The deal will boost employment classified ads on TMP's Monster.com, as well as its client roster. Read More...
View articleSkyGo nets a big "in" with OmniSky's publishers through the arrangement. Read More...
View articleAiming to persuade global audiences to make online purchases with its cards, the payment services giant renews and expands a previous deal with the Sa...
View articleThe University of South Africa has partnered with FrontRange Solutions to introduce students to the discipline of CRM. Read More...
View articleFollowing its "A.I." campaign, Warner Bros. continues to throw sizable resources behind "stealth" movie promotions on the Web. Read More...
View articleIn partnership with a local Omnicom affiliate, the Alley-based interactive shop is looking to broaden its client base -- despite well-publicized troub...
View articleSeizing on America Online's rate hike last week, Microsoft is throwing $50 million behind ads that encourage users to switch. Read More...
View articleDo we want to be able to compete on Madison Avenue again? Will we be able to compete against print, broadcast, and cable on an equal footing? We will,...
View articleAs the rich media e-mail marketer continues its management shifts,new CEO Yoakum says the company remains in financial trouble. Read More...
View articleIf you think times are tough now, think about the time when one-third, not just 4 or 5 percent, of all workers were unemployed. People wandered the co...
View articlePepsid to debut new site, contest; GoTo appoints new board member; mediadome finds traction with "super browsers". Read More...
View articleThe firm will be bought by a subsidiary of its one-time suitor. Read More...
View articleCombining out-of-home ads with PDA infrared beaming technology is proving to be attractive to advertisers, says the Viacom unit. Read More...
View articleThere was no Grand Clio for entrants this year, though Freestyle Interactive, Zentropy, Blast Radius, Deepend and Kinetic take away golds. Read More...
View articleNine Dots will be aligned closer to Maxxcom's Colle+McVoy, through a newly revamped structure. Read More...
View articleDespite its recent price hike, AOL is not likely to have to weather a storm. So is there no hope? Is the U.S. Web doomed to become an AOL lake? Well, ...
View articleAvenue A reduces staff, says new product is still on track; Wheelhouse lands clients; Unicast partners with Zengine. Read More...
View articleWhen you think of the Internet as being just another way to print, or another way to broadcast, or another way to run a store and market to people, yo...
View articleA new campaign aims to drive attention from the breakfast table to the Web -- and ultimately, to the silver screen. Read More...
View articleBut banners and e-mail marketing will become lessimportant in the marketing mix, according to the Yankee Group. Read More...
View articleOn the heels of March's middleware ad campaign, Big Blue aims to focus on the people behind its business. Read More...
View articleThe licensee unit of Priceline.com signs another co-marketing promotional deal, this time with SmartMoney.com. Read More...
View articleAn advertising effort, designed by Mad Dogs & Englishmen, aims to convince wannabe writers to submit work to AOL Time Warner's publishing division...
View articleOnline music is heading out of the courts and into the market. Finally. The bad news: For now, the labels hold all the cards. The good news: The searc...
View articleThe Atlanta-based incentivized surfing play finds a buyer. Read More...
View articleThe vodka giant taps Spike Lee and others for an online site that hopes to hook Web surfers into the brand's essence. Read More...
View articleThe Alley-based ad network inks a deal with iBEAM tapping DART to handle spot insertion. Read More...
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