Interactive Distributors Inc. in Los Angeles (IDI) said it is creating anetwork of local TV stations to cross-promote their genre-related catalog Webs...
View articleNetGravity delivered itsGlobal Profile Service, the second in a series of offerings that began withthe introduction of NetGravity AdCenter. Read More...
View articleEmail Publishing Inc. in Boulder, CO, aprovider of message delivery and opt-in e-mail subscription services, isworking with BPA International to defin...
View articleCoolSavings.com Inc. in Chicagofiled afederal lawsuit against EmaginetInc. , claiming infringement of itspatent for an "Interactive Marketing Network ...
View articleExcite Inc. named Lowe & Partners/SMS of New York City as the company’s advertising agency of record, with a focus on consumer advertising....
View articleStartup operation NetZero Inc. launched a free Internet access service backed by highly targeted ads in anon-screen window that can't be closed. Read ...
View articleYoung & Rubicam Inc. won a $15 million to $20million marketing assignment from GeoCities. Read More...
View articleCASIE , the Coalition for Advertising SupportedInformation and Entertainment, handed out honors recently at the Associationof National Advertisers Ann...
View articleRealWorld Corp., a provider of financial software solutions, selected PRfirm Miller/Shandwick Technologies to helpraise its market presence and promot...
View articleWeb measurement firm NetRatings released the top 10 ad banners for the week ending Oct. 3. Read More...
View articleG.M. O'Connell, CEO of ModemMedia.Poppe Tyson in Westport, CT, has been elected to the DirectMarketing Association's Board ofDirectors. Read More...
View articleRadioWave.com Inc. and ENCO Systems Inc. , the manufacturer ofDADpro32, a digital audio delivery system, are cooperating to deliverinteractive radio v...
View articleWeb site developer 25online launcheda sitepromotion package that is "guaranteed to place a company high in search engineresults." Read More...
View articleArbitron NewMedia signed an agreement with Motorola subsidiary RadioWave.com , allowing Arbitron to use RadioWave software in tracking Internet listen...
View articleIn another sign of the intensifying competition amongthe Internet portals, GeoCities Inc. plans to spend up to $20 million on anew marketing campaign....
View articleOnline real estate listing firm HomeSeekers.com posted aloss of $2.79 million for the fiscal year ended June 30, 1998, compared to aloss of $2.12 mill...
View articleAd network DoubleClick Inc. andCompaq's AltaVista search site will launch theAltaVista Holiday Shopping Guide during the last week in October. Read Mo...
View articleRare Medium Corp. completed itsplan totransform itself into a pure Internet company by selling its majority interestin air conditioning business Fresh...
View articleAd network DoubleClick Inc. in New York postedthird quarter revenues of $20.8 million, up from $8.2 million a year earlier,but its net loss jumped to ...
View articleUS Interactive recently launched apromotional Web site for the new McGraw-Hill book, "StrikingItRich.com:Profiles of 23 Incredibly Successful Websites...
View articleAnn Handley, editor in chief of ClickZ ,has some interesting coverage of theWeb Marketing 98 conference in Washington, DC, including success stories, ...
View articleADSmart , an Internet advertisingnetwork andsubsidiary of CMGI, named John Federman, publisher of PCWeek, as its chief executive officer. Read More...
View articleRecommendation technology firm NetPerceptions Inc. launched Net Perceptions for Call Centers, designed topersonalize inbound and outboundcall center c...
View articleThrifty Car Rental, in conjunction with Blockbuster On-Line, is offering avirtual road trip promotion on the Web in search of clues that could win use...
View articleInfoSpace.com into a strategicalliance toadd listings from the One & OnlyNetwork to its classifieds section. Read More...
View articleMSNBC.com named Cherylynne Crowther asdirector of marketing, responsible for the marketing, public relations andresearch efforts for the news site. Re...
View articleTektronix Inc. will "own the day" today by purchasingbanners across the topof every page on Microsoft's MSNBC.com site. Read More...
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