Overture Rolls Out AltaVista Toolbar
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Overture Rolls Out AltaVista Toolbar

23y Brian Morrissey

Overture Rolls Out AltaVista Toolbar

Days after rival Google rolled out its new toolbar, Overture answers with one of its own, featuring a pop-up blocker and translation features. Read Mo...

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Bogus E-mail Targets Citibank Customers
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Bogus E-mail Targets Citibank Customers

23y Susan Kuchinskas

Bogus E-mail Targets Citibank Customers

The latest variation on the 'phishing' fraud alert scam warned that the recipient's checking account could be suspended. Its muddy language makes it e...

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MSN Search Tests Worrisome for LookSmart
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MSN Search Tests Worrisome for LookSmart

23y Brian Morrissey

MSN Search Tests Worrisome for LookSmart

The paid inclusion company says Microsoft's evolving search strategy could cripple its MSN distribution agreement. Read More...

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Execs & Accounts for August 18, 2003
Media

Execs & Accounts for August 18, 2003

23y Zachary Rodgers

Execs & Accounts for August 18, 2003

Addis promotes Creson to executive creative director; Klipmart launches an online video campaign targeting the gray hairs. Read More...

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Questions for Greg Livingston of WonderGroup
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Questions for Greg Livingston of WonderGroup

23y rumo

Questions for Greg Livingston of WonderGroup

Marketing involves more than just one-way communications these days, and that that's especially important to remember when you're trying to reach teen...

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McDonald's Holds 'Wi-Fi Sweepstakes'
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McDonald's Holds 'Wi-Fi Sweepstakes'

23y Team ClickZ

McDonald's Holds 'Wi-Fi Sweepstakes'

The fast food giant teams with IBM and Palm to entice wireless Internet users into its San Francisco Bay Area restaurants. Read More...

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Search Engine Show to Highlight Industry Changes
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Search Engine Show to Highlight Industry Changes

23y Zachary Rodgers

Search Engine Show to Highlight Industry Changes

Search Engine Strategies makes its annual pilgrimage to the Silicon Valley with a vengeance as Google, Yahoo! and others pole position for the top sea...

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Google Officially Releases Toolbar Update
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Google Officially Releases Toolbar Update

23y Brian Morrissey

Google Officially Releases Toolbar Update

The search giant and others look to take search off the page and onto the browser, with features for blogging, popping pop-ups, and filling in Web for...

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AOL Predicting Weak Ad Sales Through End of Year
Media

AOL Predicting Weak Ad Sales Through End of Year

23y Roy Mark

AOL Predicting Weak Ad Sales Through End of Year

Troubled media giant blames lower benefits from past contract deals at online division and reduced ad spending on cable TV stations. Read More...

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T-Online Jettisons Overture for Google
Media

T-Online Jettisons Overture for Google

23y Brian Morrissey

T-Online Jettisons Overture for Google

The German ISP becomes the first major Overture partner to invoke a change-of-control clause to switch search providers in light of the Yahoo! deal. R...

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Execs & Accounts for August 13, 2003
Media

Execs & Accounts for August 13, 2003

23y Zachary Rodgers

Execs & Accounts for August 13, 2003

Xbox and Microsoft Game Studios tap an agency to develop online campaigns for its game titles; Weatherbug picks up 17 new advertisers; EyeWonder hires...

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Overture Licenses Contextual Ad Technology
Media

Overture Licenses Contextual Ad Technology

23y Brian Morrissey

Overture Licenses Contextual Ad Technology

UPDATE: The search company turns to Quigo for additional contextual ad technology to buff up Content Match. Read More...

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64-bit, Thy Name is AMD
Media

64-bit, Thy Name is AMD

23y Beth Cox

64-bit, Thy Name is AMD

The No. 2 chipmaker looks to replace the generic x86-64 moniker with its own 'AMD64' stamp of approval. Read More...

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24/7 Real Media Re-brands Search Unit
Media

24/7 Real Media Re-brands Search Unit

23y Brian Morrissey

24/7 Real Media Re-brands Search Unit

Website Results is now 24/7 Search, as the online ad company looks to further capitalize on the central role of search in the current online ad market...

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IDG Mulls Macworld Boston Pullout
Media

IDG Mulls Macworld Boston Pullout

23y Christopher Saunders

IDG Mulls Macworld Boston Pullout

IDG will tell Boston in early fall if it'll host CreativePro (formerly Macworld) in 2004. Meanwhile, it drops some exhibitor fees at all shows to boos...

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Transmeta Tabs TM8000 Chip Efficeon
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Transmeta Tabs TM8000 Chip Efficeon

23y Brian Morrissey

Transmeta Tabs TM8000 Chip Efficeon

The new moniker emphasizes the microprocessor's efficient use of power as an ideal attribute in a world of mobile computing devices. Read More...

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Google Grabs Enterprise Customers
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Google Grabs Enterprise Customers

23y Robyn Greenspan

Google Grabs Enterprise Customers

Already a force in Web and ad-related search, Google gains ground with corporate users, landing nine accounts including Pfizer and the U.S. Army. Read...

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Report: ISPs Block 17 Percent of Legit E-mail
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Report: ISPs Block 17 Percent of Legit E-mail

23y Brian Morrissey

Report: ISPs Block 17 Percent of Legit E-mail

The false-positive rate declines slightly in the first half of the year but remains high, according to figures from e-mail delivery company Return Pat...

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Execs & Accounts for August 11, 2003
Media

Execs & Accounts for August 11, 2003

23y Zachary Rodgers

Execs & Accounts for August 11, 2003

Overture establishes a Sydney presence; Viewpoint grabs a new chief executive; NetIQ board adds two, drops one Read More...

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eBay Invokes Trademark on Google Keywords
Media

eBay Invokes Trademark on Google Keywords

23y Brian Morrissey

eBay Invokes Trademark on Google Keywords

The Internet auction giant flexes its legal muscle to get Google to stop selling keywords bearing its trademarks. Read More...

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AOL Re-Launches Auto Channel
Media

AOL Re-Launches Auto Channel

23y Roy Mark

AOL Re-Launches Auto Channel

New deals with Edmunds.com and Kelly's Blue Book drives AOL's first foray into the lead generation business. Read More...

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HP Opens Curtains on New Consumer Strategy
Media

HP Opens Curtains on New Consumer Strategy

23y Bob Liu

HP Opens Curtains on New Consumer Strategy

UPDATE: Analysts optimistic as CEO Fiorina announces at a New York launch event plans to spend $300 million in HP's largest-ever consumer marketing ca...

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New Ask Jeeves Campaign Sidelines Butler
Media

New Ask Jeeves Campaign Sidelines Butler

23y Brian Morrissey

New Ask Jeeves Campaign Sidelines Butler

The multi-media campaign emphasizes its buffed-up search technology rather than its natty butler. Read More...

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Study: Agencies Still Skeptical of Interactive Advertising
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Study: Agencies Still Skeptical of Interactive Advertising

23y Brian Morrissey

Study: Agencies Still Skeptical of Interactive Adv...

Gartner finds ad agencies unconvinced by the online ad industry's efforts to promote the Web as effective for branding. Read More...

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WebSideStory Bows HitBox Enhancements
Media

WebSideStory Bows HitBox Enhancements

23y Kevin Newcomb

WebSideStory Bows HitBox Enhancements

Can an online Web analytics service offer robust data collection and reporting, yet be simple enough for non-technical users? WebSideStory thinks so. ...

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Google Backtracks on AdSense Changes
Media

Google Backtracks on AdSense Changes

23y Brian Morrissey

Google Backtracks on AdSense Changes

UPDATE: Just a day after making changes it said would make AdSense ad space more valuable, the company withdraws the features due to publisher complai...

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WirelessWatch for August 8, 2003
Media

WirelessWatch for August 8, 2003

23y Zachary Rodgers

WirelessWatch for August 8, 2003

Half of European marketers using SMS; Young U.S. consumers cut the cord; SMS offers to fill communication gaps Read More...

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