Facebook said all ad networks must delete Facebook UIDs to operate on its platform. Read More...
View articleFor most brands, customers won't initiate and build a valuable brand conversation on their own - it's the brand's job to start a conversation customer...
View articleEmbrace of in-stream ads, including third party clients, is a key step. Read More...
View articleThe data broker loses the best stream of social media consumer information available. Read More...
View articleIf Betsey Johnson's recent campaign is any indication, a more sophisticated way to leverage the geo-social platform would likely be welcomed by market...
View articleJeans company live-streamed a Nada Surf performance last weekend and added 45,000 "Likers" to its brand page. Read More...
View articleIf you're worried about diving head first into social media, start with a Facebook page or blog without too much controversy. Read More...
View articleFacebook was expected to respond to a Congressional inquiry by today, but has received an extension. Read More...
View articleOutbound VP of global sales is credited with taking a young social site and making it a home for big advertisers. Read More...
View articleCould checking in at polling places help get out the vote? Read More...
View articleWhat can you do in social media that you cannot do in other media? That's the new challenge. Read More...
View articleAutomaker asks users to check in for a shot at a Mazda2 hatchback. Read More...
View articleReach of ads on MySpace, Twitter, and LinkedIn trail by comparison, comScore estimates. Read More...
View articleSkincare brand joins the Gap as one of the first advertisers to test the group-buying platform nationwide. Read More...
View articleThe space travel agency would like recent deals with Gowalla and Foursquare to reap an audience similar to the 626,700 followers it garnered on Twitte...
View articleThe networking site has moved into geo-social, search, and display advertising since unveiling the open graph in April. Read More...
View articleWe live in a new era of social influence where influencers are no longer limited to journalists and celebrities that speak to millions. As marketers w...
View articleSoap.com's tests on Groupon reveal that online retailers have advantages over offline marketers for getting the most out of loss-leaders. Read More...
View articleMarketers interested in scraping User IDs should fear Facebook's ire. Read More...
View articleDirectory publisher hopes small businesses with national e-commerce aspirations will come aboard. At least three already have. Read More...
View articleFox Sports Interactive is acquiring Yardbarker, a sprawling network of more than 800 sports blogs. Read More...
View articleSocial marketing is a conversation, not a broadcast. Follow these tips from Urban Outfitters on how to let your customers shape your brand. Read More...
View articleAgency executives expect more advertising dollars will flow to Facebook and Microsoft's Bing under the social-and-search partnership. Read More...
View articleThe firm will offer FarmVille players access to a branded airship providing virtual crop protection. Read More...
View articleOnline service that sells tickets to events found that a share on Facebook generated an average of $2.52 in ticket sales. Read More...
View articleShiv Singh, head of digital at Mountain Dew's parent company PepsiCo, says these tests could have a huge impact on display advertising's future. Read ...
View articleThe beverage company's digital head talks to ClickZ about Refresh Everything, Foursquare, Facebook, Stickybits, and a new iPhone app. Read More...
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