USAToday.com Tests Registration
Media

USAToday.com Tests Registration

23y Brian Morrissey

USAToday.com Tests Registration

The news site cautiously joins other top newspaper sites in requiring users to submit demographic information to access parts of the site. Read More...

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Study: At-Work Audience is Huge, Affluent
Media

Study: At-Work Audience is Huge, Affluent

23y Brian Morrissey

Study: At-Work Audience is Huge, Affluent

More research confirms that marketers can tap into a lucrative audience by shifting advertising online during the day. Read More...

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Execs and Accounts for February 19, 2003
Media

Execs and Accounts for February 19, 2003

23y Zachary Rodgers

Execs and Accounts for February 19, 2003

Heineken USA makes its latest TV spot available online before its Grammy broadcast; Telewest Broadband renews its ad management contract with 24/7 Rea...

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E-Mail Coalition Announces False-Positive Forum
Media

E-Mail Coalition Announces False-Positive Forum

23y Brian Morrissey

E-Mail Coalition Announces False-Positive Forum

The NAI's new e-mail group will gather anecdotal information from consumers whose legitimate messages have been blocked by over-aggressive e-mail filt...

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Overture's Gamble
Media

Overture's Gamble

23y Brian Morrissey

Overture's Gamble

With its AltaVista purchase, Overture paid a steep price to battle Google and increase its share of the search pie. Overture to Buy AltaVista Read Mor...

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Gomez Prepares European Push
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Gomez Prepares European Push

23y Team ClickZ

Gomez Prepares European Push

The site performance measurement specialist makes two U.K. buys and eyes expansion onto the continent by year's end. Read More...

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Nielsen//NetRatings Launches MegaPanel Service
Media

Nielsen//NetRatings Launches MegaPanel Service

23y Gretchen Hyman

Nielsen//NetRatings Launches MegaPanel Service

The Internet research firm launches a new metering product that taps into the minds of one million Internet users. Read More...

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ZDNet Re-launches With New Ad Options
Media

ZDNet Re-launches With New Ad Options

23y Brian Morrissey

ZDNet Re-launches With New Ad Options

The site's new look includes the 'PowerCenter,' which allows tech advertisers to showcase their own content at several points in the site. Read More...

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Performics Inks Deal for Coremetrics Analytics
Media

Performics Inks Deal for Coremetrics Analytics

23y Brian Morrissey

Performics Inks Deal for Coremetrics Analytics

The partnership integrates their tracking and analytics technology, giving Performics customers a single dashboard for measuring their marketing campa...

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AT&T Broadband Gives Way to Comcast
Media

AT&T Broadband Gives Way to Comcast

23y Erik Dafforn

AT&T Broadband Gives Way to Comcast

Comcast puts its brand on the cable TV and high-speed Internet provider and bets that HDTV and video-on-demand will pump up revenues. Read More...

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Overture to Buy AltaVista
Media

Overture to Buy AltaVista

23y Brian Morrissey

Overture to Buy AltaVista

UPDATE: The $140 million deal would give Overture an algorithmic search product to challenge Google. Read More...

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Cisco Launches $100-$150M Ad Campaign
Media

Cisco Launches $100-$150M Ad Campaign

23y Brian Morrissey

Cisco Launches $100-$150M Ad Campaign

The new campaign seeks to position the company as the nerve center of the networked computing with the tagline 'This is the power of the Network. Now....

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Is the End Near for Salon.com?
Media

Is the End Near for Salon.com?

23y Beth Cox

Is the End Near for Salon.com?

Once again the hip online journalism and commentary site is on the brink of disaster as the ad revenue just isn't there and the subscription model isn...

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Google Acquires Blog Software Firm
Media

Google Acquires Blog Software Firm

23y Ryan Naraine

Google Acquires Blog Software Firm

Google continues its push into the content businesswith the purchase of Pyra Labs' Blogger.com'push-button' Web publishing platform. Read More...

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Execs and Accounts for February 14, 2003
Media

Execs and Accounts for February 14, 2003

23y Zachary Rodgers

Execs and Accounts for February 14, 2003

TRUSTe appoints three to its board of directors, including former Federal Trade Commissioner Christine Varney; itraffic launches British Airways' newe...

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SuperPages.com adds VoIP
Media

SuperPages.com adds VoIP

23y Brian Morrissey

SuperPages.com adds VoIP

Visitors to Verizon's yellow pages site can directly talk to advertisers via voice over IP thanks to a deal with eStara. Read More...

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Earnings Roundup: ValueClick, iVillage
Media

Earnings Roundup: ValueClick, iVillage

23y Brian Morrissey

Earnings Roundup: ValueClick, iVillage

ValueClick turns a profit, while iVillage scales back and ramps up subscriptions. Read More...

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Overture Inks Search Pact with MSN Japan
Media

Overture Inks Search Pact with MSN Japan

23y Brian Morrissey

Overture Inks Search Pact with MSN Japan

The paid listings provider continues its international expansion with a deal to provide commercial search for MSN's properties in Japan. Read More...

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Yahoo! Plans Bundled Services
Media

Yahoo! Plans Bundled Services

23y Brian Morrissey

Yahoo! Plans Bundled Services

The company plans to bundle together subscription services for broadband users outside of its SBC partnership. Read More...

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Yahoo! Promises More Search Moves
Media

Yahoo! Promises More Search Moves

23y Brian Morrissey

Yahoo! Promises More Search Moves

The portal giant says it will roll out new search functions throughout its network this year. Yahoo!, BT Partner for Broadband Services Read More...

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Yahoo!, BT Partner for Broadband Services
Media

Yahoo!, BT Partner for Broadband Services

23y Derek Harding

Yahoo!, BT Partner for Broadband Services

The content player and service provider will intro premium services, including spam control and photo storage, to U.K. customers. A multi-million-doll...

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iTV and the Converged Broadcast
Media

iTV and the Converged Broadcast

23y Zachary Rodgers

iTV and the Converged Broadcast

Question: What do you get when you cross a remote control, an OpenTV set-top box, and a home viewer who searches the Web while watching sports? Answer...

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Execs and Accounts for February 12, 2003
Media

Execs and Accounts for February 12, 2003

23y Zachary Rodgers

Execs and Accounts for February 12, 2003

New York Life Insurance Company has selected Digital Impact to create and execute online direct marketing campaigns; Squeaky Wheel Media relaunches th...

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Sun Pushes Network Computing Initiative Online
Media

Sun Pushes Network Computing Initiative Online

23y Brian Morrissey

Sun Pushes Network Computing Initiative Online

With a takeover of Forbes.com and other buys, the tech company uses the Net to build awareness of Scott McNealy's Webcast presentation. Read More...

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Can the Spam, Say Office Workers
Media

Can the Spam, Say Office Workers

23y Gretchen Hyman

Can the Spam, Say Office Workers

A recent two-part survey finds that 9 out of 10 Americans who access e-mail at work want Congress to enforce the elimination of spam e-mail. Read More...

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MSN, Lexus Launch Luxury Web site
Media

MSN, Lexus Launch Luxury Web site

23y Brian Morrissey

MSN, Lexus Launch Luxury Web site

The new destination on MSN features business news, light jazz, city guides, and some Lexus information. Read More...

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Google Named Brand of the Year
Media

Google Named Brand of the Year

23y Brian Morrissey

Google Named Brand of the Year

UPDATE: A poll by Interbrand finds Google the top global brand in 2002, beating out Apple and even Coke. Read More...

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