links, September 2006 Read More...

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Trust in Downloads
Media

Trust in Downloads

20y Enid Burns

Trust in Downloads

After years of conditioning consumers to be leery of downloading software, security companies like Symantec are now telling users to do just that Read...

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VOY TV Debuts as Latino Video Channel
Media

VOY TV Debuts as Latino Video Channel

20y Matthew G. Nelson

VOY TV Debuts as Latino Video Channel

A video portal aims to build an English-speaking Hispanic audience by sticking to Latino themes. Read More...

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Social Media and E-Commerce Converging: Report
Media

Social Media and E-Commerce Converging: Report

20y Matthew G. Nelson

Social Media and E-Commerce Converging: Report

Visitors to social networks have more discretionary income and a greater penchant for online shopping than people who don't use the sites. Read More...

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Mobile Ad Trend Grows
Media

Mobile Ad Trend Grows

20y Kate Kaye

Mobile Ad Trend Grows

Mobile ad products from Citysearch, WhitePages.com, and Third Screen Media indicate a move away from subscription toward ad-supported mobile content m...

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InfoSpace to Layoff 250, Restructure
Media

InfoSpace to Layoff 250, Restructure

20y Kevin Newcomb

InfoSpace to Layoff 250, Restructure

Losses in its mobile content business spur major changes. Read More...

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Execs & Accounts for October 11, 2006
Media

Execs & Accounts for October 11, 2006

20y Kevin Newcomb

Execs & Accounts for October 11, 2006

CNET's CEO resigns amid options probe; Schematic wins ITV redesign business; Rivera to lead AOL Latino Read More...

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DART Motif Offers ShopLocal's 'Store Circular' Ad Unit
Media

DART Motif Offers ShopLocal's 'Store Circular' Ad Unit

20y Enid Burns

DART Motif Offers ShopLocal's 'Store Circular' Ad ...

] The geo-targeted ad unit delivers regional sales and offers; clients include CVS and Walgreens. Read More...

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Is Yahoo in Pain?
Media

Is Yahoo in Pain?

20y Zachary Rodgers

Is Yahoo in Pain?

Saul Hansell at The Times issued a rather determined smackdown against Yahoo this morning, using Google's YouTube acquisition as a fulcrum on which to...

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Ad Gross Out: Call That Cat "Sparky"
Media

Ad Gross Out: Call That Cat "Sparky"

20y Kate Kaye

Ad Gross Out: Call That Cat "Sparky"

After checking into AdStar's new paper partners (see post below), I couldn't resist but to visit The Current Argus site , since the name's so intrigui...

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