ZenithOptimedia Ups Internet Ad Spend Outlook Again
Media

ZenithOptimedia Ups Internet Ad Spend Outlook Again

20y Enid Burns

ZenithOptimedia Ups Internet Ad Spend Outlook Agai...

UPDATE: The Internet's share of the ad market in 2008 is now expected to grow to 7 percent. Read More...

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Execs & Accounts for July 10, 2006
Media

Execs & Accounts for July 10, 2006

20y Zachary Rodgers

Execs & Accounts for July 10, 2006

Fine to lead NBC's iVillage properties; MEC hires Jupiter's Julian Smith to research role. Read More...

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Strapped for Talent, Agencies Recruit from Schools
Media

Strapped for Talent, Agencies Recruit from Schools

20y Zachary Rodgers

Strapped for Talent, Agencies Recruit from Schools

The shortage of interactive-ready talent means many agencies are more hotly pursuing students. Read More...

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Guidester Quietly Grows Retail Paid Search Network
Media

Guidester Quietly Grows Retail Paid Search Network

20y Rebecca Lieb

Guidester Quietly Grows Retail Paid Search Network

Auction-based CPC network skips the search engines and instead targets shoppers already on retail sites. Read More...

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Newspaper Gobbles Up Local Parenting Site
Media

Newspaper Gobbles Up Local Parenting Site

20y Pamela Parker

Newspaper Gobbles Up Local Parenting Site

Interesting occurence in Milwaukee this week Read More...

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WOM Heats Up for Global Warming Flick
Media

WOM Heats Up for Global Warming Flick

20y Pamela Parker

WOM Heats Up for Global Warming Flick

I just received an e-mail from a friend urging me in the strongest terms to see the new Al Gore movie "An Inconvenient Truth." To wit: "This movie rea...

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Halliburton Site: CGM, Spoof or Real Deal?
Media

Halliburton Site: CGM, Spoof or Real Deal?

20y Rebecca Lieb

Halliburton Site: CGM, Spoof or Real Deal?

If ever there was a company ripe for a CGM spoof, it's gotta be Halliburton. This site looks legit, until you look more closely Read More...

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Gmail Sees All, Knows All
Media

Gmail Sees All, Knows All

20y Rebecca Lieb

Gmail Sees All, Knows All

Google probably knows more about you than anyone, or anything, in the universe Read More...

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Verizon Files with SEC to Set YP Free
Media

Verizon Files with SEC to Set YP Free

20y Kate Kaye

Verizon Files with SEC to Set YP Free

It's Friday Read More

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Another CGM Contest Spews Forth
Media

Another CGM Contest Spews Forth

20y Zachary Rodgers

Another CGM Contest Spews Forth

This one I actually like Read More

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Nonprofits Fume over Congressional E-mail Barrier
Media

Nonprofits Fume over Congressional E-mail Barrier

20y Kate Kaye

Nonprofits Fume over Congressional E-mail Barrier

Advocacy groups are up-in-arms over a new e-mail obstacle congressional offices have enabled Read More...

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Yup, It's Official. Google Checkout Verboten on eBay
Media

Yup, It's Official. Google Checkout Verboten on eBay

20y Pamela Parker

Yup, It's Official. Google Checkout Verboten on eB...

If small merchants can't use Google Checkout on eBay, will they still adopt the fledgling service (which is partially designed to reward AdWords spend...

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LimeLife Courts Mobile Women
Media

LimeLife Courts Mobile Women

20y Enid Burns

LimeLife Courts Mobile Women

Mobile game developer for women plans to run two sweepstakes to promote new games and a supporting Web site. Read More...

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Mercedes-Benz Builds Online Brand World
Media

Mercedes-Benz Builds Online Brand World

20y Kevin Newcomb

Mercedes-Benz Builds Online Brand World

The site for DaimlerChrysler's flagship brand now offers more multimedia content. Read More...

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AOL Accelerates Move to Ad-Supported Portal
Media

AOL Accelerates Move to Ad-Supported Portal

20y Kevin Newcomb

AOL Accelerates Move to Ad-Supported Portal

Internal discussions have execs pondering which premium services to cut loose in hopes of increasing pageviews. Read More...

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NBC Source Clarifies Stage of Tribe.net Deal
Media

NBC Source Clarifies Stage of Tribe.net Deal

20y Kate Kaye

NBC Source Clarifies Stage of Tribe.net Deal

UPDATE: Despite reports that it's officially acquiring social networking site Tribe.net, NBC Universal is just in window-shopping mode. Read More...

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Execs & Accounts for July 7, 2006
Media

Execs & Accounts for July 7, 2006

20y Zachary Rodgers

Execs & Accounts for July 7, 2006

Management shuffle at eBay; Carat Fusion new work for Kodak EasyShare Gallery. Read More...

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Is AOL Giving Up on Subscriptions?
Media

Is AOL Giving Up on Subscriptions?

20y Zachary Rodgers

Is AOL Giving Up on Subscriptions?

AOL has been moving away from its subscription-based past and toward an ad-supported future for the past couple of years Read More...

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The Congdon Affair
Media

The Congdon Affair

20y Zachary Rodgers

The Congdon Affair

Some personal media brands build slowly and steadily, both in terms of audience and ad revenue, and eventually, after years of toil, wake up to find t...

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Sustainability Ad Database
Media

Sustainability Ad Database

20y Enid Burns

Sustainability Ad Database

The U.N.E.P Read More

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Mobilizing China's Communist Party
Media

Mobilizing China's Communist Party

20y Kate Kaye

Mobilizing China's Communist Party

Though certainly not the first to use mobile messaging to spread political ideas (or foment political movements), the Communist Party in China is usin...

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Report Says Portals Threaten Local Sites
Media

Report Says Portals Threaten Local Sites

20y Kate Kaye

Report Says Portals Threaten Local Sites

JupiterResearch predicts portals could steal ad revenue from yellow pages and local content sites as the ad landscape continues to change. Read More...

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Wunderman Buys Digital Agency ZAAZ
Media

Wunderman Buys Digital Agency ZAAZ

20y Zachary Rodgers

Wunderman Buys Digital Agency ZAAZ

Wunderman will seek to bring the firm's digital expertise into its many regional offices. Read More...

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Report: Advertisers Turned Off by Click Fraud, Reduce Spending
Media

Report: Advertisers Turned Off by Click Fraud, Reduce Spending

20y Enid Burns

Report: Advertisers Turned Off by Click Fraud, Red...

A new report finds advertisers reducing or eliminating PPC spending with Google, Yahoo and MSN, due to click fraud. Read More...

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Omnicom Extends Web Capabilities with EVB Acquisition
Media

Omnicom Extends Web Capabilities with EVB Acquisition

20y Kate Kaye

Omnicom Extends Web Capabilities with EVB Acquisit...

The small San Francisco-based creative agency has worked with Omnicom's TBWA and BBDO on campaigns for Adidas and Wrigley. Read More...

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More Money into Interactive Marketing
Media

More Money into Interactive Marketing

20y Pamela Parker

More Money into Interactive Marketing

A couple of financings making news today may have some impact on the interactive marketing space Read More...

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From CP+B and VW, Hidden Cams in a NYC Cab
Media

From CP+B and VW, Hidden Cams in a NYC Cab

20y Zachary Rodgers

From CP+B and VW, Hidden Cams in a NYC Cab

The "Gypsy Cab Project" documents, via dashboard-mounted cameras, "all the things that make urban driving truly unique." Read More...

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