Who knew Dynamic Logic COO Tom Deierlein graduated from West Point and, once-upon-a-time, was an Airborne Ranger ? A lot of his industry colleagues di...
View articleYahoo! Search Marketing has dropped its $20/month minimum spend , but apparently that message hasn't gotten spread widely enough yet Read More...
View articleCombine dubious research (comprised of admitted "best-guess extrapolation"), a couple of expert quotes, and the word "blog" in the headline Read More...
View articleIn the wake of the New Times/Village Voice Media merger, presuming it goes through, VVM CEO David Schneiderman will be president of the combined entit...
View articleA multi-channeleBay campaign represents all of its offerings in one "it" product. Read More...
View articleThe independent SF-based firm will be a key coordinator of Coke's interactive campaigns. Read More...
View articleUsing Jambo's technology, the directory provider tries giving merchants a free taste of pay-per-call's value. Read More...
View articleThe company extends a hand to smaller advertisers by dropping a barrier to entry. Read More...
View articleGoogle has been running location-specific ads on RSS feeds for months, but it has not publicized that fact. Read More...
View articleOrganic names managing director to Toronto office; Village Voice Media CEO to head online division in wake of merger with New Times. Read More...
View articleOnce again, a company's gotten itself worked up into a tizzy about a competitor using its trademark as a keyword trigger for ads Read More...
View articleWould you buy ads on a free-phone-call community? eBay's Meg Whitman is betting you will , according to a Reuters story carried on ZDNet Read More...
View articleIn what looks like to be the last chapter of Intermix Media's (formerly eUniverse) checkered spyware past, its former CEO and founder Brad Greenspan a...
View articleRevenue from Google-owned sites grew faster than those in its AdSense network. Read More...
View articleThe collaborative future of online video -- and how it will affect your video advertising strategies. Read More...
View articleThe blog and RSS ad network is testing a program of integrated campaigns across blogs, feeds and podcasts. Read More...
View articleCarat Fusion launches campaign for Lifetime; Yahoo! hires Health GM; and Revenue Science inks a client. Read More...
View articleHyper-local interest Wi-Fi hotspot sites roll out under The Boston Globe's moniker. Read More...
View articleNo, not that 50 Cent . The $5 buy isn't your cup of tea? Perhaps you'd prefer to purchase pixels by the dozen -- at 50 cents a shot. You can do just t...
View articleUK company Python Design has hatched a novel new media buy: the $5.00 campaign. What do you get for your money? A text ad that appears on sites throug...
View articleYSM head Ted Meisel departs and Yahoo! reveals an integration of reporting relationships between its search and media ad sales units. Read More...
View articleGeary Interactive and L.A. Promo launch a site and a sweepstakes to promote the syndication of "24." Read More...
View articleSeveral major advertisers have been drawn into FilmLoop's desktop photo broadcasting tool. Read More...
View articleLocal search player Interchange Corp, which runs the Local.com site, struck a deal with Yahoo! to license technology in one of its patents (U.S Read M...
View articleI/PRO rolled out a free tool for media planners, a la Nielsen//NetRatings @Plan and ComScore Media Metrix Read More...
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