CheckM8 Launches Ad Server
Media

CheckM8 Launches Ad Server

22y Zachary Rodgers

CheckM8 Launches Ad Server

The move marks the company's first foray into full-scale ad management. Read More...

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Execs & Accounts for March 1, 2004
Media

Execs & Accounts for March 1, 2004

22y Zachary Rodgers

Execs & Accounts for March 1, 2004

FindWhat.com hires three; Lee Mills goes to MEA Digital; Tacoda grabs first B-to-B client. Read More...

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24/7 Barely Beats Street, Raises Guidance
Media

24/7 Barely Beats Street, Raises Guidance

22y Janis Mara

24/7 Barely Beats Street, Raises Guidance

The marketing and technology firm outdid predictions and upped expectations. Read More...

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Execs & Accounts for February 27, 2004
Media

Execs & Accounts for February 27, 2004

22y Zachary Rodgers

Execs & Accounts for February 27, 2004

Smithsonian taps Real Magnet; Mark Nathanson launches a business development consultancy for agencies. Read More...

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Arbitron Drops Internet Radio Ratings
Media

Arbitron Drops Internet Radio Ratings

22y Pamela Parker

Arbitron Drops Internet Radio Ratings

Pioneering service didn't pay off. Read More

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Candidates' Web Campaigns Take Center Stage
Media

Candidates' Web Campaigns Take Center Stage

22y Janis Mara

Candidates' Web Campaigns Take Center Stage

Political candidates have learned to market themselves online. Read More...

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They Claim The Workings of The Web
Media

They Claim The Workings of The Web

22y Susan Kuchinskas

They Claim The Workings of The Web

Companies that claim to own bits and pieces of basic Web functionsare coming out of the woodwork -- and filing lawsuits. Read More...

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IndustryBrains Offers Paid Listings Ads Via RSS
Media

IndustryBrains Offers Paid Listings Ads Via RSS

22y Janis Mara

IndustryBrains Offers Paid Listings Ads Via RSS

The paid search company joins a growing list of online advertisers using the sizzling-hot RSS technology to deliver ads. Read More...

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Wireless Watch for February 26, 2004
Media

Wireless Watch for February 26, 2004

22y Zachary Rodgers

Wireless Watch for February 26, 2004

Google bows wireless support for Froogle; U.K. radio builds listeners with SMS; New mobile video offering from Mobileway. Read More...

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DMA's Wientzen: Online Marketing Booms; Trouble Lurks
Media

DMA's Wientzen: Online Marketing Booms; Trouble Lurks

22y Pamela Parker

DMA's Wientzen: Online Marketing Booms; Trouble Lu...

The organization's CEO describes a fledgling industry under siege by spam and overzealous regulators. Read More...

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DoubleClick Teams Up With Donovan Data Systems
Media

DoubleClick Teams Up With Donovan Data Systems

22y Janis Mara

DoubleClick Teams Up With Donovan Data Systems

The online ad tech firm partners with an established business to augment its offerings. Read More...

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E-Mail Authentication Inches Forward
Media

E-Mail Authentication Inches Forward

22y Pamela Parker

E-Mail Authentication Inches Forward

Microsoft kicks off testing for a protocol that enables verification of sender identity. Read More...

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Execs & Accounts for February 25, 2004
Media

Execs & Accounts for February 25, 2004

22y Zachary Rodgers

Execs & Accounts for February 25, 2004

Modem Media names interactive veteran to lead its San Francisco office; Gray Television taps WorldNow for locally-branded desktop alert systems; Forbe...

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Bits and Bytes for February 24, 2004
Media

Bits and Bytes for February 24, 2004

22y Zachary Rodgers

Bits and Bytes for February 24, 2004

DoubleClick plans keyword bidding tool; Google bows new AdSense formats. Read More...

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FindWhat Acquires Comet Systems
Media

FindWhat Acquires Comet Systems

22y Pamela Parker

FindWhat Acquires Comet Systems

UPDATE: The search player gets into the desktop advertising business. Read More...

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FTC Requests Vendor Input on Do-Not-Spam List
Media

FTC Requests Vendor Input on Do-Not-Spam List

22y Janis Mara

FTC Requests Vendor Input on Do-Not-Spam List

The agency is soliciting ideas from vendors on how to create a national registry to help stop spam. Read More...

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Coremetrics, WebSideStory Debut New Offerings
Media

Coremetrics, WebSideStory Debut New Offerings

22y Janis Mara

Coremetrics, WebSideStory Debut New Offerings

Two Web analytics firms trumpet new releases focused on simplicity and ease of use. Read More...

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Phase Two of Intel's Centrino Campaign Gets Personal
Media

Phase Two of Intel's Centrino Campaign Gets Personal

22y Janis Mara

Phase Two of Intel's Centrino Campaign Gets Person...

Online and offline ads focus on consumers' personal lives. Read More...

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SportsLine.com to Carry Video Ads
Media

SportsLine.com to Carry Video Ads

22y Zachary Rodgers

SportsLine.com to Carry Video Ads

Technology from Viewpoint will let the publisher play video ads 'in-page.' Read More...

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IMN introduces trackable RSS
Media

IMN introduces trackable RSS

22y Janis Mara

IMN introduces trackable RSS

The e-mail marketing firm says it's first to market with the tracking feed technology. Read More...

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Execs & Accounts for February 23, 2004
Media

Execs & Accounts for February 23, 2004

22y Zachary Rodgers

Execs & Accounts for February 23, 2004

Forbes.com hires two; OPA names 2004 execs; Lycos picks DARTmail. Read More...

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Execs & Accounts for February 20, 2004
Media

Execs & Accounts for February 20, 2004

22y Zachary Rodgers

Execs & Accounts for February 20, 2004

MediaCom promotion further integrates the agency with online subsidiary Beyond Interactive; SF Interactive hires a creative heavy; Aljazeera.net taps ...

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ValueClick to Sell Japanese Unit
Media

ValueClick to Sell Japanese Unit

22y Pamela Parker

ValueClick to Sell Japanese Unit

The company is still interested in Asia, but thought its Japanese investment was going nowhere. Read More...

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Wireless Watch for February 20, 2004
Media

Wireless Watch for February 20, 2004

22y Zachary Rodgers

Wireless Watch for February 20, 2004

Oscar voting supported in new SMS campaign; Premium news alerts from ABC. Read More...

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Spam Blocking Experts: False Positives "Inevitable"
Media

Spam Blocking Experts: False Positives "Inevitable"

22y Janis Mara

Spam Blocking Experts: False Positives "Inevitable...

It's impossible to block spam without inadvertently catching some legitimate e-mail, experts agreed, but the problem can be contained. Read More...

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Global 'Do Not Spam' Registry Launches
Media

Global 'Do Not Spam' Registry Launches

22y Janis Mara

Global 'Do Not Spam' Registry Launches

An international spam-fighting group launches its 'do not spam' program in China. Read More...

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TRUSTe Launches Wireless Privacy Guidelines
Media

TRUSTe Launches Wireless Privacy Guidelines

22y Zachary Rodgers

TRUSTe Launches Wireless Privacy Guidelines

Location-based services, long the holy grail of mobile marketing, are singled out in a new wireless privacy initiative. Read More...

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