Miller Lite Extends 'Man Laws' Campaign to Web
Media

Miller Lite Extends 'Man Laws' Campaign to Web

20y Zachary Rodgers

Miller Lite Extends 'Man Laws' Campaign to Web

The brewer is encouraging its male brand acolytes to submit their guy's guy videos online for a chance to appear in one of its TV spots. Read More...

View article
What Vertical Commands the Highest CPMs and CPCs?
Media

What Vertical Commands the Highest CPMs and CPCs?

20y Pamela Parker

What Vertical Commands the Highest CPMs and CPCs?

Well.. Read More

View article
Google's Schmidt at Conde Nast Lunch Today
Media

Google's Schmidt at Conde Nast Lunch Today

20y Kate Kaye

Google's Schmidt at Conde Nast Lunch Today

Microsoft is not as much a threat to Google as Yahoo is Read More...

View article
Everything That Can Be Bloggable Will Be Bloggable
Media

Everything That Can Be Bloggable Will Be Bloggable

20y Rebecca Lieb

Everything That Can Be Bloggable Will Be Bloggable

And another we-launched-a-blog release crosses the wires.... Scoial media site imeem has hooked up with Virgin Records to create "the first ever conce...

View article
Google News Gets Personal
Media

Google News Gets Personal

20y Rebecca Lieb

Google News Gets Personal

Google News is getting personal Read More

View article
It's Not TV, It's Podcast
Media

It's Not TV, It's Podcast

20y Enid Burns

It's Not TV, It's Podcast

HBO began airing new shows this week, with the return of "Deadwood" and "Entourage," and two new series "Lucky Louie" and "Dane Cooke's Tourgasm." Eac...

View article
WPP's GroupM Buys WOM Firm
Media

WPP's GroupM Buys WOM Firm

20y Zachary Rodgers

WPP's GroupM Buys WOM Firm

Word of mouth firm M80, based in L.A., has been snatched up by WPP's GroupM Read More...

View article
Net Neutrality Event Tomorrow
Media

Net Neutrality Event Tomorrow

20y Kate Kaye

Net Neutrality Event Tomorrow

If you're in D.C Read More

View article
Omniture Improves Flash Application Measurement Tools
Media

Omniture Improves Flash Application Measurement Tools

20y Kevin Newcomb

Omniture Improves Flash Application Measurement To...

ActionSource eliminates JavaScript to improve performance, accuracy, and ease of implementation. Read More...

View article
AOL Tries to Revive Netscape.com with Digg-Like Content
Media

AOL Tries to Revive Netscape.com with Digg-Like Content

20y Pamela Parker

AOL Tries to Revive Netscape.com with Digg-Like Co...

The company hopes to take collaborative news mainstream. Read More...

View article
Volvo On the Online Hunt With New Contest
Media

Volvo On the Online Hunt With New Contest

20y Pamela Parker

Volvo On the Online Hunt With New Contest

In partnership with Disney's upcoming "Pirates of the Caribbean: Dead Man's Chest," Volvo Cars is unveiling an online treasure hunt for an actual real...

View article
SEMPO, Fair Isaac to Study Click Fraud
Media

SEMPO, Fair Isaac to Study Click Fraud

20y Pamela Parker

SEMPO, Fair Isaac to Study Click Fraud

The Search Engine Marketing Professional Organization (SEMPO) and credit fraud specialists Fair Isaac have teamed up for a research study on click fra...

View article
Digital Branding is on Acid
Media

Digital Branding is on Acid

20y Zachary Rodgers

Digital Branding is on Acid

Ornament and psychedelia are major themes in contemporary digital animation Read More...

View article
MSN to Stream Dixie Chicks Concert
Media

MSN to Stream Dixie Chicks Concert

20y Zachary Rodgers

MSN to Stream Dixie Chicks Concert

This one was announced last month, but Microsoft just issued a news release about it with some new information... MSN will stream a June 15 London per...

View article
Report: Use of Behavioral Targeting to Double
Media

Report: Use of Behavioral Targeting to Double

20y Enid Burns

Report: Use of Behavioral Targeting to Double

The number of advertisers targeting on behavior will sharply rise by next year as the practice moves beyond early adopters, says JupiterResearch. Read...

View article
Execs & Accounts for June 14, 2006
Media

Execs & Accounts for June 14, 2006

20y Zachary Rodgers

Execs & Accounts for June 14, 2006

Starlink promotes IP's Saville; Fallon hires Swedish brothers; Silverpop hires up in production. Read More...

View article
EarthLink Enlists Podcast Listeners for Ad Ideas
Media

EarthLink Enlists Podcast Listeners for Ad Ideas

20y Kevin Newcomb

EarthLink Enlists Podcast Listeners for Ad Ideas

The new "Make Advertising Better Challenge" invites PodShow Network's audience to create advertising jingles, spots, or endorsements for EarthLink. Re...

View article
Baynote Launches 'Content Guidance' Service
Media

Baynote Launches 'Content Guidance' Service

20y Kevin Newcomb

Baynote Launches 'Content Guidance' Service

The hosted service taps visitor behavior to improve site search results and navigation. Read More...

View article
Razorfish Bond Lives on in New Consultancy
Media

Razorfish Bond Lives on in New Consultancy

20y Kate Kaye

Razorfish Bond Lives on in New Consultancy

UPDATE: Vets from the consulting firm's early days are back, and betting the market is ready for their brand of digital design. Read More...

View article
Honda Test Drives the Ultramercial
Media

Honda Test Drives the Ultramercial

20y Zachary Rodgers

Honda Test Drives the Ultramercial

The three-year-old ad format lets Honda create an "exchange basis" relationship with consumers. Plus it gives good engagement. Read More...

View article
Fortune 500 Execs Unsteady with Online Advertising
Media

Fortune 500 Execs Unsteady with Online Advertising

20y Enid Burns

Fortune 500 Execs Unsteady with Online Advertising

Ad spending forecasts tell of a shift of budgets to the online channel pumping up growth in online expenditures Read More...

View article
LowerMyBills.com: Stop Stealing Our Ad Creative!
Media

LowerMyBills.com: Stop Stealing Our Ad Creative!

20y Pamela Parker

LowerMyBills.com: Stop Stealing Our Ad Creative!

When you're one of the Web's top advertisers , people want to follow in your footsteps Read More...

View article
Click-Fraud Bot Network Shut Down
Media

Click-Fraud Bot Network Shut Down

20y Pamela Parker

Click-Fraud Bot Network Shut Down

A network of 50,000 remote-controlled zombie computers, which were programmed to automatically click ads, has been shut down, brag Panda Software and ...

View article
Ben Edelman Calls Out "Banner Farms," Pins Hula Direct to the Mat
Media

Ben Edelman Calls Out "Banner Farms," Pins Hula Direct to the Mat

20y Zachary Rodgers

Ben Edelman Calls Out "Banner Farms," Pins Hula Di...

Ben Edelman's latest report is yet another valuable analysis of how spyware applications defraud both Internet users and advertisers Read More...

View article
Green Screening the Web: Snickers and Travelers
Media

Green Screening the Web: Snickers and Travelers

20y Zachary Rodgers

Green Screening the Web: Snickers and Travelers

Looking at a few new video experiences this morning Read More...

View article
BlueLithium Launches Behaviorally-Targeted Video
Media

BlueLithium Launches Behaviorally-Targeted Video

20y Kevin Newcomb

BlueLithium Launches Behaviorally-Targeted Video

AdRoll brings behavioral remarketing techniques to in-stream and in-banner video. Read More...

View article
Datran Acquires Skylist
Media

Datran Acquires Skylist

20y Kevin Newcomb

Datran Acquires Skylist

The latest acquisition of an e-mail service provider by a database marketer. Read More...

View article
1 252 253 254 255 256 684