About 75 people were laid off last week as the site continued cost-cutting begun last year. Read More...
View articleOffering comes a week after Microsoft announced general availability of Engagement Mapping tool. Read More...
View articleMolecular names a new head of its San Francisco office; Publicis Dallas creates Curves' branding campaign, and Liquid Advertising gets Codemaster acco...
View articleA look at how some brands are using application advertising. First in a two-part series. Read More...
View articleExecuting a viral campaign is easy to promise and hard to deliver. Two common themes in viral videos. Read More...
View article...the Yahoo-Google partnership -- according to Yahoo -- can be found at this new microsite Read More...
View articleAs part of a broader conversation last week, I asked Internet Advertising Bureau VP Public Policy Mike Zaneis what he thought about how the IAB would ...
View articleBarack Obama's campaign is gradually edging towards the $5.5 million mark Read More...
View articleAccording to Technorati, nearly 70 percent of bloggers use self-service contextual ad platforms such as Google's. Read More...
View articleeMarketer reports U.S. spending on online video ads will hit about $5.8 billion by 2013. Read More...
View articleFour examples of digital experiences that educate or entertain, interrupting monotony or pain. Read More...
View articleThe Great Schlep has launched with this genuinely funny -- and impactful -- video featuring Sarah Silverman exhorting her viewers to get their butts d...
View articleMike Zaneis, the group's representative on Capitol Hill, says it may announce data security and enforcement plans in the next four to six weeks. Read ...
View articleMore evidence steps are needed to close the gap between the realities of data collection and the perception. Read More...
View articleDeal comes on the heels of similar deal to serve ads on NBC cable networks. Read More...
View articleDigital Influence Group, a social media marketing firm, makes a hire from Publicis Modem's fold, FunMobility works with Vans brand, and Pontiflex hire...
View articleBig bucks go to broadcast and pocket change to online. When will online get a break? Read More...
View articleHow to use SEO, vertical search, social bookmarks, and more to help customers find your content. Part one of two. Read More...
View articleSick of it yet? Me too, which is why I'm declaring Advertising Week V officially over one day early, and calling the game for technology Read More...
View articleExecutives from both the buy and sell side say most online ad buys entail too much time, too many people, and too few standards. Read More...
View articleThis month's top 10 search terms in 10 categories by search volume. Read More...
View articleAT&T Services, Time Warner Cable, and Verizon Communications told Senators today they would only engage in behavioral targeting practices if consumers...
View articleIn New York City Mapquest directions mean nothing, and Google Maps are great for locating what block an address is on, but not so good for directions ...
View articleUpdated: The curtain went up last night on MySpace Music, a joint venture with major labels and indie distributor the Orchard to provide free ad-suppo...
View articleAre you using all of your company's customer touch points to reinforce your brand and market your products? Digital marketing pro Jack Aaronson will o...
View articleExecutives from both the buy and sell side say most online ad buys entail too much time, too many people, and too few standards. Read More...
View articleDespite troubles, financial services outpaced all other online ad spending during first half of 2008. Read More...
View article