You know those reps from your local radio station and hometown paper? You're going to be seeing a lot more of them. Read More...
View articleAs part of the "Content is King (Again)" round table style keynote at ad:tech this morning, among the debate over distribution, digital rights managem...
View articleFollowing acceptance of seven firms including Coupons, Inc Read More...
View articleBrand success in virtual worlds like Second Life often depends on the interpretation of the real world product to the virtual world presence Read More...
View articleJust got a text message from one of our friends at AKQA that the agency is live on Justin.tv, so I tuned in Read More...
View articleTechnorati already offers bloggers an array of widgets Read More...
View articleApparently the dudes from Spinal Tap still don't wanna live in this hell hole -- or at least they want to help make it a better place Read More...
View articleIAC will expand the Ask Sponsored Listings offerings to include contextual ads on IAC-owned and third-party publisher sites. Read More...
View articleLIME's new network of environmentally-conscious sites signals a broader trend of green-minded content and discussion online. Read More...
View articleNew Hires at Double Fusion, DDB and iVillage; Account and Client Wins at StrongMail, Marchex and Crew Creative; GoDaddy Goes to ABC. Read More...
View articleMedia buyers can use a new tool to suppress ads that would previously have appeared next to unflattering content about their brands. Read More...
View articleAd-supported song downloads sure seem like a good idea Read More...
View articleAd networks are oh so 1.0 Read More...
View articleInfiniti is sponsoring the just-launched Forbes.com lifestyle sub-section, aptly named, " Style ." Similar to newspaper style sections, there's a lot ...
View articleIf the crowd waiting outside the conference room is any indication, attendees at Ad:Tech are certainly much more concerned with how to generate some V...
View articleSure, plenty of people consider online advertising to be a scourge on the Web's environment*, but is it really necessary for DoubleClick to put on thi...
View articleThe ad:tech keynote was really, really awful Read More...
View articleIt's day one of Ad:tech and ClickZ has numerous feet on the ground in San Francisco Read More...
View articleResponsys acquired Loyalty Matrix to add predictive modeling to its on-demand marketing services. Read More...
View articleBlueTie says it has found the antidote to display and text ad-supported e-mail applications. Read More...
View articleBig ad agencies and their efforts to embrace the search marketplace. Read More...
View articleFlip-flopping and name-calling will go online in a major way in the 2008 presidential election Read More...
View articleOn the Web, everything is measurable Read More...
View articleEquity firm Hellman and Friedman just made a killing unloading DoubleClick for 3.1 billion, far more than the1.1 billion it paid for the firm Read Mor...
View articleUPDATE The exchange connects e-mail ad placements with advertisers through a bid system. Read More...
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