FTC Commissioner Harbour: "We have entered a digital arms race, and the current outlook is troubling."
Media

FTC Commissioner Harbour: "We have entered a digital arms race, and the cur...

16y Kate Kaye

FTC Commissioner Harbour: "We have entered a digit...

Federal Trade Commissioner Pamela Jones Harbour has always been a thorn in the side of the online ad industry Read More...

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Scannable Retail Stickers to Extend Google's Local Presence
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Scannable Retail Stickers to Extend Google's Local Presence

16y Christopher Heine

Scannable Retail Stickers to Extend Google's Local...

Google builds on its Favorite Places program with retail barcodes designed to be used with mobile applications. Read More...

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Yahoo Opens Behavioral Ad Data Curtain
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Yahoo Opens Behavioral Ad Data Curtain

16y Kate Kaye

Yahoo Opens Behavioral Ad Data Curtain

As FTC hosts yet another privacy discussion today, Yahoo lets users opt out of behavioral targeting. Read More...

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Growth in Android Handsets Drives App Development
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Growth in Android Handsets Drives App Development

16y Jack Marshall

Growth in Android Handsets Drives App Development

Media companies and brands are getting serious about Google's mobile OS. Read More...

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Google Ends Trial of Simplified Local Ads
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Google Ends Trial of Simplified Local Ads

16y Zachary Rodgers

Google Ends Trial of Simplified Local Ads

Google has ended a two-month test of simplified local listings designed to help small businesses target ads to geographic searches Read More...

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Reuters: Friendster Sale Is Imminent
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Reuters: Friendster Sale Is Imminent

16y Zachary Rodgers

Reuters: Friendster Sale Is Imminent

A few stories of note from around the Internet: Friendster to be Sold by Month's End Reuters Proto-social network will be sold to Asian firm for about...

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AOL and Neopets Cited for Running Violent Film Ads on Kids' Sites
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AOL and Neopets Cited for Running Violent Film Ads on Kids' Sites

16y Douglas Quenqua

AOL and Neopets Cited for Running Violent Film Ads...

The FTC reports that ads for violent R-rated films were spotted on sites targeting children under 13, such as Neopets, Runescape, and WWE Superstars. ...

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How Bloggers Are Dealing with FTC's Disclosure Rules
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How Bloggers Are Dealing with FTC's Disclosure Rules

16y Kate Kaye

How Bloggers Are Dealing with FTC's Disclosure Rul...

Bloggers are taking a variety of approaches to the Federal Trade Commission's endorsement guidelines -- from lax to rigorous. Read More...

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Southwest Airlines Tests Facebook Video Contest
Media

Southwest Airlines Tests Facebook Video Contest

16y Christopher Heine

Southwest Airlines Tests Facebook Video Contest

Campaign drove engagement during travel-busy holiday season. Read More...

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YouTube Grabs More Long-Form Video Content in U.K.
Media

YouTube Grabs More Long-Form Video Content in U.K.

16y Jack Marshall

YouTube Grabs More Long-Form Video Content in U.K.

Google's major content agreement with U.K. broadcaster Five will bring full-length programming to YouTube. Read More...

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Could NBC Sale to Comcast Spell Trouble for Hulu?
Media

Could NBC Sale to Comcast Spell Trouble for Hulu?

16y Zachary Rodgers

Could NBC Sale to Comcast Spell Trouble for Hulu?

Comcast's 'TV Everywhere' experiment may be incompatible with NBC's involvement with the premium video site. Read More...

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E-mail Deliverability Suffered on Cyber Monday
Media

E-mail Deliverability Suffered on Cyber Monday

16y Christopher Heine

E-mail Deliverability Suffered on Cyber Monday

Almost one-quarter of e-mail messages sent on Cyber Monday didn't reach the inbox, according to Pivotal Veracity. Read More...

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Consortium to Measure Online Ads' Impact on Offline Sales
Media

Consortium to Measure Online Ads' Impact on Offline Sales

16y Fred Aun

Consortium to Measure Online Ads' Impact on Offlin...

IRI, Dynamic Logic and other firms will tie online campaigns to brick-and-mortar purchase data. Read More...

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Cheil Worldwide Acquires The Barbarian Group
Media

Cheil Worldwide Acquires The Barbarian Group

16y Zachary Rodgers

Cheil Worldwide Acquires The Barbarian Group

South Korea marketing agency Cheil Worldwide has picked up a majority stake in The Barbarian Group, the acclaimed agency behind Burger King's Subservi...

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It's Synergy Time at Razorfish and Digitas
Media

It's Synergy Time at Razorfish and Digitas

16y Zachary Rodgers

It's Synergy Time at Razorfish and Digitas

Job losses are possible as Vivaki begins sharing talent, real estate, and technology between big digital agencies. Read More...

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New AOL Gambit Could Undermine Premium Content Goals
Media

New AOL Gambit Could Undermine Premium Content Goals

16y Kate Kaye

New AOL Gambit Could Undermine Premium Content Goa...

AOL will assign stories based on search and ad data, but algorithmic content strategy could undermine its premium publisher ambitions. Read More...

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Geo-Targeted Display Ads Set for Growth
Media

Geo-Targeted Display Ads Set for Growth

16y Douglas Quenqua

Geo-Targeted Display Ads Set for Growth

Spending on location-targeted ads to more than double by 2013, says BIA/Kelsey Read More...

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Execs & Accounts: Draftfcb, Yahoo, Buddy Media
Media

Execs & Accounts: Draftfcb, Yahoo, Buddy Media

16y ClickZ News Staff

Execs & Accounts: Draftfcb, Yahoo, Buddy Media

Moorhead leaves Razorfish for Draft; Yahoo promotes David Ko to oversee N.A. Audiences; Etsy taps Buddy Media for Facebook page. Read More...

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Like Pharma, Food Marketers Walk Search Ad Tightrope
Media

Like Pharma, Food Marketers Walk Search Ad Tightrope

16y Kate Kaye

Like Pharma, Food Marketers Walk Search Ad Tightro...

As part of its swine flu-related search advertising campaign, Florida Department of Citrus inadvertently advertised orange juice as a flu cure. Read M...

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Execs & Accounts: Tremor, PointRoll, WeatherBug, Mpire
Media

Execs & Accounts: Tremor, PointRoll, WeatherBug, Mpire

16y ClickZ News Staff

Execs & Accounts: Tremor, PointRoll, WeatherBug, M...

Tremor Grabs Yahoo Media Exec; PointRoll names Gatto SVP of sales; hires at WeatherBug, Mpire, and others. Read More...

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Univision Launches Branded Network
Media

Univision Launches Branded Network

16y Kate Kaye

Univision Launches Branded Network

The branded ad network phenomenon has cooled a bit in the past year, but apparently some publishers still find value in the model Read More...

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Holidays to Restore E-mail Marketing Levels
Media

Holidays to Restore E-mail Marketing Levels

16y Jack Marshall

Holidays to Restore E-mail Marketing Levels

Use of e-mail and online ads by small business advertisers is poised to revisit pre-recession levels this holiday season, according to reports. Read M...

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Consumers Do Homework Before Buying This Holiday Season
Media

Consumers Do Homework Before Buying This Holiday Season

16y Douglas Quenqua

Consumers Do Homework Before Buying This Holiday S...

Online holiday shopping going up again, after a decline last year. Read More...

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Zappos.com Rolls Out Clickable Product Videos
Media

Zappos.com Rolls Out Clickable Product Videos

16y Christopher Heine

Zappos.com Rolls Out Clickable Product Videos

Online shoe retailer Zappos.com is testing interactive video on its site for Nike products. Read More...

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Gannett Digital Hires New National Sales Head
Media

Gannett Digital Hires New National Sales Head

16y Kate Kaye

Gannett Digital Hires New National Sales Head

As vice president of sales for Gannett Digital, Andy Jacobson will lead national sales for Gannett's network of Web sites and communities. Read More...

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Monster's Ad Network Doubles Impressions During Recession
Media

Monster's Ad Network Doubles Impressions During Recession

16y Christopher Heine

Monster's Ad Network Doubles Impressions During Re...

A company battered by the economic downturn looks to position itself for better days. Read More...

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Execs & Accounts: iCrossing, iVillage, LBi
Media

Execs & Accounts: iCrossing, iVillage, LBi

16y ClickZ News Staff

Execs & Accounts: iCrossing, iVillage, LBi

iCrossing promotes Brian Powley; iVillage names SVP, marketing; Digital agency LBi hires U.S. COO. Read More...

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