Arrival Time and Response Rate Decline
Email

Arrival Time and Response Rate Decline

23y Paul Soltoff

Arrival Time and Response Rate Decline

E-mail rush hour. Avoid it, and your message will stand out. Read More...

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Tracking Results on a Budget
Email

Tracking Results on a Budget

23y Heidi Anderson

Tracking Results on a Budget

Small businesses don’t have larger companies’ deep pockets. How to track e-mail campaign results on a budget. Read More...

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The Art of Discipline
Email

The Art of Discipline

23y Kathleen Goodwin

The Art of Discipline

Pulling together an e-newsletter plan you can stick with. Read More

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Spam Goes Off the Charts in July
Email

Spam Goes Off the Charts in July

23y Susan Kuchinskas

Spam Goes Off the Charts in July

July was a bad month for spam, with more junk email littering corporate inboxes on 31 days than in all of 2002. Read More...

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The Confirmation Quandary
Email

The Confirmation Quandary

23y Ben Isaacson

The Confirmation Quandary

Most e-mailers don’t practice double opt-in, but may have to soon. Considerations when tightening a confirmation policy. Read More...

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Spam and Viruses: Unholy Matrimony, Part 1
Email

Spam and Viruses: Unholy Matrimony, Part 1

23y Carla Schroder

Spam and Viruses: Unholy Matrimony, Part 1

Make no mistake about it -- spam and viruses are deliberate, malicious assaults on our systems that often work together to penetrate and compromise ou...

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Spamming to Stop Spam
Email

Spamming to Stop Spam

23y Susan Kuchinskas

Spamming to Stop Spam

It would be worth $9.95 to put a cork into the stream of sleazy e-mails that clog your inbox, wouldn’t it? Too bad experts say Remove.org’s plan won’t...

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Maximizing the Mail Server Budget With MailMax
Email

Maximizing the Mail Server Budget With MailMax

23y Team ClickZ

Maximizing the Mail Server Budget With MailMax

Although it has its quirks, SmartMax Software’s MailMax offers an advanced feature set at a minimal price. Read More...

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Avoid Becoming Collateral Damage
Email

Avoid Becoming Collateral Damage

23y Team ClickZ

Avoid Becoming Collateral Damage

The risk of becoming a collateral casualty in the war on spam is large for small businesses that rely on e-mail as a primary marketing strategy. When ...

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'Do Not' Madness
Email

'Do Not' Madness

23y Al DiGuido

'Do Not' Madness

Well-intentioned it may be. But the do-not movement may spell doom for jobs and businesses. Read More...

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ITSPA Offers Fast Fixes to Reduce Spam
Email

ITSPA Offers Fast Fixes to Reduce Spam

23y Team ClickZ

ITSPA Offers Fast Fixes to Reduce Spam

Fighting spam is an aggravating priority for America’s eight million small- to medium-sized businesses, according to the ITSPA, a national non-profit ...

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IT More Stressed by Email Problems than Divorce
Email

IT More Stressed by Email Problems than Divorce

23y Al DiGuido

IT More Stressed by Email Problems than Divorce

Corporate email systems are driving IT workers crazy. Really. A new study reveals that more than one-third of IT staffers say the loss of email is mor...

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Memo to Spammers: I Surrender
Email

Memo to Spammers: I Surrender

23y Beth Cox

Memo to Spammers: I Surrender

When she had to choose between blocking the constant deluge of junk mail or possibly missing another important correspondence or news tip, columnist B...

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The B2B E-Mail Checklist
Email

The B2B E-Mail Checklist

23y Karen Gedney

The B2B E-Mail Checklist

No one ever said you couldn’t use a cheat sheet for your next e-mail campaign. Here’s ours. Read More...

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Three Newsletters That Sell
Email

Three Newsletters That Sell

23y Paul Soltoff

Three Newsletters That Sell

Three newsletters that work (serving three very different industries). Read More...

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Brightmail Steps Up Fight Against Spam With Version 5.0 Release
Email

Brightmail Steps Up Fight Against Spam With Version 5.0 Release

23y Edward Grossman

Brightmail Steps Up Fight Against Spam With Versio...

Brightmail this week released the fifth generation of its popular Brightmail Anti-Spam software. Read More...

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Everybody Loves E-Mail
Email

Everybody Loves E-Mail

23y Team ClickZ

Everybody Loves E-Mail

Except when it’s spam. And the latest release of MDaemon, in addition to offering a sophisticated feature set within a stable and reliable product, em...

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E-Mail Case Study: Hold the E-Mail
Email

E-Mail Case Study: Hold the E-Mail

23y Heidi Anderson

E-Mail Case Study: Hold the E-Mail

Though not about e-mail, today’s case study offers ideas for an e-mail campaign. Read More...

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Plesk Adds Anti-Spam
Email

Plesk Adds Anti-Spam

23y P.J. Fusco

Plesk Adds Anti-Spam

Plesk, now owned by SWsoft, adds anti-spam and security features to version 6 of its control panel. Read More...

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Even Without Spam, Email Is Not Cost-Free
Email

Even Without Spam, Email Is Not Cost-Free

23y George Spafford

Even Without Spam, Email Is Not Cost-Free

As any IT pro will tell you, email is not free to the organization hosting it. Our Datamation columnist argues that spammers should have no legal righ...

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Segmentation Secrets
Email

Segmentation Secrets

23y Kathleen Goodwin

Segmentation Secrets

Reader profiling for personalized newsletters. Read More

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What's Your E-Mail Policy?
Email

What's Your E-Mail Policy?

23y Ben Isaacson

What's Your E-Mail Policy?

Four reasons marketers and Webmasters must adopt a new kind of e-mail policy. Read More...

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What’s Your E-Mail Policy?
Email

What’s Your E-Mail Policy?

23y Ben Isaacson

What’s Your E-Mail Policy?

Four reasons marketers and Webmasters must adopt a new kind of e-mail policy. Read More...

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The Penguin and the Assassin
Email

The Penguin and the Assassin

23y Team ClickZ

The Penguin and the Assassin

Based on the popular SpamAssassin software, Roaring Penguin offers a cheap and customizable solution to ISPs that provides a simple interface for end ...

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E-Mail Creative Checklist
Email

E-Mail Creative Checklist

23y Jeanne Jennings

E-Mail Creative Checklist

Design, copy, sizes, formats, and keeping the client happy. Read More...

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Poll: Spam Annoyance Leveling Off
Data insights

Poll: Spam Annoyance Leveling Off

23y Brian Morrissey

Poll: Spam Annoyance Leveling Off

A new Harris Poll finds that four out of five Internet users want spam outlawed, but many are starting to get used to it. Read More...

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Financial Services CaseStudies
Email

Financial Services CaseStudies

23y Karen Gedney

Financial Services CaseStudies

The financial services industry is a natural for e-mail marketing. Read More...

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