Gawker Media Sheds Wonkette, Two Other Blogs
Media

Gawker Media Sheds Wonkette, Two Other Blogs

18y Zachary Rodgers

Gawker Media Sheds Wonkette, Two Other Blogs

Blogads once sold $20,000 a month in ads on Wonkette, but the blog's value has since fallen as Nick Denton's other sites take off. Read More...

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Platform A Wins Verizon's Web and Mobile Ad Biz
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Platform A Wins Verizon's Web and Mobile Ad Biz

18y Enid Burns

Platform A Wins Verizon's Web and Mobile Ad Biz

Verizon hands the lion's share of its online and mobile ad inventory to Platform A to sell and serve. Read More...

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Radio One to Offer Cross-Channel Ad Buys with Social Net Acquisition
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Radio One to Offer Cross-Channel Ad Buys with Social Net Acquisition

18y Douglas Quenqua

Radio One to Offer Cross-Channel Ad Buys with Soci...

Radio One's acquisition of social networking company Community Connect expands its online reach with Black, Latino and Asian audiences. Read More...

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Is Interactive TV About to Explode?
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Is Interactive TV About to Explode?

18y Andreas Roell

Is Interactive TV About to Explode?

All signs point to more interactive features for TV. What that means for marketers. Read More...

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Sony U.K. Froths Up Another Viral
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Sony U.K. Froths Up Another Viral

18y Enid Burns

Sony U.K. Froths Up Another Viral

The ad team for the Sony Bravia team in the U.K Read More

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Take That, Victoria's Secret!
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Take That, Victoria's Secret!

18y Rebecca Lieb

Take That, Victoria's Secret!

While downmarket Victoria's Secret fusses its advertising might be "too sexy," the much tonier lingerie purveyor Agent Provocateur "wears its carnal a...

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Google, AOL and Others Make State Policy Coalition Official
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Google, AOL and Others Make State Policy Coalition Official

18y Kate Kaye

Google, AOL and Others Make State Policy Coalition...

A once-loose collective of companies including Google, Yahoo, AOL and eBay finally incorporated officially this year after four years of collaborating...

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Microsoft to FTC: Think Bigger Than Behavioral
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Microsoft to FTC: Think Bigger Than Behavioral

18y Zachary Rodgers

Microsoft to FTC: Think Bigger Than Behavioral

Microsoft asked the Commission to embrace a privacy framework that includes behavioral, contextual and other forms of data-driven targeting. Read More...

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Execs & Accounts for Monday, April 14, 2008
Media

Execs & Accounts for Monday, April 14, 2008

18y Enid Burns

Execs & Accounts for Monday, April 14, 2008

Head of Washington Post Interactive resigns; R/GA opens a San Francisco office; Todd Sims leaves Business.com for start-up Gigya. Read More...

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The People Behind Game Avatars
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The People Behind Game Avatars

18y Kevin Carney

The People Behind Game Avatars

Why the message and medium must follow a deep understanding of our audience and their motivations. A look at two very different players. Read More...

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Net Neutrality: Sign the Petition Before Next Week's Hearings
Media

Net Neutrality: Sign the Petition Before Next Week's Hearings

18y Rebecca Lieb

Net Neutrality: Sign the Petition Before Next Week...

The FCC is holding a public hearing on Net Neutrality in Palo Alto next week. In case you haven't gotten the message, this issue has the potential to ...

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ClickZ Blog Twitter Feed
Media

ClickZ Blog Twitter Feed

18y Rebecca Lieb

ClickZ Blog Twitter Feed

If you're a Twitter user and read this blog, why not follow our Twitter feed ? More ClickZ content on Twitter soon. Tweet! Read More...

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TTYL, FCC
Media

TTYL, FCC

18y Rebecca Lieb

TTYL, FCC

Uncle Sam wants to text you -- but only when there's bad news. The Federal Communications Commission has approved a plan to deliver emergency alerts t...

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MLB Grants Yahoo Exclusive Ad Sales Rights to Live Baseball Video
Media

MLB Grants Yahoo Exclusive Ad Sales Rights to Live Baseball Video

18y Kate Kaye

MLB Grants Yahoo Exclusive Ad Sales Rights to Live...

Yahoo will eventually handle ads served during MLB games through its AMP platform, now in development. Read More...

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IAC Launches First Black-Oriented Web Site
Media

IAC Launches First Black-Oriented Web Site

18y Douglas Quenqua

IAC Launches First Black-Oriented Web Site

RushmoreDrive.com offers search, job listings and a news aggregator focused on black interests. Read More...

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Execs & Accounts for Friday, April 11, 2008
Media

Execs & Accounts for Friday, April 11, 2008

18y Enid Burns

Execs & Accounts for Friday, April 11, 2008

Euro RSCG names CEO of its Discovery unit; Meebo brings in a chief revenue officer; Powered retains Coremetrics. Read More...

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Online Video: So Now What?
Media

Online Video: So Now What?

18y Dorian Sweet

Online Video: So Now What?

A few technological advances could enhance online video. Read More

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Connecting Customers to Your Content, Part 2
Media

Connecting Customers to Your Content, Part 2

18y Lee Huang

Connecting Customers to Your Content, Part 2

How to use RSS, social networks, and other approaches to help customers find your content. Second of two parts. Read More...

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A Fishy Social Networking Campaign
Media

A Fishy Social Networking Campaign

18y Tessa Wegert

A Fishy Social Networking Campaign

A look at Telus' Canadian Facebook campaign. Read More

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Ad-Supported Wi-Fi Coming to NYC Parks?
Media

Ad-Supported Wi-Fi Coming to NYC Parks?

18y Anna Maria Virzi

Ad-Supported Wi-Fi Coming to NYC Parks?

AnchorFree is in talks to have its advertising service help support free Wi-Fi in some New York City parks. Mark Smith, AnchorFree chief operating off...

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Newspapers Got 27 Percent Online Local Ad Rev in '07
Media

Newspapers Got 27 Percent Online Local Ad Rev in '07

18y Kate Kaye

Newspapers Got 27 Percent Online Local Ad Rev in '...

In preparation for its upcoming conference in D.C., the Newspaper Association of America requested some preliminary data from Borrell Associates ’ loc...

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Euro RSCG Creating Creative Commune
Media

Euro RSCG Creating Creative Commune

18y Rebecca Lieb

Euro RSCG Creating Creative Commune

Jeff Brooks, who heads Euro RSCG's New York presence, is on a mission not only to un-silo digital from the agencies other operations, but to put digit...

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Ad Vets Pereira and O'Dell Take a Non-Different Approach
Media

Ad Vets Pereira and O'Dell Take a Non-Different Approach

18y Zachary Rodgers

Ad Vets Pereira and O'Dell Take a Non-Different Ap...

-post written by Fred Aun. Tired of trying to be different? Marketing and branding experts the world over are spending endless hours trying to help th...

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NAI Unveils Revision of Behavioral Targeting Code
Media

NAI Unveils Revision of Behavioral Targeting Code

18y Zachary Rodgers

NAI Unveils Revision of Behavioral Targeting Code

New version comes as a key deadline approaches for Federal Trade Commission's own broad principles. Read More...

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Ex-Yahoo Exec Banks on Small Site Ad Platform Trend
Media

Ex-Yahoo Exec Banks on Small Site Ad Platform Trend

18y Kate Kaye

Ex-Yahoo Exec Banks on Small Site Ad Platform Tren...

Longtime Yahoo exec Tim Cadogan has replaced James Bilefield as OpenX CEO, betting on the future of hosted online ad management services for smaller p...

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Predictive Advertising Targets Consumers on Purchase Data
Media

Predictive Advertising Targets Consumers on Purchase Data

18y Enid Burns

Predictive Advertising Targets Consumers on Purcha...

Shopping and purchase data provides insight to a blind network of retailers, allows advertisers to better target ad buys. Read More...

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AdBrite Launches Marketplace for Ad-Targeting Technologies
Media

AdBrite Launches Marketplace for Ad-Targeting Technologies

18y Douglas Quenqua

AdBrite Launches Marketplace for Ad-Targeting Tech...

The new service allows ad targeting and optimization providers to bid in real-time for the right to place AdBrite's inventory. Read More...

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